Groundwork

Fitness and classes · County · North Dakota

Gyms and studios in Cass County, ND

The gyms and studios in Cass County, ND, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #696 of 2,088 scored counties
#7 of 13 scored counties in North Dakota

Listings
121
33 chain locations (27%)
Official establishments
55
+10.0% since 2019
Household spending a year
$78.6M
On memberships, classes and admissions · $937 a household
Spending per listing
$650K
2% below the U.S.
Listings per 10k households
14.4
3% below the U.S.
Population, 2025
201,794
+9.1% since 2020

See the gyms and studios around any address in Cass County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $937 per household (5% below the U.S. average), households in Cass County spend about $78.6M a year on memberships, classes and admissions. Spread across 121 gyms and studios, that is $650K per location, 2% below the U.S. figure of $662K.

Cass County has 121 gyms and studios on map listings as of September 2026. Chain locations make up 27% of them, against 20% across the U.S. That is 14.4 per 10,000 households, 3% below the U.S. rate of 14.9.

Official counts show 55 businesses with payroll classed as fitness centers and recreation instruction in Cass County in 2023, up 10.0% from 2019. That is one for every 1,526 households, against one for every 1,641 across the U.S. Since fiscal 2022, 11 SBA-backed loans worth $4.2M have gone to businesses classed as fitness centers and recreation instruction in Cass County.

Population estimates put the population change in Cass County from 2020 to 2025 at +9.1%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in Cass County is 58 (upper middle), #696 of 2,088 scored counties and #7 of 13 scored counties in North Dakota.

How Cass County compares

The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Cass County, ND compared with North Dakota and the U.S.
MeasureCass CountyNorth DakotaU.S.
Listings per 10k households14.413.014.9
Spending per listing$650K$711K$662K
Households per official establishment1,5261,7611,641
Official establishment growth, 2019–2023+10.0%+13.3%+8.2%
Population growth, 2020–2025+9.1%+2.5%+3.1%
Spending per household on memberships, classes and admissions$937$922$983
Median household income$75,555$76,657$80,734
Groundwork market score5859

Official counts and lending

Businesses

Official establishments, 2019 to 2023
50 → 55+10.0% over the period
Employees, 2023
1,313
Annual payroll, 2023
$28.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
12133 chain locations
Listings at the U.S. rate for this spending
119The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
11
Amount
$4.2M

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Cass County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cass County

Population, 2025 estimate
201,794+9.1% since 2020
Households
83,945
Median age
34.3
Homes lived in by their owners
52%
Vehicles per household
1.8
Land area
1,765 sq. mi.
People per square mile
110
Median household income
$75,555+17.2% vs. 2015–2019, before inflation
Average household income
$103,789
Median home value
$298,000
Jobs located here
131,603
Daytime population
221,162Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cass County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across North Dakota

Every North Dakota market ranked →

The highest-scoring counties in North Dakota for gyms and studios, numbered among those based in North Dakota, with Cass County marked.

Top counties in North Dakota

Counties in North Dakota ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McKenzie County, ND86610.0$1.2M+2.8%#22 of 2,088
2Morton County, ND7985.7$1.6M+3.8%#77 of 2,088
3Stutsman County, ND6766.4$1.2M−0.6%#332 of 2,088
4Burleigh County, ND625914.3$719K+4.7%#531 of 2,088
5Richland County, ND60913.1$689K+1.2%#601 of 2,088
6Stark County, ND581410.3$878K+0.5%#664 of 2,088
7Cass County, ND5812114.4$650K+9.1%#696 of 2,088
8Grand Forks County, ND514113.1$635K+1.9%#1,008 of 2,088
9Williams County, ND462818.5$579K+1.4%#1,263 of 2,088
10Ward County, ND414014.0$672K−2.4%#1,446 of 2,088

Other business types in Cass County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Cass County, ND?

Map listings as of September 2026 show 121 gyms and studios in Cass County. 33 of them (27%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 55 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 10.0% from 2019.

How much do households in Cass County, ND spend on memberships, classes and admissions?

About $78.6M a year, or $937 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 121 gyms and studios on map listings, it comes to $650K per location. It is estimated from the incomes of the 83,945 households in Cass County and national spending patterns by income.

How does Cass County, ND compare with the U.S. for gyms and studios?

Cass County has 14.4 gyms and studios per 10,000 households, 3% below the U.S. rate of 14.9. Spending per location is $650K, 2% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Cass County would have about 119, against 121 on map listings. There is one business with payroll in the industry for every 1,526 households, against one for every 1,641 across the U.S. The official count rose 10.0% from 2019 to 2023, against +8.2% for the U.S.

How fast is Cass County, ND growing?

Population estimates put Cass County at 201,794 people in 2025, up 9.1% since 2020, faster than the U.S. (+3.1%). It has 83,945 households. The median household income in Cass County is $75,555 a year, 6% below the U.S. median of $80,734. That rose 17.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cass County scores 58 for gyms and studios (upper middle), #696 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cass County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Cass County

Screening a site or an acquisition in Cass County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cass County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.