Fitness and classes · County · North Dakota
Gyms and studios in Ward County, ND
The gyms and studios in Ward County, ND, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 41 out of 100: Lower middle
Ranked #1,446 of 2,088 scored counties
#10 of 13 scored counties in North Dakota
- Listings
- 40
- 8 chain locations (20%)
- Official establishments
- 24
- +20.0% since 2019
- Household spending a year
- $26.9M
- On memberships, classes and admissions · $942 a household
- Spending per listing
- $672K
- 2% above the U.S.
- Listings per 10k households
- 14.0
- 6% below the U.S.
- Population, 2025
- 68,233
- −2.4% since 2020
See the gyms and studios around any address in Ward County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ward County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in Ward County comes to about $26.9M a year: $942 per household, 4% below the U.S. average. Spread across 40 gyms and studios, that is $672K per location, 2% above the U.S. figure of $662K.
Ward County has 40 gyms and studios on map listings as of September 2026. Chain locations make up 20% of them, against 20% across the U.S. That comes to 14.0 for every 10,000 households, 6% below the U.S. rate of 14.9.
In 2023, official counts showed 24 businesses with payroll in Ward County classed as fitness centers and recreation instruction, up 20.0% from 2019. That is one for every 1,190 households, against one for every 1,641 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $674K have gone to businesses classed as fitness centers and recreation instruction in Ward County.
Population estimates show Ward County declined 2.4% from 2020 to 2025, against +3.1% for the U.S. Ward County scores 41 (lower middle) on the Groundwork market score for gyms and studios, ranking #1,446 of 2,088 scored counties and #10 of 13 scored counties in North Dakota.
How Ward County compares
The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Ward County | North Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.0 | 13.0 | 14.9 |
| Spending per listing | $672K | $711K | $662K |
| Households per official establishment | 1,190 | 1,761 | 1,641 |
| Official establishment growth, 2019–2023 | +20.0% | +13.3% | +8.2% |
| Population growth, 2020–2025 | −2.4% | +2.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $942 | $922 | $983 |
| Median household income | $78,238 | $76,657 | $80,734 |
| Groundwork market score | 41 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 20 → 24+20.0% over the period
- Employees, 2023
- 347
- Annual payroll, 2023
- $4.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 408 chain locations
- Listings at the U.S. rate for this spending
- 41The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $674K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Ward County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Ward County
- Population, 2025 estimate
- 68,233−2.4% since 2020
- Households
- 28,568
- Median age
- 35.7
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.9
- Land area
- 2,013 sq. mi.
- People per square mile
- 34
- Median household income
- $78,238+13.6% vs. 2015–2019, before inflation
- Average household income
- $102,307
- Median home value
- $267,100
- Jobs located here
- 30,323
- Daytime population
- 68,012Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Ward County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Ward County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across North Dakota
Every North Dakota market ranked →The highest-scoring counties in North Dakota for gyms and studios, numbered among those based in North Dakota, with Ward County marked.
Top counties in North Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1McKenzie County, ND | 86 | 6 | 10.0 | $1.2M | +2.8% | #22 of 2,088 |
| 2Morton County, ND | 79 | 8 | 5.7 | $1.6M | +3.8% | #77 of 2,088 |
| 3Stutsman County, ND | 67 | 6 | 6.4 | $1.2M | −0.6% | #332 of 2,088 |
| 4Burleigh County, ND | 62 | 59 | 14.3 | $719K | +4.7% | #531 of 2,088 |
| 5Richland County, ND | 60 | 9 | 13.1 | $689K | +1.2% | #601 of 2,088 |
| 6Stark County, ND | 58 | 14 | 10.3 | $878K | +0.5% | #664 of 2,088 |
| 7Cass County, ND | 58 | 121 | 14.4 | $650K | +9.1% | #696 of 2,088 |
| 8Grand Forks County, ND | 51 | 41 | 13.1 | $635K | +1.9% | #1,008 of 2,088 |
| 9Williams County, ND | 46 | 28 | 18.5 | $579K | +1.4% | #1,263 of 2,088 |
| 10Ward County, ND | 41 | 40 | 14.0 | $672K | −2.4% | #1,446 of 2,088 |
Other business types in Ward County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes41
- Gyms39
- Yoga, Pilates and fitness studios
- Martial arts and dance studios46
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Ward County, ND?
Map listings as of September 2026 show 40 gyms and studios in Ward County. 8 of them (20%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 24 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 20.0% from 2019.
How much do households in Ward County, ND spend on memberships, classes and admissions?
About $26.9M a year, or $942 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 40 gyms and studios on map listings, it comes to $672K per location. It is estimated from the incomes of the 28,568 households in Ward County and national spending patterns by income.
How does Ward County, ND compare with the U.S. for gyms and studios?
Ward County has 14.0 gyms and studios per 10,000 households, 6% below the U.S. rate of 14.9. Spending per location is $672K, 2% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Ward County would have about 41, against 40 on map listings. There is one business with payroll in the industry for every 1,190 households, against one for every 1,641 across the U.S. The official count rose 20.0% from 2019 to 2023, against +8.2% for the U.S.
How fast is Ward County, ND growing?
Population estimates put Ward County at 68,233 people in 2025, down 2.4% since 2020, against +3.1% for the U.S. It has 28,568 households. The median household income in Ward County is $78,238 a year, 3% below the U.S. median of $80,734. That rose 13.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ward County scores 41 for gyms and studios (lower middle), #1,446 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Ward County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Ward County
Screening a site or an acquisition in Ward County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Ward County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.