Groundwork

County profile · Georgia

Lumpkin County, GA market data

How Lumpkin County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
36,178
+7.5% since 2020
Households
11,669
Median household income
$77,448
+49.5% vs. 2015–2019, before inflation
Median home value
$307,900
Jobs located here
8,296
Highest market score
80
Clothing and shoe stores, #159 of 2,087 scored counties

A site report maps the competitors on map listings around any address in Lumpkin County by name and distance, and the households and spending within reach. Or open the report at the center of Lumpkin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Lumpkin County has an estimated 36,178 people and 11,669 households. Between 2020 and 2025, the population of Lumpkin County grew 7.5%, faster than the U.S. (+3.1%). Median household income in Lumpkin County is $77,448, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 49.5%, before inflation.

Relative to the U.S., household spending in Lumpkin County runs highest on vehicle insurance (an index of 152, where 100 is the U.S. average) and lowest on memberships, classes and admissions (76).

Of the business types scored in Lumpkin County, clothing and shoe stores (80), auto repair and car care businesses (79) and insurance agencies (78) have the highest Groundwork market scores. For clothing and shoe stores, that ranks #159 of 2,087 scored counties.

Lumpkin County is part of the Atlanta-Sandy Springs-Roswell metro area. Against the U.S., map listings per household run highest for gas stations (57% above the U.S. rate) and lowest for clothing and shoe stores (47% below the U.S. rate).

All 56 business types in Lumpkin County

Highest Groundwork market score first. Each score compares Lumpkin County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Lumpkin County, GA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Clothing and shoe stores80#159 of 2,087108.6$2.2M1753
Auto repair and car care79#149 of 2,4014034.3$321K11913
Insurance agencies78#278 of 2,2721714.6$2M16310
Auto repair shops77#177 of 2,3782319.7$558K12510
Gas stations76#244 of 2,3582017.1$2M8610
Lawn, cleaning and pest control75#135 of 1,77197.7$1.9M11514
Dentists and orthodontists75#156 of 1,88676.0$1.9M1916
Clothing, shoes and laundry75#251 of 2,2101815.4$1.2M1403
Bakeries and dessert shops74#191 of 1,88986.9$5.6M1345
Car washes and detailing73#169 of 1,45154.3$2.6M102Under 3
Pet businesses73#206 of 2,2001412.0$762K87Under 3
Landscaping and lawn care72#211 of 1,49376.0$2.5M858
Grocery and convenience stores67#535 of 2,4022118.0$3.4M998
Veterinarians66#369 of 1,48554.3$2.1M78Under 3
Pizza64#506 of 2,09086.9$5.6M10925
Sit-down restaurants64#581 of 2,4055849.7$766K11520
Chiropractors62#410 of 1,49054.3$2.6M1103
HVAC and plumbing62#441 of 1,70797.7$3.7M798
Spas and skin care62#456 of 1,76997.7$1.2M134Under 3
Hair salons60#694 of 2,3392420.6$439K1025
Roofing and gutters58#417 of 1,17754.3$6.7M79Under 3
Primary care and pediatrics58#586 of 1,65676.0$1.9M10514
Fast food and sandwich shops58#826 of 2,2221512.9$3M9725
Convenience stores58#827 of 2,261108.6$7.1M907
Gyms57#664 of 1,79286.9$1.1M83Under 3
Salons, barbers and spas57#811 of 2,3854639.4$229K1087
Real estate56#785 of 2,2292924.9Index only14118
Real estate agents and brokers55#797 of 2,1762420.6Index only13511
Barbershops54#602 of 1,35665.1$1.8M93Under 3
Coffee shops and cafes54#870 of 2,0631714.6$2.6M715
Martial arts and dance studios53#594 of 1,33454.3$1.7M86Under 3
Doctors, dentists and clinics53#1,055 of 2,3946656.6$199K13032
Home repair trades52#961 of 2,0571916.3$1.8M7319
Nail salons50#713 of 1,32876.0$1.5M90Under 3
Gyms, studios and classes50#1,070 of 2,0881613.7$542K82Under 3
Restaurants and cafes50#1,212 of 2,405135115.7$329K8950
Electricians42#780 of 1,16054.3$6.7M5611
Optometrists and eye care41#902 of 1,30265.1$2.2M70Under 3
Grocery storesNot scoredNot scored43.4$17.7M190Under 3
Pet grooming and boardingNot scoredNot scored43.4$2.7M105Under 3
Physical therapyNot scoredNot scored43.4$3.3M1374
Child care and preschoolsNot scoredNot scored32.6$1.8M1804
Dry cleanersNot scoredNot scored32.6$7.4M47Under 3
Funeral homesNot scoredNot scored32.6$623K92Under 3
Mortgage brokers and lendersNot scoredNot scored32.6Index only151Under 3
Pet storesNot scoredNot scored32.6$3.6M79Under 3
Yoga, Pilates and fitness studiosNot scoredNot scored32.6$2.9M71Under 3
Pest controlNot scoredNot scored21.7$8.7MToo few3
Tire shopsNot scoredNot scored21.7$6.4MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored21.7$6.6MToo few5
Home inspectorsNot scoredNot scored10.9Index onlyToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.9$12.8MToo fewUnder 3
Property managementNot scoredNot scored10.9Index onlyToo fewUnder 3
Collision repair and body shopsNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listed3
LaundromatsNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Lumpkin County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Lumpkin County, GA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$12.8M$1,099115
Gasoline and other fuels$40.8M$3,496135
Food away from home$44.4M$3,80994
Groceries$70.6M$6,05496
Personal care products and services$10.5M$90390
Child care and other personal services$5.4M$46380
Memberships, classes and admissions$8.7M$74476
Medical and dental services$13.1M$1,12587
Pets$10.7M$914101
Clothing, shoes and related services$22.2M$1,90593
Vehicle insurance$34.8M$2,983152
Home repairs, maintenance and insurance$33.6M$2,88195
Lawn care, cleaning and other household services$17.4M$1,489105
Rent and homeowner costs$177.2M$15,18291

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Lumpkin County

Population, 2025 estimate
36,178+7.5% since 2020
Households
11,669
Median age
39.1
Homes lived in by their owners
76%
Vehicles per household
2.3
Land area
281 sq. mi.
People per square mile
123
Median household income
$77,448+49.5% vs. 2015–2019, before inflation
Average household income
$100,021
Median home value
$307,900
Jobs located here
8,296
Daytime population
29,300Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lumpkin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Lumpkin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Lumpkin County is part of the Atlanta-Sandy Springs-Roswell, GA metro area.

Questions

How fast is Lumpkin County, GA growing?

Population estimates put Lumpkin County at 36,178 people in 2025, up 7.5% since 2020, faster than the U.S. (+3.1%). It has 11,669 households. Median household income rose 49.5% from the 2015–2019 survey, before inflation.

How much do households in Lumpkin County, GA spend?

Households in Lumpkin County spend about $177.2M a year on rent and homeowner costs, $70.6M on groceries and $44.4M on food away from home. Set against the U.S., households in Lumpkin County spend the most on vehicle insurance (an index of 152, where 100 is the U.S. average) and the least on memberships, classes and admissions (76).

Which business types have the highest market scores in Lumpkin County, GA?

The highest Groundwork market scores in Lumpkin County are for clothing and shoe stores (80), auto repair and car care businesses (79) and insurance agencies (78). Lumpkin County ranks #159 of 2,087 scored counties for clothing and shoe stores.

How does Lumpkin County, GA compare with the U.S.?

The median household income in Lumpkin County is $77,448 a year, 4% below the U.S. median of $80,734. The population rose 7.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $307,900, against $332,700 for the U.S. For its number of households, Lumpkin County has the most map listings, relative to the U.S., for gas stations (57% above the U.S. rate) and the fewest for clothing and shoe stores (47% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 38 of the 56 business types have a score in Lumpkin County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lumpkin County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Georgia · Every U.S. market · How we measure

Screening a site or an acquisition in Lumpkin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lumpkin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.