Groundwork

County profile · Georgia

Douglas County, GA market data

How Douglas County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
154,293
+6.6% since 2020
Households
52,079
Median household income
$82,984
+30.0% vs. 2015–2019, before inflation
Median home value
$296,900
Jobs located here
54,494
Highest market score
89
Pet grooming and boarding, #7 of 1,461 scored counties

A site report maps the competitors on map listings around any address in Douglas County by name and distance, and the households and spending within reach. Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Douglas County has an estimated 154,293 people and 52,079 households. Population estimates put the population change in Douglas County from 2020 to 2025 at +6.6%, faster than the U.S. (+3.1%). Median household income in Douglas County is $82,984, 3% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.0%, before inflation.

Relative to the U.S., household spending in Douglas County runs highest on vehicle insurance (an index of 136, where 100 is the U.S. average) and lowest on memberships, classes and admissions (78).

Of the business types scored in Douglas County, pet grooming and boarding businesses (89), pet businesses (87) and veterinarians (84) have the highest Groundwork market scores. For pet grooming and boarding businesses, that ranks #7 of 1,461 scored counties.

Douglas County is part of the Atlanta-Sandy Springs-Roswell metro area. Against the U.S., map listings per household run highest for urgent care and walk-in clinics (3.8 times the U.S. rate) and lowest for coffee shops and cafes (62% below the U.S. rate).

All 56 business types in Douglas County

Highest Groundwork market score first. Each score compares Douglas County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Douglas County, GA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Pet grooming and boarding89#7 of 1,461112.1$4.4M1735
Pet businesses87#13 of 2,200377.1$1.3M14917
Veterinarians84#48 of 1,485101.9$4.8M17812
Coffee shops and cafes83#59 of 2,063224.2$9.2M24921
Pest control79#31 of 69961.2$13.1M1285
Landscaping and lawn care79#94 of 1,493275.2$2.9M10030
Pet stores78#73 of 97491.7$5.4M119Under 3
Electricians75#88 of 1,16091.7$17.2M14335
Bakeries and dessert shops74#194 of 1,889397.5$5.2M12621
Grocery and convenience stores74#319 of 2,4027915.2$4.1M12036
Convenience stores73#355 of 2,261417.9$7.8M9914
Grocery stores71#385 of 2,070295.6$11.1M11922
Insurance agencies69#512 of 2,2729217.7$1.5M12040
Sit-down restaurants68#439 of 2,40526049.9$781K11882
Restaurants and cafes68#451 of 2,40542381.2$480K130225
Optometrists and eye care66#281 of 1,302173.3$3.5M1128
Physical therapy66#302 of 1,422193.6$3.1M13117
Gyms66#336 of 1,792377.1$1.1M837
Mortgage brokers and lenders65#166 of 887132.5Index only1599
Property management65#203 of 910112.1Index only13221
Funeral homes65#357 of 1,47281.5$761K1125
Roofing and gutters64#283 of 1,177193.6$8.1M9611
Martial arts and dance studios64#285 of 1,334173.3$2.3M11613
Lawn, cleaning and pest control64#381 of 1,7715610.8$1.4M8461
Gyms, studios and classes64#464 of 2,0885610.8$710K10720
Pizza63#543 of 2,090366.9$5.6M111118
Gas stations59#805 of 2,3589117.5$1.8M7566
Laundromats58#290 of 78571.3$14.3M1155
Fast food and sandwich shops55#951 of 2,2227113.6$2.9M94118
Real estate agents and brokers54#847 of 2,17612023.0Index only12443
Primary care and pediatrics53#746 of 1,656336.3$1.8M10279
Home repair trades53#910 of 2,0577915.2$2M8197
Real estate52#1,001 of 2,22915028.8Index only12484
Dentists and orthodontists51#912 of 1,8865610.8$1.1M10838
House cleaning49#451 of 847234.4$3.4M5426
Child care and preschools49#859 of 1,611356.7$706K7037
Collision repair and body shops48#706 of 1,327193.6$2.7M8718
Nail salons48#765 of 1,328366.9$1.3M8011
Chiropractors47#839 of 1,490295.6$2.1M8619
HVAC and plumbing47#977 of 1,707519.8$3M6451
Home inspectors45#251 of 41561.2Index only513
Dry cleaners45#302 of 50761.2$16.7M10712
Barbershops43#886 of 1,356417.9$1.2M62Under 3
Clothing and shoe stores43#1,312 of 2,08710620.4$946K7450
Tire shops42#992 of 1,530417.9$1.2M5010
Clothing, shoes and laundry41#1,479 of 2,21013926.7$722K8267
Hair salons41#1,621 of 2,33916531.7$292K6831
Doctors, dentists and clinics41#1,645 of 2,39441479.5$144K95165
Spas and skin care39#1,295 of 1,7696512.5$741K8517
Auto repair shops38#1,762 of 2,37816832.3$303K6864
Salons, barbers and spas37#1,885 of 2,38531660.7$153K7260
Urgent care and walk-in clinics35#259 of 325101.9$6M244
Auto repair and car care35#1,866 of 2,40127252.2$187K7099
Car washes and detailing34#1,126 of 1,451316.0$1.6M6516
Oil change and quick lubeNot scoredNot scored20.4$25.5MToo few4
Yoga, Pilates and fitness studiosNot scoredNot scored20.4$19.9MToo few7

Household spending in Douglas County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Douglas County, GA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$50.9M$978102
Gasoline and other fuels$162.5M$3,120120
Food away from home$203.1M$3,90196
Groceries$321.1M$6,16698
Personal care products and services$48.2M$92592
Child care and other personal services$24.7M$47582
Memberships, classes and admissions$39.8M$76478
Medical and dental services$59.7M$1,14689
Pets$48.4M$930102
Clothing, shoes and related services$100.3M$1,92694
Vehicle insurance$138.4M$2,658136
Home repairs, maintenance and insurance$154.7M$2,97098
Lawn care, cleaning and other household services$78.8M$1,512107
Rent and homeowner costs$808.1M$15,51893

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Douglas County

Population, 2025 estimate
154,293+6.6% since 2020
Households
52,079
Median age
37.7
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
200 sq. mi.
People per square mile
739
Median household income
$82,984+30.0% vs. 2015–2019, before inflation
Average household income
$101,270
Median home value
$296,900
Jobs located here
54,494
Daytime population
134,308Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Douglas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Douglas County is part of the Atlanta-Sandy Springs-Roswell, GA metro area.

Questions

How fast is Douglas County, GA growing?

Population estimates put Douglas County at 154,293 people in 2025, up 6.6% since 2020, faster than the U.S. (+3.1%). It has 52,079 households. Median household income rose 30.0% from the 2015–2019 survey, before inflation.

How much do households in Douglas County, GA spend?

Households in Douglas County spend about $808.1M a year on rent and homeowner costs, $321.1M on groceries and $203.1M on food away from home. Set against the U.S., households in Douglas County spend the most on vehicle insurance (an index of 136, where 100 is the U.S. average) and the least on memberships, classes and admissions (78).

Which business types have the highest market scores in Douglas County, GA?

The highest Groundwork market scores in Douglas County are for pet grooming and boarding businesses (89), pet businesses (87) and veterinarians (84). Douglas County ranks #7 of 1,461 scored counties for pet grooming and boarding businesses.

How does Douglas County, GA compare with the U.S.?

The median household income in Douglas County is $82,984 a year, 3% above the U.S. median of $80,734. The population rose 6.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $296,900, against $332,700 for the U.S. For its number of households, Douglas County has the most map listings, relative to the U.S., for urgent care and walk-in clinics (3.8 times the U.S. rate) and the fewest for coffee shops and cafes (62% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 54 of the 56 business types have a score in Douglas County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Douglas County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Georgia · Every U.S. market · How we measure

Screening a site or an acquisition in Douglas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.