Groundwork

County profile · Georgia

Chatham County, GA market data

How Chatham County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
311,855
+5.7% since 2020
Households
120,383
Median household income
$71,097
+25.1% vs. 2015–2019, before inflation
Median home value
$302,700
Jobs located here
168,123
Highest market score
75
Landscaping and lawn care, #142 of 1,493 scored counties

A site report maps the competitors on map listings around any address in Chatham County by name and distance, and the households and spending within reach. Or open the report at the center of Chatham County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Chatham County has an estimated 311,855 people and 120,383 households. Between 2020 and 2025, the population of Chatham County grew 5.7%, faster than the U.S. (+3.1%). Median household income in Chatham County is $71,097, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

Relative to the U.S., household spending in Chatham County runs highest on vehicle insurance (an index of 113, where 100 is the U.S. average) and lowest on memberships, classes and admissions (73).

Of the business types scored in Chatham County, landscaping and lawn care companies (75), electricians (74) and funeral homes (73) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #142 of 1,493 scored counties.

Chatham County is part of the Savannah metro area. Against the U.S., map listings per household run highest for clothing and shoe stores (91% above the U.S. rate) and lowest for funeral homes (33% below the U.S. rate).

All 56 business types in Chatham County

Highest Groundwork market score first. Each score compares Chatham County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Chatham County, GA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Landscaping and lawn care75#142 of 1,493544.5$3.2M11192
Electricians74#100 of 1,160201.7$17.1M14270
Funeral homes73#182 of 1,472171.4$923K1367
Pet grooming and boarding71#211 of 1,461403.3$2.7M10424
Pet stores67#216 of 974262.2$4.1M907
HVAC and plumbing66#315 of 1,707786.5$4.4M9285
Pet businesses62#585 of 2,20013511.2$785K8972
Home repair trades61#551 of 2,05715713.0$2.2M90176
Laundromats59#284 of 785201.7$11.2M896
Optometrists and eye care59#448 of 1,302443.7$3M9617
Lawn, cleaning and pest control58#571 of 1,7711149.5$1.5M92205
Chiropractors56#573 of 1,490544.5$2.5M10233
Grocery stores56#819 of 2,070857.1$8.4M9158
Home inspectors53#179 of 415100.8Index only696
Roofing and gutters53#540 of 1,177594.9$5.8M6921
Insurance agencies53#1,023 of 2,27219215.9$1.4M111124
Physical therapy51#694 of 1,422605.0$2.2M9244
Veterinarians51#728 of 1,485574.7$1.9M6841
Child care and preschools51#799 of 1,611675.6$800K8081
Martial arts and dance studios49#719 of 1,334544.5$1.6M7924
Grocery and convenience stores49#1,257 of 2,40228623.8$2.5M74116
House cleaning48#464 of 847342.8$5.2M8187
Convenience stores48#1,206 of 2,26114712.2$4.9M6258
Collision repair and body shops47#727 of 1,327373.1$2.6M8529
Gas stations47#1,317 of 2,35817314.4$1.8M76149
Auto repair shops45#1,446 of 2,37825020.8$389K88112
Oil change and quick lube44#312 of 479131.1$7.5M556
Pest control44#424 of 699262.2$6.7M6626
Mortgage brokers and lenders44#553 of 887544.5Index only8524
Tire shops42#989 of 1,530675.6$1.5M5818
Gyms42#1,199 of 1,792978.1$885K6839
Coffee shops and cafes42#1,326 of 2,06315613.0$2.9M7786
Pizza42#1,372 of 2,09012310.2$3.6M72349
Auto repair and car care42#1,573 of 2,40144737.1$218K81160
Yoga, Pilates and fitness studios39#577 of 777322.7$2.7M6639
Gyms, studios and classes39#1,532 of 2,08818315.2$469K7163
Barbershops38#968 of 1,356957.9$1.1M599
Bakeries and dessert shops38#1,379 of 1,88915212.6$2.9M7196
Dry cleaners37#386 of 507252.1$8.9M5712
Nail salons37#1,017 of 1,3281038.6$1M6227
Car washes and detailing36#1,090 of 1,451695.7$1.4M5618
Dentists and orthodontists35#1,491 of 1,88615212.6$871K89116
Fast food and sandwich shops35#1,683 of 2,22222318.5$2M66349
Hair salons35#1,887 of 2,33935229.2$302K7083
Property management33#747 of 910605.0Index only5484
Primary care and pediatrics33#1,329 of 1,6561119.2$1.2M67306
Real estate agents and brokers33#1,949 of 2,17648940.6Index only67219
Real estate33#1,988 of 2,22961350.9Index only68385
Restaurants and cafes31#1,999 of 2,4051,853153.9$241K65840
Sit-down restaurants31#2,021 of 2,4051,07689.4$416K63399
Clothing and shoe stores30#1,731 of 2,08737331.0$600K47227
Clothing, shoes and laundry30#1,861 of 2,21048540.3$461K52245
Doctors, dentists and clinics30#2,096 of 2,3941,12993.8$117K77539
Salons, barbers and spas30#2,143 of 2,38577764.5$137K64168
Spas and skin care28#1,579 of 1,76920517.0$519K5945
Urgent care and walk-in clinics24#304 of 325110.9$12M4923

Household spending in Chatham County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Chatham County, GA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$97.3M$80984
Gasoline and other fuels$312.5M$2,596100
Food away from home$447.1M$3,71491
Groceries$718.1M$5,96594
Personal care products and services$106.3M$88388
Child care and other personal services$53.6M$44577
Memberships, classes and admissions$85.8M$71373
Medical and dental services$132.3M$1,09985
Pets$106M$88197
Clothing, shoes and related services$223.7M$1,85890
Vehicle insurance$266.8M$2,216113
Home repairs, maintenance and insurance$341.9M$2,84094
Lawn care, cleaning and other household services$175.4M$1,457103
Rent and homeowner costs$1.8B$14,94490

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Chatham County

Population, 2025 estimate
311,855+5.7% since 2020
Households
120,383
Median age
38.4
Homes lived in by their owners
57%
Vehicles per household
1.6
Land area
433 sq. mi.
People per square mile
695
Median household income
$71,097+25.1% vs. 2015–2019, before inflation
Average household income
$98,268
Median home value
$302,700
Jobs located here
168,123
Daytime population
342,441Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Chatham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Chatham County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Chatham County is part of the Savannah, GA metro area.

Questions

How fast is Chatham County, GA growing?

Population estimates put Chatham County at 311,855 people in 2025, up 5.7% since 2020, faster than the U.S. (+3.1%). It has 120,383 households. Median household income rose 25.1% from the 2015–2019 survey, before inflation.

How much do households in Chatham County, GA spend?

Households in Chatham County spend about $1.8B a year on rent and homeowner costs, $718.1M on groceries and $447.1M on food away from home. Set against the U.S., households in Chatham County spend the most on vehicle insurance (an index of 113, where 100 is the U.S. average) and the least on memberships, classes and admissions (73).

Which business types have the highest market scores in Chatham County, GA?

The highest Groundwork market scores in Chatham County are for landscaping and lawn care companies (75), electricians (74) and funeral homes (73). Chatham County ranks #142 of 1,493 scored counties for landscaping and lawn care companies.

How does Chatham County, GA compare with the U.S.?

The median household income in Chatham County is $71,097 a year, 12% below the U.S. median of $80,734. The population rose 5.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $302,700, against $332,700 for the U.S. For its number of households, Chatham County has the most map listings, relative to the U.S., for clothing and shoe stores (91% above the U.S. rate) and the fewest for funeral homes (33% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Chatham County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Chatham County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Georgia · Every U.S. market · How we measure

Screening a site or an acquisition in Chatham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Chatham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.