Groundwork

Auto · Metro area · Alabama

Gas stations in the Florence-Muscle Shoals, AL metro area

The gas stations in the Florence-Muscle Shoals, AL metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #255 of 387 scored metro areas
#4 of 12 scored metro areas based in Alabama

Listings
105
78 chain locations (74%)
Official establishments
93
−13.9% since 2019
Household spending a year
$195.7M
On gasoline and other fuels · $3,079 a household
Spending per listing
$1.9M
22% below the U.S.
Listings per 10k households
16.5
51% above the U.S.
Population, 2025
156,609
+3.5% since 2020

See the gas stations around any address in the Florence-Muscle Shoals metro area

The site report maps the gas stations on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Florence-Muscle Shoals metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Florence-Muscle Shoals metro area spend about $195.7M a year on gasoline and other fuels, or $3,079 per household, 19% above the U.S. average. That works out to $1.9M per station, 22% below the U.S. figure of $2.4M.

The Florence-Muscle Shoals metro area has 105 gas stations on map listings as of September 2026. 78 of them (74%) are chain locations, against 84% across the U.S. That comes to 16.5 for every 10,000 households, 51% above the U.S. rate of 10.9.

Official counts show 93 businesses with payroll classed as gasoline stations in the Florence-Muscle Shoals metro area in 2023, down 13.9% from 2019. That is one for every 683 households, against one for every 1,184 across the U.S. Official counts also show 11 one-person businesses without payroll.

Between 2020 and 2025, the population of the Florence-Muscle Shoals metro area grew 3.5%, in step with the U.S. (+3.1%). The Florence-Muscle Shoals metro area scores 42 (lower middle) on the Groundwork market score for gas stations, ranking #255 of 387 scored metro areas and #4 of 12 scored metro areas based in Alabama.

How the Florence-Muscle Shoals metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all gasoline and other fuels by the gas stations counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gas stations in Florence-Muscle Shoals, AL metro area compared with Alabama and the U.S.
MeasureFlorence-Muscle Shoals metro areaAlabamaU.S.
Listings per 10k households16.518.410.9
Spending per listing$1.9M$1.6M$2.4M
Households per official establishment6836471,184
Official establishment growth, 2019–2023−13.9%−4.0%−3.1%
Population growth, 2020–2025+3.5%+3.2%+3.1%
Spending per household on gasoline and other fuels$3,079$3,007$2,595
Median household income$61,891$63,999$80,734
Groundwork market score4235

Official counts and lending

Businesses

Official establishments, 2019 to 2023
93−13.9% over the period
Employees, 2023
611
Annual payroll, 2023
$16.8M
One-person businesses, 2023
11Businesses with no payroll
Map listings, September 2026
10578 chain locations
Listings at the U.S. rate for this spending
82The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as gasoline stations in the Florence-Muscle Shoals metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Florence-Muscle Shoals metro area

Population, 2025 estimate
156,609+3.5% since 2020
Households
63,559
Median age
41.7
Homes lived in by their owners
70%
Vehicles per household
2.0
Land area
1,261 sq. mi.
People per square mile
122
Median household income
$61,891+28.7% vs. 2015–2019, before inflation
Average household income
$81,683
Median home value
$187,400
Jobs located here
54,714
Daytime population
149,641Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Florence-Muscle Shoals metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gas stations on map listings by name and distance.

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Gas stations across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for gas stations, numbered among those based in Alabama, with the Florence-Muscle Shoals metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for gas stations by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Huntsville, AL5927113.2$2.3M+12.5%#137 of 387
2Daphne-Fairhope-Foley, AL5712913.1$2.4M+14.8%#153 of 387
3Auburn-Opelika, AL4613417.5$1.7M+7.1%#230 of 387
4Florence-Muscle Shoals, AL4210516.5$1.9M+3.5%#255 of 387
5Decatur, AL3413321.2$1.6M+2.5%#300 of 387
6Tuscaloosa, AL3220719.6$1.5M+2.9%#319 of 387
7Dothan, AL3010617.4$1.6M+3.4%#325 of 387
8Birmingham, AL2993620.1$1.5M+1.4%#330 of 387
9Mobile, AL2824114.9$1.9M−0.7%#333 of 387
10Anniston-Oxford, AL287115.8$1.9M−0.3%#334 of 387

Other business types in the Florence-Muscle Shoals metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gas stations are in the Florence-Muscle Shoals, AL metro area?

Map listings as of September 2026 show 105 gas stations in the Florence-Muscle Shoals metro area. 78 of them (74%) are chain locations. The listings count gas stations. Official counts show 93 businesses with payroll classed as gasoline stations in 2023, down 13.9% from 2019. Another 11 one-person businesses have no payroll, by official counts.

How much do households in the Florence-Muscle Shoals, AL metro area spend on gasoline and other fuels?

About $195.7M a year, or $3,079 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 105 gas stations on map listings, it comes to $1.9M per station. It is estimated from the incomes of the 63,559 households in the Florence-Muscle Shoals metro area and national spending patterns by income.

How does the Florence-Muscle Shoals, AL metro area compare with the U.S. for gas stations?

The Florence-Muscle Shoals metro area has 16.5 gas stations per 10,000 households, 51% above the U.S. rate of 10.9. Spending per station is $1.9M, 22% below the U.S. figure of $2.4M. At the U.S. ratio of gas stations to household spending, the Florence-Muscle Shoals metro area would have about 82, against 105 on map listings. There is one business with payroll in the industry for every 683 households, against one for every 1,184 across the U.S. The official count fell 13.9% from 2019 to 2023, against −3.1% for the U.S.

How fast is the Florence-Muscle Shoals, AL metro area growing?

Population estimates put the Florence-Muscle Shoals metro area at 156,609 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 63,559 households. Median household income in the Florence-Muscle Shoals metro area is $61,891, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Florence-Muscle Shoals metro area scores 42 for gas stations (lower middle), #255 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Florence-Muscle Shoals metro area. It maps the gas stations on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gas stations · All 56 business types in the Florence-Muscle Shoals metro area

Screening a site or an acquisition in the Florence-Muscle Shoals metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Florence-Muscle Shoals metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.