Groundwork

Food and drink · Metro area · Alabama

Fast food and sandwich shops in the Florence-Muscle Shoals, AL metro area

How the Florence-Muscle Shoals, AL metro area compares with other metro areas and the U.S. for fast food and sandwich shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #319 of 387 scored metro areas
#7 of 12 scored metro areas based in Alabama

Listings
90
85 chain locations (94%)
Official establishments
145
All limited-service restaurants · +8.2% since 2019
Household spending a year
$215.4M
On food away from home · $3,389 a household
Spending per listing
$2.4M
22% below the U.S.
Listings per 10k households
14.2
7% above the U.S.
Population, 2025
156,609
+3.5% since 2020

See the fast food and sandwich shops around any address in the Florence-Muscle Shoals metro area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Florence-Muscle Shoals metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for fast food and sandwich shops in the Florence-Muscle Shoals metro area is 29 (lower middle), #319 of 387 scored metro areas and #7 of 12 scored metro areas based in Alabama. That puts it in the bottom quarter of metro areas.

Household spending on food away from home in the Florence-Muscle Shoals metro area comes to about $215.4M a year: $3,389 per household, 17% below the U.S. average. That works out to $2.4M per shop, 22% below the U.S. figure of $3.1M. The spending figure covers all food away from home, not only fast food and sandwich shops.

There are 90 fast food and sandwich shops on map listings in the Florence-Muscle Shoals metro area as of September 2026. Chain locations make up 94% of them, against 79% across the U.S. That comes to 14.2 for every 10,000 households, 7% above the U.S. rate of 13.3.

In 2023, official counts showed 145 businesses with payroll in the Florence-Muscle Shoals metro area classed as limited-service restaurants, up 8.2% from 2019. That is one for every 438 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Since fiscal 2022, 1 SBA-backed loan worth $5M has gone to businesses classed as limited-service restaurants in the Florence-Muscle Shoals metro area. Population estimates show the Florence-Muscle Shoals metro area grew 3.5% from 2020 to 2025, in step with the U.S. (+3.1%).

How the Florence-Muscle Shoals metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Florence-Muscle Shoals, AL metro area compared with Alabama and the U.S.
MeasureFlorence-Muscle Shoals metro areaAlabamaU.S.
Listings per 10k households14.215.113.3
Spending per listing$2.4M$2.3M$3.1M
Households per official establishment (all limited-service restaurants)438450478
Official establishment growth, 2019–2023+8.2%+8.8%+6.1%
Population growth, 2020–2025+3.5%+3.2%+3.1%
Spending per household on food away from home$3,389$3,519$4,070
Median household income$61,891$63,999$80,734
Groundwork market score2920

Official counts and lending

Businesses

Official establishments, 2019 to 2023
145All limited-service restaurants · +8.2% over the period
Employees, 2023
3,281
Annual payroll, 2023
$51.6M
One-person businesses, 2023
20All limited-service restaurants with no payroll
Map listings, September 2026
9085 chain locations
Listings at the U.S. rate for this spending
71The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$5M

SBA-backed loans to businesses classed as limited-service restaurants in the Florence-Muscle Shoals metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Florence-Muscle Shoals metro area

Population, 2025 estimate
156,609+3.5% since 2020
Households
63,559
Median age
41.7
Homes lived in by their owners
70%
Vehicles per household
2.0
Land area
1,261 sq. mi.
People per square mile
122
Median household income
$61,891+28.7% vs. 2015–2019, before inflation
Average household income
$81,683
Median home value
$187,400
Jobs located here
54,714
Daytime population
149,641Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Florence-Muscle Shoals metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Florence-Muscle Shoals metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for fast food and sandwich shops, numbered among those based in Alabama, with the Florence-Muscle Shoals metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Daphne-Fairhope-Foley, AL5814014.2$2.7M+14.8%#155 of 387
2Huntsville, AL5631415.2$2.7M+12.5%#161 of 387
3Decatur, AL497311.6$3.1M+2.5%#199 of 387
4Birmingham, AL3269114.9$2.5M+1.4%#299 of 387
5Auburn-Opelika, AL3211314.7$2.4M+7.1%#302 of 387
6Tuscaloosa, AL3016015.1$2.3M+2.9%#314 of 387
7Florence-Muscle Shoals, AL299014.2$2.4M+3.5%#319 of 387
8Mobile, AL1924515.2$2.2M−0.7%#361 of 387
9Dothan, AL1711318.5$1.8M+3.4%#370 of 387
10Montgomery, AL1627017.8$2M+0.9%#372 of 387

Other business types in the Florence-Muscle Shoals metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Florence-Muscle Shoals, AL metro area?

As of September 2026, map listings count 90 fast food and sandwich shops in the Florence-Muscle Shoals metro area. 85 of them (94%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 145 businesses with payroll classed as limited-service restaurants in 2023, up 8.2% from 2019. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Official counts also show 20 one-person businesses without payroll.

How much do households in the Florence-Muscle Shoals, AL metro area spend on food away from home?

About $215.4M a year, or $3,389 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 90 fast food and sandwich shops on map listings, it comes to $2.4M per shop. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade. It is estimated from the incomes of the 63,559 households in the Florence-Muscle Shoals metro area and national spending patterns by income.

How does the Florence-Muscle Shoals, AL metro area compare with the U.S. for fast food and sandwich shops?

The Florence-Muscle Shoals metro area has 14.2 fast food and sandwich shops per 10,000 households, 7% above the U.S. rate of 13.3. Spending per shop is $2.4M, 22% below the U.S. figure of $3.1M. At the U.S. ratio of fast food and sandwich shops to household spending, the Florence-Muscle Shoals metro area would have about 71, against 90 on map listings. There is one business with payroll in the industry for every 438 households, against one for every 478 across the U.S. The official count rose 8.2% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Florence-Muscle Shoals, AL metro area growing?

Population estimates put the Florence-Muscle Shoals metro area at 156,609 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 63,559 households. Median household income in the Florence-Muscle Shoals metro area is $61,891, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Florence-Muscle Shoals metro area scores 29 for fast food and sandwich shops (lower middle), #319 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Florence-Muscle Shoals metro area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Florence-Muscle Shoals metro area

Screening a site or an acquisition in the Florence-Muscle Shoals metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Florence-Muscle Shoals metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.