Funeral services · Metro area · Wisconsin
Funeral homes in the Kenosha, WI metro area
How the Kenosha, WI metro area compares with other metro areas and the U.S. for funeral homes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #174 of 377 scored metro areas
#1 of 13 scored metro areas based in Wisconsin
- Listings
- 10
- 1 chain location (10%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $8.5M
- On funerals · $123 a household
- Spending per listing
- $848K
- 25% above the U.S.
- Listings per 10k households
- 1.5
- 29% below the U.S.
- Population, 2025
- 168,448
- −0.4% since 2020
See the funeral homes around any address in the Kenosha metro area
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 10 funeral homes in the Kenosha metro area. One of them (10%) is a chain location, against 10% across the U.S. That is 1.5 per 10,000 households, 29% below the U.S. rate of 2.1.
Household spending on funerals in the Kenosha metro area comes to about $8.5M a year: $123 per household, 14% below the U.S. average. Spread across 10 funeral homes, that is $848K per home, 25% above the U.S. figure of $679K.
In 2023, official counts showed 6 businesses with payroll in the Kenosha metro area classed as funeral homes and funeral services. That is one for every 11,484 households, against one for every 8,510 across the U.S.
Population estimates show the Kenosha metro area declined 0.4% from 2020 to 2025, against +3.1% for the U.S. The Kenosha metro area scores 50 (upper middle) on the Groundwork market score for funeral homes, ranking #174 of 377 scored metro areas and #1 of 13 scored metro areas based in Wisconsin.
How the Kenosha metro area compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kenosha metro area | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.5 | 2.6 | 2.1 |
| Spending per listing | $848K | $544K | $679K |
| Households per official establishment | 11,484 | 6,004 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | −1.7% | −1.7% |
| Population growth, 2020–2025 | −0.4% | +1.3% | +3.1% |
| Spending per household on funerals | $123 | $140 | $143 |
| Median household income | $81,239 | $77,485 | $80,734 |
| Groundwork market score | 50 | 33 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6
- Employees, 2023
- 63
- Annual payroll, 2023
- $2.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 101 chain location
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as funeral homes and funeral services in the Kenosha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Kenosha metro area
- Population, 2025 estimate
- 168,448−0.4% since 2020
- Households
- 68,904
- Median age
- 40.1
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.9
- Land area
- 272 sq. mi.
- People per square mile
- 620
- Median household income
- $81,239
- Average household income
- $103,301
- Median home value
- $265,500
- Jobs located here
- 76,591
- Daytime population
- 157,773Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Kenosha metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across Wisconsin
Every Wisconsin market ranked →The highest-scoring metro areas in Wisconsin for funeral homes, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Kenosha metro area marked.
Top metro areas in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | 59 | 210 | 1.4 | $900K | +2.6% | #125 of 377 |
| 1Kenosha, WI | 50 | 10 | 1.5 | $848K | −0.4% | #174 of 377 |
| 2Madison, WI | 49 | 50 | 1.7 | $704K | +4.1% | #181 of 377 |
| 3Racine-Mount Pleasant, WI | 45 | 16 | 2.0 | $718K | +0.4% | #207 of 377 |
| 4Sheboygan, WI | 43 | 11 | 2.2 | $659K | 0.0% | #223 of 377 |
| 5Milwaukee-Waukesha, WI | 42 | 127 | 1.9 | $689K | 0.0% | #231 of 377 |
| 6Fond du Lac, WI | 42 | 10 | 2.3 | $643K | +0.5% | #233 of 377 |
| 7Appleton, WI | 41 | 20 | 2.0 | $669K | +2.7% | #241 of 377 |
| 8Oshkosh-Neenah, WI | 39 | 15 | 2.1 | $655K | +1.4% | #249 of 377 |
| 9Wausau, WI | 39 | 15 | 2.6 | $573K | +1.0% | #253 of 377 |
Other business types in the Kenosha metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes50
Questions
How many funeral homes are in the Kenosha, WI metro area?
There are 10 funeral homes on map listings in the Kenosha metro area as of September 2026. One of them (10%) is a chain location. The listings count funeral homes, mortuaries and cremation services. Official counts show 6 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in the Kenosha, WI metro area spend on funerals?
About $8.5M a year, or $123 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 10 funeral homes on map listings, it comes to $848K per home. It is estimated from the incomes of the 68,904 households in the Kenosha metro area and national spending patterns by income.
How does the Kenosha, WI metro area compare with the U.S. for funeral homes?
The Kenosha metro area has 1.5 funeral homes per 10,000 households, 29% below the U.S. rate of 2.1. Spending per home is $848K, 25% above the U.S. figure of $679K. At the national ratio of funeral homes to household spending, the Kenosha metro area would have about 13, against 10 on map listings. There is one business with payroll in the industry for every 11,484 households, against one for every 8,510 across the U.S.
How fast is the Kenosha, WI metro area growing?
Population estimates put the Kenosha metro area at 168,448 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 68,904 households. Median household income in the Kenosha metro area is $81,239, in line with the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kenosha metro area scores 50 for funeral homes (upper middle), #174 of 377 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Kenosha metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in the Kenosha metro area
Screening a site or an acquisition in the Kenosha metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.