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Electricians in the Kenosha, WI metro area
How the Kenosha, WI metro area compares with other metro areas and the U.S. for electricians: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #38 of 383 scored metro areas
#1 of 13 scored metro areas based in Wisconsin
- Listings
- 12
- 1 chain location (8%)
- Official establishments
- 22
- 0.0% since 2019
- Household spending a year
- $193.7M
- On home repairs, maintenance and insurance · $2,811 a household
- Spending per listing
- $16.1M
- 34% above the U.S.
- Listings per 10k households
- 1.7
- 32% below the U.S.
- Population, 2025
- 168,448
- −0.4% since 2020
See the electricians around any address in the Kenosha metro area
The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for electricians in the Kenosha metro area is 71 (upper middle), #38 of 383 scored metro areas and #1 of 13 scored metro areas based in Wisconsin. That puts it in the top 10% of metro areas for electricians.
Household spending on home repairs, maintenance and insurance in the Kenosha metro area comes to about $193.7M a year: $2,811 per household, 7% below the U.S. average. That is about $16.1M of household spending for each company on map listings, 34% above the U.S. figure of $12M. The spending figure covers all home repairs, maintenance and insurance, not only electricians.
The Kenosha metro area has 12 electricians on map listings as of September 2026. One of them (8%) is a chain location, against 1% across the U.S. That comes to 1.7 for every 10,000 households, 32% below the U.S. rate of 2.5.
In 2023, official counts showed 22 businesses with payroll in the Kenosha metro area classed as electrical contractors, unchanged from 2019. That is one for every 3,132 households, against one for every 1,550 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $279K has gone to businesses classed as electrical contractors in the Kenosha metro area. Population estimates put the population change in the Kenosha metro area from 2020 to 2025 at −0.4%, against +3.1% for the U.S.
How the Kenosha metro area compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kenosha metro area | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.7 | 2.7 | 2.5 |
| Spending per listing | $16.1M | $10.1M | $12M |
| Households per official establishment | 3,132 | 1,699 | 1,550 |
| Official establishment growth, 2019–2023 | 0.0% | +6.7% | +9.2% |
| Population growth, 2020–2025 | −0.4% | +1.3% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,811 | $2,759 | $3,018 |
| Median household income | $81,239 | $77,485 | $80,734 |
| Groundwork market score | 71 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 220.0% over the period
- Employees, 2023
- 143
- Annual payroll, 2023
- $10.1M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 121 chain location
- Listings at the U.S. rate for this spending
- 16The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $279K
SBA-backed loans to businesses classed as electrical contractors in the Kenosha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Kenosha metro area
- Population, 2025 estimate
- 168,448−0.4% since 2020
- Households
- 68,904
- Median age
- 40.1
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.9
- Land area
- 272 sq. mi.
- People per square mile
- 620
- Median household income
- $81,239
- Average household income
- $103,301
- Median home value
- $265,500
- Jobs located here
- 76,591
- Daytime population
- 157,773Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Kenosha metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.
Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardElectricians across Wisconsin
Every Wisconsin market ranked →The highest-scoring metro areas in Wisconsin for electricians, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Kenosha metro area marked.
Top metro areas in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | 72 | 324 | 2.2 | $14.5M | +2.6% | #34 of 383 |
| 1Kenosha, WI | 71 | 12 | 1.7 | $16.1M | −0.4% | #38 of 383 |
| 2Milwaukee-Waukesha, WI | 61 | 135 | 2.1 | $13.7M | 0.0% | #96 of 383 |
| 3Racine-Mount Pleasant, WI | 61 | 17 | 2.1 | $13M | +0.4% | #100 of 383 |
| 4Madison, WI | 58 | 81 | 2.7 | $11.1M | +4.1% | #132 of 383 |
| 5Green Bay, WI | 50 | 38 | 2.8 | $9.9M | +2.5% | #197 of 383 |
| 6Fond du Lac, WI | 48 | 10 | 2.3 | $11.5M | +0.5% | #210 of 383 |
| 7Wausau, WI | 43 | 15 | 2.6 | $10.5M | +1.0% | #247 of 383 |
| 8Appleton, WI | 41 | 28 | 2.8 | $10.3M | +2.7% | #264 of 383 |
| 9Oshkosh-Neenah, WI | 35 | 22 | 3.0 | $8.9M | +1.4% | #311 of 383 |
Other business types in the Kenosha metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many electricians are in the Kenosha, WI metro area?
Map listings as of September 2026 show 12 electricians in the Kenosha metro area. One of them (8%) is a chain location. The listings count electricians. Official counts show 22 businesses with payroll classed as electrical contractors in 2023, unchanged from 2019.
How much do households in the Kenosha, WI metro area spend on home repairs, maintenance and insurance?
About $193.7M a year, or $2,811 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 12 electricians on map listings, it comes to $16.1M per company. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade. It is estimated from the incomes of the 68,904 households in the Kenosha metro area and national spending patterns by income.
How does the Kenosha, WI metro area compare with the U.S. for electricians?
The Kenosha metro area has 1.7 electricians per 10,000 households, 32% below the U.S. rate of 2.5. Spending per company is $16.1M, 34% above the U.S. figure of $12M. At the U.S. ratio of electricians to household spending, the Kenosha metro area would have about 16, against 12 on map listings. There is one business with payroll in the industry for every 3,132 households, against one for every 1,550 across the U.S. The official count held level from 2019 to 2023, against +9.2% for the U.S.
How fast is the Kenosha, WI metro area growing?
Population estimates put the Kenosha metro area at 168,448 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 68,904 households. Median household income in the Kenosha metro area is $81,239, in line with the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kenosha metro area scores 71 for electricians (upper middle), #38 of 383 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Kenosha metro area. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for electricians · All 56 business types in the Kenosha metro area
Screening a site or an acquisition in the Kenosha metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.