Groundwork

Health care · Metro area · Wisconsin

Optometrists and eye clinics in the Kenosha, WI metro area

The optometrists and eye clinics in the Kenosha, WI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #244 of 386 scored metro areas
#11 of 13 scored metro areas based in Wisconsin

Listings
38
6 chain locations (16%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$101.2M
On medical and dental services · $1,469 a household
Spending per listing
$2.7M
15% below the U.S.
Listings per 10k households
5.5
34% above the U.S.
Population, 2025
168,448
−0.4% since 2020

See the optometrists and eye clinics around any address in the Kenosha metro area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,469 per household (14% above the U.S. average), households in the Kenosha metro area spend about $101.2M a year on medical and dental services. Spread across 38 optometrists and eye clinics, that is $2.7M per practice, 15% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

The Kenosha metro area has 38 optometrists and eye clinics on map listings as of September 2026. 6 of them (16%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 5.5, 34% above the U.S. rate of 4.1.

Official counts show 10 businesses with payroll classed as offices of optometrists in the Kenosha metro area in 2023. That is one for every 6,890 households, against one for every 5,742 across the U.S.

Between 2020 and 2025, the population of the Kenosha metro area declined 0.4%, against +3.1% for the U.S. The Groundwork market score for optometrists and eye clinics in the Kenosha metro area is 46 (lower middle), #244 of 386 scored metro areas and #11 of 13 scored metro areas based in Wisconsin.

How the Kenosha metro area compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Kenosha, WI metro area compared with Wisconsin and the U.S.
MeasureKenosha metro areaWisconsinU.S.
Listings per 10k households5.54.14.1
Spending per listing$2.7M$3.5M$3.1M
Households per official establishment6,8906,8315,742
Official establishment growth, 2019–2023n/a+14.2%+0.2%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on medical and dental services$1,469$1,435$1,288
Median household income$81,239$77,485$80,734
Groundwork market score4671

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
86
Annual payroll, 2023
$6.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
386 chain locations
Listings at the U.S. rate for this spending
32The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Kenosha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kenosha metro area

Population, 2025 estimate
168,448−0.4% since 2020
Households
68,904
Median age
40.1
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
272 sq. mi.
People per square mile
620
Median household income
$81,239
Average household income
$103,301
Median home value
$265,500
Jobs located here
76,591
Daytime population
157,773Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kenosha metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for optometrists and eye clinics, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Kenosha metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Janesville-Beloit, WI77203.0$4.7M+1.7%#20 of 386
2Eau Claire, WI77223.1$4.6M+2.6%#21 of 386
Minneapolis-St. Paul-Bloomington, MN-WI765723.9$4.2M+2.6%#24 of 386
3Madison, WI701394.6$3.4M+4.1%#47 of 386
4Wausau, WI69193.3$4.3M+1.0%#51 of 386
5La Crosse-Onalaska, WI-MN67192.6$5.3M+0.4%#65 of 386
6Milwaukee-Waukesha, WI632904.4$3.3M0.0%#95 of 386
Duluth, MN-WI59504.2$3.3M+0.2%#114 of 386
7Appleton, WI54464.6$3.2M+2.7%#158 of 386
8Green Bay, WI54795.8$2.5M+2.5%#164 of 386
11Kenosha, WI46385.5$2.7M−0.4%#244 of 386

Other business types in the Kenosha metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Kenosha, WI metro area?

Map listings as of September 2026 show 38 optometrists and eye clinics in the Kenosha metro area. 6 of them (16%) are chain locations. The listings count optometrists and eye clinics. Official counts show 10 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Kenosha, WI metro area spend on medical and dental services?

About $101.2M a year, or $1,469 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 38 optometrists and eye clinics on map listings, it comes to $2.7M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 68,904 households in the Kenosha metro area and national spending patterns by income.

How does the Kenosha, WI metro area compare with the U.S. for optometrists and eye clinics?

The Kenosha metro area has 5.5 optometrists and eye clinics per 10,000 households, 34% above the U.S. rate of 4.1. Spending per practice is $2.7M, 15% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Kenosha metro area would have about 32, against 38 on map listings. There is one business with payroll in the industry for every 6,890 households, against one for every 5,742 across the U.S.

How fast is the Kenosha, WI metro area growing?

Population estimates put the Kenosha metro area at 168,448 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 68,904 households. Median household income in the Kenosha metro area is $81,239, in line with the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kenosha metro area scores 46 for optometrists and eye clinics (lower middle), #244 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kenosha metro area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Kenosha metro area

Screening a site or an acquisition in the Kenosha metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.