Groundwork

Child care · Metro area · Wisconsin

Child care centers and preschools in the Kenosha, WI metro area

How the Kenosha, WI metro area compares with other metro areas and the U.S. for child care centers and preschools: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #285 of 387 scored metro areas
#9 of 13 scored metro areas based in Wisconsin

Listings
34
4 chain locations (12%)
Official establishments
46
0.0% since 2019
Household spending a year
$30.3M
On child care and other personal services · $440 a household
Spending per listing
$893K
11% below the U.S.
Listings per 10k households
4.9
16% below the U.S.
Population, 2025
168,448
−0.4% since 2020

See the child care centers and preschools around any address in the Kenosha metro area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on child care and other personal services in the Kenosha metro area comes to about $30.3M a year: $440 per household, 24% below the U.S. average. That works out to $893K per center, 11% below the U.S. figure of $1M.

There are 34 child care centers and preschools on map listings in the Kenosha metro area as of September 2026. Chain locations make up 12% of them, against 12% across the U.S. Per 10,000 households, that is 4.9, 16% below the U.S. rate of 5.8.

Official counts show 46 businesses with payroll classed as child care services in the Kenosha metro area in 2023, unchanged from 2019. That is one for every 1,498 households, against one for every 1,573 across the U.S. Official counts list 138 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $748K have gone to businesses classed as child care services in the Kenosha metro area.

Population estimates show the Kenosha metro area declined 0.4% from 2020 to 2025, against +3.1% for the U.S. The Kenosha metro area scores 36 (lower middle) on the Groundwork market score for child care centers and preschools, ranking #285 of 387 scored metro areas and #9 of 13 scored metro areas based in Wisconsin.

How the Kenosha metro area compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Kenosha, WI metro area compared with Wisconsin and the U.S.
MeasureKenosha metro areaWisconsinU.S.
Listings per 10k households4.95.15.8
Spending per listing$893K$832K$1M
Households per official establishment1,4981,5611,573
Official establishment growth, 2019–20230.0%+0.3%+5.7%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on child care and other personal services$440$422$581
Median household income$81,239$77,485$80,734
Groundwork market score3635

Official counts and lending

Businesses

Official establishments, 2019 to 2023
460.0% over the period
Employees, 2023
637
Annual payroll, 2023
$15.7M
One-person businesses, 2023
138Businesses with no payroll
Map listings, September 2026
344 chain locations
Listings at the U.S. rate for this spending
30The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$748K

SBA-backed loans to businesses classed as child care services in the Kenosha metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kenosha metro area

Population, 2025 estimate
168,448−0.4% since 2020
Households
68,904
Median age
40.1
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
272 sq. mi.
People per square mile
620
Median household income
$81,239
Average household income
$103,301
Median home value
$265,500
Jobs located here
76,591
Daytime population
157,773Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kenosha metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for child care centers and preschools, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Kenosha metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Appleton, WI71343.4$1.3M+2.7%#53 of 387
2Wausau, WI67122.1$1.9M+1.0%#67 of 387
3Fond du Lac, WI67102.3$1.7M+0.5%#68 of 387
4Sheboygan, WI62132.6$1.5M0.0%#96 of 387
5Green Bay, WI61513.7$1.1M+2.5%#109 of 387
6Janesville-Beloit, WI47274.0$947K+1.7%#216 of 387
7Oshkosh-Neenah, WI47344.7$831K+1.4%#222 of 387
Minneapolis-St. Paul-Bloomington, MN-WI459546.5$866K+2.6%#235 of 387
8Madison, WI401886.2$798K+4.1%#264 of 387
9Kenosha, WI36344.9$893K−0.4%#285 of 387

Other business types in the Kenosha metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Kenosha, WI metro area?

As of September 2026, map listings count 34 child care centers and preschools in the Kenosha metro area. 4 of them (12%) are chain locations. The listings count day care centers and preschools. Official counts show 46 businesses with payroll classed as child care services in 2023, unchanged from 2019. Official counts also show 138 one-person businesses without payroll.

How much do households in the Kenosha, WI metro area spend on child care and other personal services?

About $30.3M a year, or $440 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 34 child care centers and preschools on map listings, it comes to $893K per center. It is estimated from the incomes of the 68,904 households in the Kenosha metro area and national spending patterns by income.

How does the Kenosha, WI metro area compare with the U.S. for child care centers and preschools?

The Kenosha metro area has 4.9 child care centers and preschools per 10,000 households, 16% below the U.S. rate of 5.8. Spending per center is $893K, 11% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Kenosha metro area would have about 30, against 34 on map listings. There is one business with payroll in the industry for every 1,498 households, against one for every 1,573 across the U.S. The official count held level from 2019 to 2023, against +5.7% for the U.S.

How fast is the Kenosha, WI metro area growing?

Population estimates put the Kenosha metro area at 168,448 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 68,904 households. Median household income in the Kenosha metro area is $81,239, in line with the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kenosha metro area scores 36 for child care centers and preschools (lower middle), #285 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kenosha metro area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Kenosha metro area

Screening a site or an acquisition in the Kenosha metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kenosha metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.