Funeral services · Metro area · Montana
Funeral homes in the Missoula, MT metro area
How the Missoula, MT metro area compares with other metro areas and the U.S. for funeral homes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 72 out of 100: Upper middle
Ranked #62 of 377 scored metro areas
#1 of 4 scored metro areas based in Montana
- Listings
- 5
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $6.6M
- On funerals · $121 a household
- Spending per listing
- $1.3M
- 95% above the U.S.
- Listings per 10k households
- 0.9
- 57% below the U.S.
- Population, 2025
- 128,698
- +4.7% since 2020
See the funeral homes around any address in the Missoula metro area
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Missoula metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 5 funeral homes in the Missoula metro area. None of them are chain locations, against 10% across the U.S. That comes to 0.9 for every 10,000 households, 57% below the U.S. rate of 2.1.
Household spending on funerals in the Missoula metro area comes to about $6.6M a year: $121 per household, 15% below the U.S. average. That works out to $1.3M per home, 95% above the U.S. figure of $679K.
Official counts show 3 businesses with payroll classed as funeral homes and funeral services in the Missoula metro area in 2023. That is one for every 18,276 households, against one for every 8,510 across the U.S.
Between 2020 and 2025, the population of the Missoula metro area grew 4.7%, faster than the U.S. (+3.1%). For funeral homes, the Missoula metro area has a Groundwork market score of 72 (upper middle): #62 of 377 scored metro areas and #1 of 4 scored metro areas based in Montana. That puts it in the top quarter of metro areas.
How the Missoula metro area compares
The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Missoula metro area | Montana | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.9 | 1.9 | 2.1 |
| Spending per listing | $1.3M | $757K | $679K |
| Households per official establishment | 18,276 | 8,824 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | −5.4% | −1.7% |
| Population growth, 2020–2025 | +4.7% | +5.3% | +3.1% |
| Spending per household on funerals | $121 | $144 | $143 |
| Median household income | $74,989 | $72,509 | $80,734 |
| Groundwork market score | 72 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 26
- Annual payroll, 2023
- $843K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 50 chain locations
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as funeral homes and funeral services in the Missoula metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Missoula metro area
- Population, 2025 estimate
- 128,698+4.7% since 2020
- Households
- 54,829
- Median age
- 39.1
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.9
- Land area
- 3,813 sq. mi.
- People per square mile
- 33
- Median household income
- $74,989
- Average household income
- $102,725
- Median home value
- $466,400
- Jobs located here
- 67,485
- Daytime population
- 132,972Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Missoula metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of the Missoula metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across Montana
Every Montana market ranked →The highest-scoring metro areas in Montana for funeral homes, numbered among those based in Montana, with the Missoula metro area marked.
Top metro areas in Montana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Missoula, MT | 72 | 5 | 0.9 | $1.3M | +4.7% | #62 of 377 |
| 2Billings, MT | 63 | 11 | 1.4 | $1M | +4.8% | #104 of 377 |
| 3Helena, MT | 59 | 8 | 2.0 | $670K | +7.7% | #129 of 377 |
| 4Bozeman, MT | 53 | 7 | 1.4 | $746K | +7.7% | #156 of 377 |
Other business types in the Missoula metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes72
Questions
How many funeral homes are in the Missoula, MT metro area?
The Missoula metro area has 5 funeral homes on map listings as of September 2026. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 3 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in the Missoula, MT metro area spend on funerals?
About $6.6M a year, or $121 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 5 funeral homes on map listings, it comes to $1.3M per home. It is estimated from the incomes of the 54,829 households in the Missoula metro area and national spending patterns by income.
How does the Missoula, MT metro area compare with the U.S. for funeral homes?
The Missoula metro area has 0.9 funeral homes per 10,000 households, 57% below the U.S. rate of 2.1. Spending per home is $1.3M, 95% above the U.S. figure of $679K. At the national ratio of funeral homes to household spending, the Missoula metro area would have about 10, against 5 on map listings. There is one business with payroll in the industry for every 18,276 households, against one for every 8,510 across the U.S.
How fast is the Missoula, MT metro area growing?
Population estimates put the Missoula metro area at 128,698 people in 2025, up 4.7% since 2020, faster than the U.S. (+3.1%). It has 54,829 households. Median household income in the Missoula metro area is $74,989, 7% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Missoula metro area scores 72 for funeral homes (upper middle), #62 of 377 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Missoula metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in the Missoula metro area
Screening a site or an acquisition in the Missoula metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Missoula metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.