Funeral services · County · Georgia
Funeral homes in Upson County, GA
Competitor counts, household spending and official business counts for funeral homes in Upson County, GA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 41 out of 100: Lower middle
Ranked #959 of 1,472 scored counties
#45 of 76 scored counties in Georgia
- Listings
- 6
- 0 chain locations (0%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $1.8M
- On funerals · $170 a household
- Spending per listing
- $300K
- 56% below the U.S.
- Listings per 10k households
- 5.7
- 2.7 times the U.S.
- Population, 2025
- 28,500
- +2.7% since 2020
See the funeral homes around any address in Upson County
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 6 funeral homes in Upson County. None of them are chain locations, against 10% across the U.S. Per 10,000 households, that is 5.7, 2.7 times the U.S. rate of 2.1.
Households in Upson County spend about $1.8M a year on funerals, or $170 per household, 19% above the U.S. average. Spread across 6 funeral homes, that is $300K per home, 56% below the U.S. figure of $679K.
Official counts show 4 businesses with payroll classed as funeral homes and funeral services in Upson County in 2023. That is one for every 2,649 households, against one for every 8,510 across the U.S.
Population estimates put the population change in Upson County from 2020 to 2025 at +2.7%, in step with the U.S. (+3.1%). The Groundwork market score for funeral homes in Upson County is 41 (lower middle), #959 of 1,472 scored counties and #45 of 76 scored counties in Georgia.
How Upson County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Upson County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.7 | 2.3 | 2.1 |
| Spending per listing | $300K | $549K | $679K |
| Households per official establishment | 2,649 | 9,218 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | +0.2% | −1.7% |
| Population growth, 2020–2025 | +2.7% | +5.3% | +3.1% |
| Spending per household on funerals | $170 | $128 | $143 |
| Median household income | $55,429 | $77,353 | $80,734 |
| Groundwork market score | 41 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 4
- Employees, 2023
- 31
- Annual payroll, 2023
- $988K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 60 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as funeral homes and funeral services in Upson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Upson County
- Population, 2025 estimate
- 28,500+2.7% since 2020
- Households
- 10,595
- Median age
- 40.6
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.9
- Land area
- 324 sq. mi.
- People per square mile
- 87
- Median household income
- $55,429+47.3% vs. 2015–2019, before inflation
- Average household income
- $78,039
- Median home value
- $168,700
- Jobs located here
- 7,450
- Daytime population
- 23,235Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Upson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for funeral homes, numbered among those based in Georgia, with Upson County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Columbia County, GA | 80 | 7 | 1.3 | $1.1M | +7.9% | #70 of 1,472 |
| 2Hall County, GA | 79 | 13 | 1.8 | $859K | +11.4% | #82 of 1,472 |
| 3Union County, GA | 78 | 5 | 4.4 | $513K | +12.3% | #95 of 1,472 |
| 4Fayette County, GA | 77 | 7 | 1.6 | $1.1M | +4.7% | #105 of 1,472 |
| 5Forsyth County, GA | 76 | 7 | 0.8 | $1.7M | +11.8% | #116 of 1,472 |
| 6Cherokee County, GA | 76 | 9 | 0.9 | $1.5M | +11.6% | #117 of 1,472 |
| 7Gwinnett County, GA | 75 | 27 | 0.8 | $1.4M | +6.2% | #128 of 1,472 |
| 8Glynn County, GA | 75 | 8 | 2.3 | $744K | +3.7% | #153 of 1,472 |
| 9Coweta County, GA | 74 | 8 | 1.4 | $921K | +9.2% | #164 of 1,472 |
| 10Chatham County, GA | 73 | 17 | 1.4 | $923K | +5.7% | #182 of 1,472 |
| 45Upson County, GA | 41 | 6 | 5.7 | $300K | +2.7% | #959 of 1,472 |
Other business types in Upson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes41
Questions
How many funeral homes are in Upson County, GA?
Upson County has 6 funeral homes on map listings as of September 2026. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 4 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in Upson County, GA spend on funerals?
About $1.8M a year, or $170 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 6 funeral homes on map listings, it comes to $300K per home. It is estimated from the incomes of the 10,595 households in Upson County and national spending patterns by income.
How does Upson County, GA compare with the U.S. for funeral homes?
Upson County has 5.7 funeral homes per 10,000 households, 2.7 times the U.S. rate of 2.1. Spending per home is $300K, 56% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, Upson County would have about 3, against 6 on map listings. There is one business with payroll in the industry for every 2,649 households, against one for every 8,510 across the U.S.
How fast is Upson County, GA growing?
Population estimates put Upson County at 28,500 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 10,595 households. Median household income in Upson County is $55,429, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 47.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Upson County scores 41 for funeral homes (lower middle), #959 of 1,472 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Upson County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in Upson County
Screening a site or an acquisition in Upson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.