Groundwork

Funeral services · County · Georgia

Funeral homes in Gwinnett County, GA

The funeral homes in Gwinnett County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #128 of 1,472 scored counties
#7 of 76 scored counties in Georgia

Listings
27
4 chain locations (15%)
Official establishments
15
Businesses with payroll, 2023
Household spending a year
$36.8M
On funerals · $112 a household
Spending per listing
$1.4M
Twice the U.S.
Listings per 10k households
0.8
62% below the U.S.
Population, 2025
1,018,099
+6.2% since 2020

See the funeral homes around any address in Gwinnett County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gwinnett County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Gwinnett County scores 75 (high) on the Groundwork market score for funeral homes, ranking #128 of 1,472 scored counties and #7 of 76 scored counties in Georgia. That puts it in the top 10% of counties for funeral homes.

Household spending on funerals in Gwinnett County comes to about $36.8M a year: $112 per household, 21% below the U.S. average. Spread across 27 funeral homes, that is $1.4M per home, twice the U.S. figure of $679K.

Gwinnett County has 27 funeral homes on map listings as of September 2026. 4 of them (15%) are chain locations, against 10% across the U.S. That is 0.8 per 10,000 households, 62% below the U.S. rate of 2.1.

In 2023, official counts showed 15 businesses with payroll in Gwinnett County classed as funeral homes and funeral services. That is one for every 21,803 households, against one for every 8,510 across the U.S. Between 2020 and 2025, the population of Gwinnett County grew 6.2%, faster than the U.S. (+3.1%).

How Gwinnett County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Gwinnett County, GA compared with Georgia and the U.S.
MeasureGwinnett CountyGeorgiaU.S.
Listings per 10k households0.82.32.1
Spending per listing$1.4M$549K$679K
Households per official establishment21,8039,2188,510
Official establishment growth, 2019–2023n/a+0.2%−1.7%
Population growth, 2020–2025+6.2%+5.3%+3.1%
Spending per household on funerals$112$128$143
Median household income$87,890$77,353$80,734
Groundwork market score7548

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13 → 15
Employees, 2023
174
Annual payroll, 2023
$9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
274 chain locations
Listings at the U.S. rate for this spending
54The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Gwinnett County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Gwinnett County

Population, 2025 estimate
1,018,099+6.2% since 2020
Households
327,043
Median age
36.6
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
431 sq. mi.
People per square mile
2,273
Median household income
$87,890+23.7% vs. 2015–2019, before inflation
Average household income
$113,877
Median home value
$380,900
Jobs located here
404,763
Daytime population
958,914Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gwinnett County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Gwinnett County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Funeral homes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for funeral homes, numbered among those based in Georgia, with Gwinnett County marked.

Top counties in Georgia

Counties in Georgia ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, GA8071.3$1.1M+7.9%#70 of 1,472
2Hall County, GA79131.8$859K+11.4%#82 of 1,472
3Union County, GA7854.4$513K+12.3%#95 of 1,472
4Fayette County, GA7771.6$1.1M+4.7%#105 of 1,472
5Forsyth County, GA7670.8$1.7M+11.8%#116 of 1,472
6Cherokee County, GA7690.9$1.5M+11.6%#117 of 1,472
7Gwinnett County, GA75270.8$1.4M+6.2%#128 of 1,472
8Glynn County, GA7582.3$744K+3.7%#153 of 1,472
9Coweta County, GA7481.4$921K+9.2%#164 of 1,472
10Chatham County, GA73171.4$923K+5.7%#182 of 1,472

Other business types in Gwinnett County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Gwinnett County, GA?

Map listings as of September 2026 show 27 funeral homes in Gwinnett County. 4 of them (15%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 15 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in Gwinnett County, GA spend on funerals?

About $36.8M a year, or $112 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 27 funeral homes on map listings, it comes to $1.4M per home. It is estimated from the incomes of the 327,043 households in Gwinnett County and national spending patterns by income.

How does Gwinnett County, GA compare with the U.S. for funeral homes?

Gwinnett County has 0.8 funeral homes per 10,000 households, 62% below the U.S. rate of 2.1. Spending per home is $1.4M, twice the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Gwinnett County would have about 54, against 27 on map listings. There is one business with payroll in the industry for every 21,803 households, against one for every 8,510 across the U.S.

How fast is Gwinnett County, GA growing?

Population estimates put Gwinnett County at 1,018,099 people in 2025, up 6.2% since 2020, faster than the U.S. (+3.1%). It has 327,043 households. The median household income in Gwinnett County is $87,890 a year, 9% above the U.S. median of $80,734. That rose 23.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gwinnett County scores 75 for funeral homes (high), #128 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gwinnett County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Gwinnett County

Screening a site or an acquisition in Gwinnett County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gwinnett County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.