Groundwork

Food and drink · County · Georgia

Restaurants and cafes in Upson County, GA

Competitor counts, household spending and official business counts for restaurants and cafes in Upson County, GA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #950 of 2,405 scored counties
#54 of 124 scored counties in Georgia

Listings
78
38 chain locations (49%)
Official establishments
40
−2.4% since 2019
Household spending a year
$34.2M
On food away from home · $3,230 a household
Spending per listing
$439K
18% above the U.S.
Listings per 10k households
73.6
33% below the U.S.
Population, 2025
28,500
+2.7% since 2020

See the restaurants and cafes around any address in Upson County

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Upson County spend about $34.2M a year on food away from home, or $3,230 per household, 21% below the U.S. average. Spread across 78 restaurants and cafes, that is $439K per restaurant, 18% above the U.S. figure of $371K.

There are 78 restaurants and cafes on map listings in Upson County as of September 2026. 38 of them (49%) are chain locations, against 34% across the U.S. That is 73.6 per 10,000 households, 33% below the U.S. rate of 109.8.

In 2023, official counts showed 40 businesses with payroll in Upson County classed as restaurants and other eating places, down 2.4% from 2019. That is one for every 265 households, against one for every 209 across the U.S. Official counts list 9 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $212K have gone to businesses classed as restaurants and other eating places in Upson County.

Between 2020 and 2025, the population of Upson County grew 2.7%, in step with the U.S. (+3.1%). Upson County scores 55 (upper middle) on the Groundwork market score for restaurants and cafes, ranking #950 of 2,405 scored counties and #54 of 124 scored counties in Georgia.

How Upson County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Upson County, GA compared with Georgia and the U.S.
MeasureUpson CountyGeorgiaU.S.
Listings per 10k households73.6109.9109.8
Spending per listing$439K$356K$371K
Households per official establishment265203209
Official establishment growth, 2019–2023−2.4%+10.2%+6.0%
Population growth, 2020–2025+2.7%+5.3%+3.1%
Spending per household on food away from home$3,230$3,917$4,070
Median household income$55,429$77,353$80,734
Groundwork market score5545

Official counts and lending

Businesses

Official establishments, 2019 to 2023
41 → 40−2.4% over the period
Employees, 2023
762
Annual payroll, 2023
$13.1M
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
7838 chain locations
Listings at the U.S. rate for this spending
92The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$212K

SBA-backed loans to businesses classed as restaurants and other eating places in Upson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Upson County

Population, 2025 estimate
28,500+2.7% since 2020
Households
10,595
Median age
40.6
Homes lived in by their owners
61%
Vehicles per household
1.9
Land area
324 sq. mi.
People per square mile
87
Median household income
$55,429+47.3% vs. 2015–2019, before inflation
Average household income
$78,039
Median home value
$168,700
Jobs located here
7,450
Daytime population
23,235Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Upson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for restaurants and cafes, numbered among those based in Georgia, with Upson County marked.

Top counties in Georgia

Counties in Georgia ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paulding County, GA9235158.5$737K+12.7%#15 of 2,405
2Harris County, GA928061.4$713K+6.8%#16 of 2,405
3Oglethorpe County, GA902444.4$827K+10.4%#21 of 2,405
4Pike County, GA903755.1$726K+10.5%#24 of 2,405
5Effingham County, GA9015061.8$661K+14.1%#27 of 2,405
6Lee County, GA875443.9$901K+2.9%#39 of 2,405
7Monroe County, GA868681.5$496K+14.1%#55 of 2,405
8Long County, GA852134.1$958K+32.6%#57 of 2,405
9Jones County, GA834440.8$908K+2.8%#79 of 2,405
10Jasper County, GA833152.0$677K+20.2%#83 of 2,405
54Upson County, GA557873.6$439K+2.7%#950 of 2,405

Other business types in Upson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Upson County, GA?

As of September 2026, map listings count 78 restaurants and cafes in Upson County. 38 of them (49%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 40 businesses with payroll classed as restaurants and other eating places in 2023, down 2.4% from 2019. Official counts also show 9 one-person businesses without payroll.

How much do households in Upson County, GA spend on food away from home?

About $34.2M a year, or $3,230 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 78 restaurants and cafes on map listings, it comes to $439K per restaurant. It is estimated from the incomes of the 10,595 households in Upson County and national spending patterns by income.

How does Upson County, GA compare with the U.S. for restaurants and cafes?

Upson County has 73.6 restaurants and cafes per 10,000 households, 33% below the U.S. rate of 109.8. Spending per restaurant is $439K, 18% above the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Upson County would have about 92, against 78 on map listings. There is one business with payroll in the industry for every 265 households, against one for every 209 across the U.S. The official count fell 2.4% from 2019 to 2023, against +6.0% for the U.S.

How fast is Upson County, GA growing?

Population estimates put Upson County at 28,500 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 10,595 households. Median household income in Upson County is $55,429, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 47.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Upson County scores 55 for restaurants and cafes (upper middle), #950 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Upson County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Upson County

Screening a site or an acquisition in Upson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Upson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.