Groundwork

Fitness and classes · County · Florida

Yoga, Pilates and fitness studios in Lee County, FL

How Lee County, FL compares with other counties and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #200 of 777 scored counties
#13 of 39 scored counties in Florida

Listings
66
12 chain locations (18%)
Official establishments
76
All fitness and recreational sports centers · +18.8% since 2019
Household spending a year
$249.6M
On memberships, classes and admissions · $762 a household
Spending per listing
$3.8M
7% below the U.S.
Listings per 10k households
2.0
17% below the U.S.
Population, 2025
875,607
+14.4% since 2020

See the yoga, Pilates and fitness studios around any address in Lee County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Lee County comes to about $249.6M a year: $762 per household, 23% below the U.S. average. That works out to $3.8M per studio, 7% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 66 yoga, Pilates and fitness studios on map listings in Lee County as of September 2026. Chain locations make up 18% of them, against 18% across the U.S. Per 10,000 households, that is 2.0, 17% below the U.S. rate of 2.4.

In 2023, official counts showed 76 businesses with payroll in Lee County classed as fitness and recreational sports centers, up 18.8% from 2019. That is one for every 4,313 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 15 SBA-backed loans worth $7.5M have gone to businesses classed as fitness and recreational sports centers in Lee County.

Population estimates show Lee County grew 14.4% from 2020 to 2025, faster than the U.S. (+3.1%). For yoga, Pilates and fitness studios, Lee County has a Groundwork market score of 61 (upper middle): #200 of 777 scored counties and #13 of 39 scored counties in Florida.

How Lee County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Lee County, FL compared with Florida and the U.S.
MeasureLee CountyFloridaU.S.
Listings per 10k households2.02.82.4
Spending per listing$3.8M$2.7M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,3133,1363,109
Official establishment growth, 2019–2023+18.8%+10.4%+5.8%
Population growth, 2020–2025+14.4%+8.7%+3.1%
Spending per household on memberships, classes and admissions$762$764$983
Median household income$76,107$74,568$80,734
Groundwork market score6139

Official counts and lending

Businesses

Official establishments, 2019 to 2023
64 → 76All fitness and recreational sports centers · +18.8% over the period
Employees, 2023
851
Annual payroll, 2023
$17.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
6612 chain locations
Listings at the U.S. rate for this spending
62The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
15
Amount
$7.5M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Lee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Lee County

Population, 2025 estimate
875,607+14.4% since 2020
Households
327,803
Median age
48.0
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
781 sq. mi.
People per square mile
1,047
Median household income
$76,107+31.6% vs. 2015–2019, before inflation
Average household income
$106,469
Median home value
$362,200
Jobs located here
293,056
Daytime population
793,827Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for yoga, Pilates and fitness studios, numbered among those based in Florida, with Lee County marked.

Top counties in Florida

Counties in Florida ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL8260.9$8.4M+21.1%#11 of 777
2Osceola County, FL77151.1$6.4M+23.2%#34 of 777
3Charlotte County, FL75101.1$6M+15.5%#45 of 777
4Polk County, FL74301.0$6.1M+19.8%#50 of 777
5Lake County, FL73201.2$5.8M+18.1%#64 of 777
6Santa Rosa County, FL70111.5$5.6M+11.7%#90 of 777
7Nassau County, FL7082.0$4.3M+17.4%#94 of 777
8Marion County, FL69181.1$5.3M+17.3%#102 of 777
9Citrus County, FL6981.1$5.1M+11.1%#103 of 777
10Clay County, FL68131.6$5.1M+9.4%#115 of 777
13Lee County, FL61662.0$3.8M+14.4%#200 of 777

Other business types in Lee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Lee County, FL?

As of September 2026, map listings count 66 yoga, Pilates and fitness studios in Lee County. 12 of them (18%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 76 businesses with payroll classed as fitness and recreational sports centers in 2023, up 18.8% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Lee County, FL spend on memberships, classes and admissions?

About $249.6M a year, or $762 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 66 yoga, Pilates and fitness studios on map listings, it comes to $3.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 327,803 households in Lee County and national spending patterns by income.

How does Lee County, FL compare with the U.S. for yoga, Pilates and fitness studios?

Lee County has 2.0 yoga, Pilates and fitness studios per 10,000 households, 17% below the U.S. rate of 2.4. Spending per studio is $3.8M, 7% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Lee County would have about 62, against 66 on map listings. There is one business with payroll in the industry for every 4,313 households, against one for every 3,109 across the U.S. The official count rose 18.8% from 2019 to 2023, against +5.8% for the U.S.

How fast is Lee County, FL growing?

Population estimates put Lee County at 875,607 people in 2025, up 14.4% since 2020, faster than the U.S. (+3.1%). It has 327,803 households. The median household income in Lee County is $76,107 a year, 6% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lee County scores 61 for yoga, Pilates and fitness studios (upper middle), #200 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lee County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Lee County

Screening a site or an acquisition in Lee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.