Fitness and classes · County · Idaho
Yoga, Pilates and fitness studios in Payette County, ID
Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Payette County, ID, set against other counties and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 1.
- Listings
- 1
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $8.5M
- On memberships, classes and admissions · $876 a household
- Spending per listing
- $8.5M
- Too few listings to compare
- Listings per 10k households
- 1.0
- Too few listings to compare
- Population, 2025
- 27,824
- +8.8% since 2020
See the yoga, Pilates and fitness studios around any address in Payette County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $876 per household (11% below the U.S. average), households in Payette County spend about $8.5M a year on memberships, classes and admissions. That works out to $8.5M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.
There is 1 yoga, Pilates or fitness studio on map listings in Payette County as of September 2026. That is 1.0 per 10,000 households.
Official counts don’t publish a figure for fitness and recreational sports centers in Payette County, since they leave out counts under 3.
Population estimates put the population change in Payette County from 2020 to 2025 at +8.8%, faster than the U.S. (+3.1%). With 1 yoga, Pilates or fitness studio on map listings, Payette County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Payette County compares
The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Payette County | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.0 | 2.7 | 2.4 |
| Spending per listing | $8.5M | $3.8M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | n/a | 3,060 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +18.9% | +5.8% |
| Population growth, 2020–2025 | +8.8% | +9.8% | +3.1% |
| Spending per household on memberships, classes and admissions | $876 | $1,038 | $983 |
| Median household income | $67,673 | $77,800 | $80,734 |
| Groundwork market score | Not scored | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll fitness and recreational sports centers
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 10 chain locations
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Payette County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Payette County
- Population, 2025 estimate
- 27,824+8.8% since 2020
- Households
- 9,692
- Median age
- 40.2
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.3
- Land area
- 407 sq. mi.
- People per square mile
- 66
- Median household income
- $67,673+33.8% vs. 2015–2019, before inflation
- Average household income
- $82,851
- Median home value
- $341,800
- Jobs located here
- 7,210
- Daytime population
- 22,355Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Payette County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across Idaho
Every Idaho market ranked →The highest-scoring counties in Idaho for yoga, Pilates and fitness studios, numbered among those based in Idaho, with Payette County marked.
Top counties in Idaho
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Bonneville County, ID | 71 | 10 | 2.3 | $4.7M | +8.9% | #84 of 777 |
| 2Bannock County, ID | 57 | 9 | 2.7 | $3.4M | +4.9% | #254 of 777 |
| 3Teton County, ID | 49 | 8 | 17.1 | $790K | +12.9% | #411 of 777 |
| 4Kootenai County, ID | 48 | 25 | 3.5 | $3M | +11.0% | #430 of 777 |
| 5Ada County, ID | 48 | 88 | 4.3 | $2.9M | +9.6% | #432 of 777 |
| 6Bonner County, ID | 40 | 10 | 4.9 | $2M | +14.8% | #562 of 777 |
| 7Blaine County, ID | 35 | 7 | 6.7 | $1.9M | +4.8% | #637 of 777 |
| 8Valley County, ID | 32 | 7 | 16.2 | $655K | +8.4% | #674 of 777 |
| Payette County, ID | Not scored | 1 | 1.0 | $8.5M | +8.8% |
Other business types in Payette County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes55
- Gyms57
- Yoga, Pilates and fitness studios
- Martial arts and dance studios50
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Payette County, ID?
As of September 2026, map listings count 1 yoga, Pilates or fitness studio in Payette County. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in Payette County: counts under 3 are left out.
How much do households in Payette County, ID spend on memberships, classes and admissions?
About $8.5M a year, or $876 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 1 yoga, Pilates or fitness studio on map listings, it comes to $8.5M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 9,692 households in Payette County and national spending patterns by income.
How does Payette County, ID compare with the U.S. for yoga, Pilates and fitness studios?
Payette County has 1 yoga, Pilates or fitness studio on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Payette County would have about 2, against 1 on map listings.
How fast is Payette County, ID growing?
Population estimates put Payette County at 27,824 people in 2025, up 8.8% since 2020, faster than the U.S. (+3.1%). It has 9,692 households. The median household income in Payette County is $67,673 a year, 16% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Payette County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 1.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Payette County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Payette County
Screening a site or an acquisition in Payette County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Payette County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.