Groundwork

Fitness and classes · County · Idaho

Yoga, Pilates and fitness studios in Ada County, ID

How Ada County, ID compares with other counties and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #432 of 777 scored counties
#5 of 8 scored counties in Idaho

Listings
88
21 chain locations (24%)
Official establishments
100
All fitness and recreational sports centers · +28.2% since 2019
Household spending a year
$255.1M
On memberships, classes and admissions · $1,260 a household
Spending per listing
$2.9M
29% below the U.S.
Listings per 10k households
4.3
79% above the U.S.
Population, 2025
546,141
+9.6% since 2020

See the yoga, Pilates and fitness studios around any address in Ada County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 88 yoga, Pilates and fitness studios in Ada County. Chain locations make up 24% of them, against 18% across the U.S. Per 10,000 households, that is 4.3, 79% above the U.S. rate of 2.4.

Households in Ada County spend about $255.1M a year on memberships, classes and admissions, or $1,260 per household, 28% above the U.S. average. That is about $2.9M of household spending for each studio on map listings, 29% below the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

Official counts show 100 businesses with payroll classed as fitness and recreational sports centers in Ada County in 2023, up 28.2% from 2019. That is one for every 2,025 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 24 SBA-backed loans worth $7M have gone to businesses classed as fitness and recreational sports centers in Ada County.

Between 2020 and 2025, the population of Ada County grew 9.6%, faster than the U.S. (+3.1%). The Groundwork market score for yoga, Pilates and fitness studios in Ada County is 48 (lower middle), #432 of 777 scored counties and #5 of 8 scored counties in Idaho.

How Ada County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Ada County, ID compared with Idaho and the U.S.
MeasureAda CountyIdahoU.S.
Listings per 10k households4.32.72.4
Spending per listing$2.9M$3.8M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,0253,0603,109
Official establishment growth, 2019–2023+28.2%+18.9%+5.8%
Population growth, 2020–2025+9.6%+9.8%+3.1%
Spending per household on memberships, classes and admissions$1,260$1,038$983
Median household income$91,502$77,800$80,734
Groundwork market score4852

Official counts and lending

Businesses

Official establishments, 2019 to 2023
78 → 100All fitness and recreational sports centers · +28.2% over the period
Employees, 2023
1,515
Annual payroll, 2023
$26M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8821 chain locations
Listings at the U.S. rate for this spending
63The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
24
Amount
$7M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Ada County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Ada County

Population, 2025 estimate
546,141+9.6% since 2020
Households
202,543
Median age
39.5
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
1,052 sq. mi.
People per square mile
493
Median household income
$91,502+38.0% vs. 2015–2019, before inflation
Average household income
$124,631
Median home value
$512,300
Jobs located here
294,737
Daytime population
566,160Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ada County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Idaho

Every Idaho market ranked →

The highest-scoring counties in Idaho for yoga, Pilates and fitness studios, numbered among those based in Idaho, with Ada County marked.

Top counties in Idaho

Counties in Idaho ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bonneville County, ID71102.3$4.7M+8.9%#84 of 777
2Bannock County, ID5792.7$3.4M+4.9%#254 of 777
3Teton County, ID49817.1$790K+12.9%#411 of 777
4Kootenai County, ID48253.5$3M+11.0%#430 of 777
5Ada County, ID48884.3$2.9M+9.6%#432 of 777
6Bonner County, ID40104.9$2M+14.8%#562 of 777
7Blaine County, ID3576.7$1.9M+4.8%#637 of 777
8Valley County, ID32716.2$655K+8.4%#674 of 777

Other business types in Ada County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Ada County, ID?

There are 88 yoga, Pilates and fitness studios on map listings in Ada County as of September 2026. 21 of them (24%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 100 businesses with payroll classed as fitness and recreational sports centers in 2023, up 28.2% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in Ada County, ID spend on memberships, classes and admissions?

About $255.1M a year, or $1,260 per household. That is 28% above the U.S. average (an index of 128, where 100 is the U.S. average). Spread across the 88 yoga, Pilates and fitness studios on map listings, it comes to $2.9M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 202,543 households in Ada County and national spending patterns by income.

How does Ada County, ID compare with the U.S. for yoga, Pilates and fitness studios?

Ada County has 4.3 yoga, Pilates and fitness studios per 10,000 households, 79% above the U.S. rate of 2.4. Spending per studio is $2.9M, 29% below the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Ada County would have about 63, against 88 on map listings. There is one business with payroll in the industry for every 2,025 households, against one for every 3,109 across the U.S. The official count rose 28.2% from 2019 to 2023, against +5.8% for the U.S.

How fast is Ada County, ID growing?

Population estimates put Ada County at 546,141 people in 2025, up 9.6% since 2020, faster than the U.S. (+3.1%). It has 202,543 households. Median household income in Ada County is $91,502, 13% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ada County scores 48 for yoga, Pilates and fitness studios (lower middle), #432 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ada County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Ada County

Screening a site or an acquisition in Ada County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ada County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.