Clothing and laundry · Metro area · West Virginia
Clothing and shoe stores in the Beckley, WV metro area
Competitor counts, household spending and official business counts for clothing and shoe stores in the Beckley, WV metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 33 out of 100: Lower middle
Ranked #301 of 387 scored metro areas
#6 of 7 scored metro areas based in West Virginia
- Listings
- 55
- 33 chain locations (60%)
- Official establishments
- 31
- 0.0% since 2019
- Household spending a year
- $71M
- On clothing, shoes and related services · $1,579 a household
- Spending per listing
- $1.3M
- 2% above the U.S.
- Listings per 10k households
- 12.2
- 25% below the U.S.
- Population, 2025
- 109,940
- −4.3% since 2020
See the clothing and shoe stores around any address in the Beckley metro area
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Beckley metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing and shoe stores, the Beckley metro area has a Groundwork market score of 33 (lower middle): #301 of 387 scored metro areas and #6 of 7 scored metro areas based in West Virginia. That puts it in the bottom quarter of metro areas.
Map listings as of September 2026 show 55 clothing and shoe stores in the Beckley metro area. Chain locations make up 60% of them, against 44% across the U.S. Per 10,000 households, that is 12.2, 25% below the U.S. rate of 16.2.
At $1,579 per household (23% below the U.S. average), households in the Beckley metro area spend about $71M a year on clothing, shoes and related services. Spread across 55 clothing and shoe stores, that is $1.3M per store, 2% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
The official count of businesses with payroll classed as clothing and shoe stores in the Beckley metro area was 31 in 2023, unchanged from 2019. That is one for every 1,450 households, against one for every 1,273 across the U.S. Between 2020 and 2025, the population of the Beckley metro area declined 4.3%, against +3.1% for the U.S.
How the Beckley metro area compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Beckley metro area | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.2 | 10.8 | 16.2 |
| Spending per listing | $1.3M | $1.6M | $1.3M |
| Households per official establishment | 1,450 | 2,064 | 1,273 |
| Official establishment growth, 2019–2023 | 0.0% | −13.3% | −12.2% |
| Population growth, 2020–2025 | −4.3% | −1.4% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,579 | $1,698 | $2,055 |
| Median household income | $52,620 | $59,608 | $80,734 |
| Groundwork market score | 33 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 310.0% over the period
- Employees, 2023
- 374
- Annual payroll, 2023
- $6.2M
- One-person businesses, 2023
- 42Businesses with no payroll
- Map listings, September 2026
- 5533 chain locations
- Listings at the U.S. rate for this spending
- 56The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in the Beckley metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Beckley metro area
- Population, 2025 estimate
- 109,940−4.3% since 2020
- Households
- 44,952
- Median age
- 43.7
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.7
- Land area
- 1,267 sq. mi.
- People per square mile
- 89
- Median household income
- $52,620+22.9% vs. 2015–2019, before inflation
- Average household income
- $69,721
- Median home value
- $129,600
- Jobs located here
- 43,639
- Daytime population
- 115,613Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Beckley metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of the Beckley metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across West Virginia
Every West Virginia market ranked →The highest-scoring metro areas in West Virginia for clothing and shoe stores, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Beckley metro area marked.
Top metro areas in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 74 | 3,301 | 13.9 | $1.8M | +3.3% | #41 of 387 |
| Hagerstown-Martinsburg, MD-WV | 68 | 146 | 12.4 | $1.5M | +7.1% | #72 of 387 |
| Winchester, VA-WV | 63 | 79 | 14.2 | $1.4M | +6.5% | #110 of 387 |
| 1Weirton-Steubenville, WV-OH | 61 | 41 | 8.3 | $2M | −3.6% | #121 of 387 |
| 2Wheeling, WV-OH | 52 | 63 | 10.9 | $1.6M | −3.6% | #190 of 387 |
| 3Morgantown, WV | 47 | 77 | 13.4 | $1.4M | +1.3% | #219 of 387 |
| 4Charleston, WV | 41 | 111 | 12.7 | $1.3M | −4.7% | #259 of 387 |
| 5Huntington-Ashland, WV-KY-OH | 34 | 216 | 14.2 | $1.2M | −2.6% | #295 of 387 |
| 6Beckley, WV | 33 | 55 | 12.2 | $1.3M | −4.3% | #301 of 387 |
| 7Parkersburg-Vienna, WV | 11 | 76 | 20.1 | $831K | −2.3% | #380 of 387 |
Other business types in the Beckley metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry45
- Clothing and shoe stores33
- Laundromats29
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in the Beckley, WV metro area?
There are 55 clothing and shoe stores on map listings in the Beckley metro area as of September 2026. 33 of them (60%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 31 businesses with payroll classed as clothing and shoe stores in 2023, unchanged from 2019. Official counts also show 42 one-person businesses without payroll.
How much do households in the Beckley, WV metro area spend on clothing, shoes and related services?
About $71M a year, or $1,579 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 55 clothing and shoe stores on map listings, it comes to $1.3M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 44,952 households in the Beckley metro area and national spending patterns by income.
How does the Beckley, WV metro area compare with the U.S. for clothing and shoe stores?
The Beckley metro area has 12.2 clothing and shoe stores per 10,000 households, 25% below the U.S. rate of 16.2. Spending per store is $1.3M, 2% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Beckley metro area would have about 56, against 55 on map listings. There is one business with payroll in the industry for every 1,450 households, against one for every 1,273 across the U.S. The official count held level from 2019 to 2023, against −12.2% for the U.S.
How fast is the Beckley, WV metro area growing?
Population estimates put the Beckley metro area at 109,940 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 44,952 households. The median household income in the Beckley metro area is $52,620 a year, 35% below the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Beckley metro area scores 33 for clothing and shoe stores (lower middle), #301 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Beckley metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in the Beckley metro area
Screening a site or an acquisition in the Beckley metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Beckley metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.