Groundwork

Clothing and laundry · Small-town market · Vermont

Clothing, shoe and laundry businesses in the Brattleboro, VT area

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Brattleboro, VT area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #193 of 536 scored small-town markets
#3 of 4 scored small-town markets based in Vermont

Listings
43
5 chain locations (12%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$42.9M
On clothing, shoes and related services · $2,169 a household
Spending per listing
$998K
13% above the U.S.
Listings per 10k households
21.7
7% below the U.S.
Population, 2025
45,204
−1.4% since 2020

See the clothing, shoe and laundry businesses around any address in the Brattleboro area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 43 clothing, shoe and laundry businesses in the Brattleboro area. Of those, 5 are chain locations, or 12%, against 37% across the U.S. That comes to 21.7 for every 10,000 households, 7% below the U.S. rate of 23.3.

At $2,169 per household (6% above the U.S. average), households in the Brattleboro area spend about $42.9M a year on clothing, shoes and related services. Spread across 43 clothing, shoe and laundry businesses, that is $998K per business, 13% above the U.S. figure of $880K.

In 2023, official counts showed 10 businesses with payroll in the Brattleboro area classed as clothing and shoe stores, laundromats and dry cleaners. That is one for every 1,978 households, against one for every 1,008 across the U.S. Another 22 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of the Brattleboro area declined 1.4%, against +3.1% for the U.S. The Brattleboro area scores 59 (upper middle) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #193 of 536 scored small-town markets and #3 of 4 scored small-town markets based in Vermont.

How the Brattleboro area compares

The same measures for Vermont and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Brattleboro, VT area compared with Vermont and the U.S.
MeasureBrattleboro areaVermontU.S.
Listings per 10k households21.721.923.3
Spending per listing$998K$1M$880K
Households per official establishment1,9781,4471,008
Official establishment growth, 2019–2023n/a−26.2%−12.0%
Population growth, 2020–2025−1.4%+0.3%+3.1%
Spending per household on clothing, shoes and related services$2,169$2,281$2,055
Median household income$72,217$81,203$80,734
Groundwork market score5969

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
61
Annual payroll, 2023
$2M
One-person businesses, 2023
22Businesses with no payroll
Map listings, September 2026
435 chain locations
Listings at the U.S. rate for this spending
49The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Brattleboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Brattleboro area

Population, 2025 estimate
45,204−1.4% since 2020
Households
19,784
Median age
46.6
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
786 sq. mi.
People per square mile
58
Median household income
$72,217
Average household income
$99,781
Median home value
$279,600
Jobs located here
21,744
Daytime population
48,005Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Brattleboro area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Clothing, shoes and laundry across Vermont

Every Vermont market ranked →

The highest-scoring small-town markets in Vermont for clothing, shoe and laundry businesses, numbered among those based in Vermont (a market based in another state is listed without a number), with the Brattleboro area marked.

Top small-town markets in Vermont

Small-town markets in Vermont ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Lebanon-Claremont, NH-VT7316117.5$1.3M+1.5%#80 of 536
1Barre, VT645420.9$1.1M−0.2%#144 of 536
2Rutland, VT604819.0$1.1M−1.4%#180 of 536
3Brattleboro, VT594321.7$998K−1.4%#193 of 536
4Bennington, VT286543.4$511K−1.8%#458 of 536

Other business types in the Brattleboro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the Brattleboro, VT area?

The Brattleboro area has 43 clothing, shoe and laundry businesses on map listings as of September 2026. 5 of them (12%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 10 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts list 22 one-person businesses without payroll.

How much do households in the Brattleboro, VT area spend on clothing, shoes and related services?

About $42.9M a year, or $2,169 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 43 clothing, shoe and laundry businesses on map listings, it comes to $998K per business. It is estimated from the incomes of the 19,784 households in the Brattleboro area and national spending patterns by income.

How does the Brattleboro, VT area compare with the U.S. for clothing, shoe and laundry businesses?

The Brattleboro area has 21.7 clothing, shoe and laundry businesses per 10,000 households, 7% below the U.S. rate of 23.3. Spending per business is $998K, 13% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the Brattleboro area would have about 49, against 43 on map listings. There is one business with payroll in the industry for every 1,978 households, against one for every 1,008 across the U.S.

How fast is the Brattleboro, VT area growing?

Population estimates put the Brattleboro area at 45,204 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 19,784 households. Median household income in the Brattleboro area is $72,217, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Brattleboro area scores 59 for clothing, shoe and laundry businesses (upper middle), #193 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Brattleboro area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Brattleboro area

Screening a site or an acquisition in the Brattleboro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.