Groundwork

Groceries and convenience · Small-town market · Vermont

Convenience stores in the Brattleboro, VT area

The convenience stores in the Brattleboro, VT area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #350 of 529 scored small-town markets
#3 of 4 scored small-town markets based in Vermont

Listings
26
16 chain locations (62%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$129.8M
On groceries · $6,560 a household
Spending per listing
$5M
37% below the U.S.
Listings per 10k households
13.1
64% above the U.S.
Population, 2025
45,204
−1.4% since 2020

See the convenience stores around any address in the Brattleboro area

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 26 convenience stores in the Brattleboro area. Chain locations make up 62% of them, against 60% across the U.S. Per 10,000 households, that is 13.1, 64% above the U.S. rate of 8.0.

Household spending on groceries in the Brattleboro area comes to about $129.8M a year: $6,560 per household, 4% above the U.S. average. Spread across 26 convenience stores, that is $5M per store, 37% below the U.S. figure of $7.9M. That spending covers all groceries, which convenience stores share with other businesses in the trade.

In 2023, official counts showed 11 businesses with payroll in the Brattleboro area classed as convenience stores. That is one for every 1,799 households, against one for every 3,493 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $250K has gone to businesses classed as convenience stores in the Brattleboro area.

Population estimates put the population change in the Brattleboro area from 2020 to 2025 at −1.4%, against +3.1% for the U.S. For convenience stores, the Brattleboro area has a Groundwork market score of 43 (lower middle): #350 of 529 scored small-town markets and #3 of 4 scored small-town markets based in Vermont.

How the Brattleboro area compares

The same measures for Vermont and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Brattleboro, VT area compared with Vermont and the U.S.
MeasureBrattleboro areaVermontU.S.
Listings per 10k households13.112.98.0
Spending per listing$5M$5.3M$7.9M
Households per official establishment1,7993,2173,493
Official establishment growth, 2019–2023n/a+9.0%+22.0%
Population growth, 2020–2025−1.4%+0.3%+3.1%
Spending per household on groceries$6,560$6,795$6,319
Median household income$72,217$81,203$80,734
Groundwork market score4334

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11
Employees, 2023
95
Annual payroll, 2023
$2.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2616 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$250K

SBA-backed loans to businesses classed as convenience stores in the Brattleboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Brattleboro area

Population, 2025 estimate
45,204−1.4% since 2020
Households
19,784
Median age
46.6
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
786 sq. mi.
People per square mile
58
Median household income
$72,217
Average household income
$99,781
Median home value
$279,600
Jobs located here
21,744
Daytime population
48,005Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Brattleboro area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Convenience stores across Vermont

Every Vermont market ranked →

The highest-scoring small-town markets in Vermont for convenience stores, numbered among those based in Vermont (a market based in another state is listed without a number), with the Brattleboro area marked.

Top small-town markets in Vermont

Small-town markets in Vermont ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barre, VT603513.5$5M−0.2%#184 of 529
Lebanon-Claremont, NH-VT5713614.8$4.6M+1.5%#218 of 529
2Rutland, VT483614.2$4.5M−1.4%#305 of 529
3Brattleboro, VT432613.1$5M−1.4%#350 of 529
4Bennington, VT312718.0$3.7M−1.8%#432 of 529

Other business types in the Brattleboro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many convenience stores are in the Brattleboro, VT area?

There are 26 convenience stores on map listings in the Brattleboro area as of September 2026. 16 of them (62%) are chain locations. The listings count convenience stores without fuel. Official counts show 11 businesses with payroll classed as convenience stores in 2023.

How much do households in the Brattleboro, VT area spend on groceries?

About $129.8M a year, or $6,560 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 26 convenience stores on map listings, it comes to $5M per store. The spending figure covers all groceries, not only convenience stores. It is estimated from the incomes of the 19,784 households in the Brattleboro area and national spending patterns by income.

How does the Brattleboro, VT area compare with the U.S. for convenience stores?

The Brattleboro area has 13.1 convenience stores per 10,000 households, 64% above the U.S. rate of 8.0. Spending per store is $5M, 37% below the U.S. figure of $7.9M. At the national ratio of convenience stores to household spending, the Brattleboro area would have about 17, against 26 on map listings. There is one business with payroll in the industry for every 1,799 households, against one for every 3,493 across the U.S.

How fast is the Brattleboro, VT area growing?

Population estimates put the Brattleboro area at 45,204 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 19,784 households. Median household income in the Brattleboro area is $72,217, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Brattleboro area scores 43 for convenience stores (lower middle), #350 of 529 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Brattleboro area. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in the Brattleboro area

Screening a site or an acquisition in the Brattleboro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.