Groceries and convenience · Small-town market · Vermont
Grocery stores in the Brattleboro, VT area
The grocery stores in the Brattleboro, VT area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 28 out of 100: Lower middle
Ranked #437 of 506 scored small-town markets
#2 of 4 scored small-town markets based in Vermont
- Listings
- 27
- 5 chain locations (19%)
- Official establishments
- 18
- −18.2% since 2019
- Household spending a year
- $129.8M
- On groceries · $6,560 a household
- Spending per listing
- $4.8M
- 48% below the U.S.
- Listings per 10k households
- 13.6
- Twice the U.S.
- Population, 2025
- 45,204
- −1.4% since 2020
See the grocery stores around any address in the Brattleboro area
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Brattleboro area scores 28 (lower middle) on the Groundwork market score for grocery stores, ranking #437 of 506 scored small-town markets and #2 of 4 scored small-town markets based in Vermont. That puts it in the bottom quarter of small-town markets.
Map listings as of September 2026 show 27 grocery stores in the Brattleboro area. 5 of them (19%) are chain locations, against 37% across the U.S. That comes to 13.6 for every 10,000 households, twice the U.S. rate of 6.8.
At $6,560 per household (4% above the U.S. average), households in the Brattleboro area spend about $129.8M a year on groceries. That is about $4.8M of household spending for each store on map listings, 48% below the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.
The official count of businesses with payroll classed as supermarkets and grocery stores in the Brattleboro area was 18 in 2023, down 18.2% from 2019. That is one for every 1,099 households, against one for every 2,053 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $1.1M has gone to businesses classed as supermarkets and grocery stores in the Brattleboro area. Population estimates show the Brattleboro area declined 1.4% from 2020 to 2025, against +3.1% for the U.S.
How the Brattleboro area compares
The same measures for Vermont and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Brattleboro area | Vermont | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.6 | 11.9 | 6.8 |
| Spending per listing | $4.8M | $5.7M | $9.3M |
| Households per official establishment | 1,099 | 1,237 | 2,053 |
| Official establishment growth, 2019–2023 | −18.2% | +3.3% | 0.0% |
| Population growth, 2020–2025 | −1.4% | +0.3% | +3.1% |
| Spending per household on groceries | $6,560 | $6,795 | $6,319 |
| Median household income | $72,217 | $81,203 | $80,734 |
| Groundwork market score | 28 | 21 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 18−18.2% over the period
- Employees, 2023
- 734
- Annual payroll, 2023
- $21.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 275 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $1.1M
SBA-backed loans to businesses classed as supermarkets and grocery stores in the Brattleboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Brattleboro area
- Population, 2025 estimate
- 45,204−1.4% since 2020
- Households
- 19,784
- Median age
- 46.6
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.7
- Land area
- 786 sq. mi.
- People per square mile
- 58
- Median household income
- $72,217
- Average household income
- $99,781
- Median home value
- $279,600
- Jobs located here
- 21,744
- Daytime population
- 48,005Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Brattleboro area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across Vermont
Every Vermont market ranked →The highest-scoring small-town markets in Vermont for grocery stores, numbered among those based in Vermont (a market based in another state is listed without a number), with the Brattleboro area marked.
Top small-town markets in Vermont
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Lebanon-Claremont, NH-VT | 49 | 85 | 9.3 | $7.4M | +1.5% | #275 of 506 |
| 1Barre, VT | 45 | 23 | 8.9 | $7.7M | −0.2% | #314 of 506 |
| 2Brattleboro, VT | 28 | 27 | 13.6 | $4.8M | −1.4% | #437 of 506 |
| 3Bennington, VT | 26 | 21 | 14.0 | $4.7M | −1.8% | #442 of 506 |
| 4Rutland, VT | 26 | 37 | 14.6 | $4.4M | −1.4% | #445 of 506 |
Other business types in the Brattleboro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores30
- Grocery stores28
- Convenience stores43
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in the Brattleboro, VT area?
There are 27 grocery stores on map listings in the Brattleboro area as of September 2026. 5 of them (19%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 18 businesses with payroll classed as supermarkets and grocery stores in 2023, down 18.2% from 2019.
How much do households in the Brattleboro, VT area spend on groceries?
About $129.8M a year, or $6,560 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 27 grocery stores on map listings, it comes to $4.8M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 19,784 households in the Brattleboro area and national spending patterns by income.
How does the Brattleboro, VT area compare with the U.S. for grocery stores?
The Brattleboro area has 13.6 grocery stores per 10,000 households, twice the U.S. rate of 6.8. Spending per store is $4.8M, 48% below the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, the Brattleboro area would have about 14, against 27 on map listings. There is one business with payroll in the industry for every 1,099 households, against one for every 2,053 across the U.S. The official count fell 18.2% from 2019 to 2023, against 0.0% for the U.S.
How fast is the Brattleboro, VT area growing?
Population estimates put the Brattleboro area at 45,204 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 19,784 households. Median household income in the Brattleboro area is $72,217, 11% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Brattleboro area scores 28 for grocery stores (lower middle), #437 of 506 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Brattleboro area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in the Brattleboro area
Screening a site or an acquisition in the Brattleboro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.