Groceries and convenience · Small-town market · Vermont
Grocery and convenience stores in the Brattleboro, VT area
The grocery and convenience stores in the Brattleboro, VT area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #454 of 538 scored small-town markets
#3 of 4 scored small-town markets based in Vermont
- Listings
- 72
- 21 chain locations (29%)
- Official establishments
- 29
- 0.0% since 2019
- Household spending a year
- $129.8M
- On groceries · $6,560 a household
- Spending per listing
- $1.8M
- 47% below the U.S.
- Listings per 10k households
- 36.4
- 95% above the U.S.
- Population, 2025
- 45,204
- −1.4% since 2020
See the grocery and convenience stores around any address in the Brattleboro area
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For grocery and convenience stores, the Brattleboro area has a Groundwork market score of 30 (lower middle): #454 of 538 scored small-town markets and #3 of 4 scored small-town markets based in Vermont. That puts it in the bottom quarter of small-town markets.
As of September 2026, map listings count 72 grocery and convenience stores in the Brattleboro area. Of those, 21 are chain locations, or 29%, against 42% across the U.S. Per 10,000 households, that is 36.4, 95% above the U.S. rate of 18.7.
At $6,560 per household (4% above the U.S. average), households in the Brattleboro area spend about $129.8M a year on groceries. That works out to $1.8M per store, 47% below the U.S. figure of $3.4M.
In 2023, official counts showed 29 businesses with payroll in the Brattleboro area classed as grocery and convenience stores, unchanged from 2019. That is one for every 682 households, against one for every 1,293 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1.4M have gone to businesses classed as grocery and convenience stores in the Brattleboro area. Between 2020 and 2025, the population of the Brattleboro area declined 1.4%, against +3.1% for the U.S.
How the Brattleboro area compares
The same measures for Vermont and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Brattleboro area | Vermont | U.S. |
|---|---|---|---|
| Listings per 10k households | 36.4 | 32.0 | 18.7 |
| Spending per listing | $1.8M | $2.1M | $3.4M |
| Households per official establishment | 682 | 894 | 1,293 |
| Official establishment growth, 2019–2023 | 0.0% | +4.8% | +7.2% |
| Population growth, 2020–2025 | −1.4% | +0.3% | +3.1% |
| Spending per household on groceries | $6,560 | $6,795 | $6,319 |
| Median household income | $72,217 | $81,203 | $80,734 |
| Groundwork market score | 30 | 21 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 290.0% over the period
- Employees, 2023
- 829
- Annual payroll, 2023
- $23.9M
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 7221 chain locations
- Listings at the U.S. rate for this spending
- 38The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $1.4M
SBA-backed loans to businesses classed as grocery and convenience stores in the Brattleboro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Brattleboro area
- Population, 2025 estimate
- 45,204−1.4% since 2020
- Households
- 19,784
- Median age
- 46.6
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.7
- Land area
- 786 sq. mi.
- People per square mile
- 58
- Median household income
- $72,217
- Average household income
- $99,781
- Median home value
- $279,600
- Jobs located here
- 21,744
- Daytime population
- 48,005Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Brattleboro area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across Vermont
Every Vermont market ranked →The highest-scoring small-town markets in Vermont for grocery and convenience stores, numbered among those based in Vermont (a market based in another state is listed without a number), with the Brattleboro area marked.
Top small-town markets in Vermont
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Lebanon-Claremont, NH-VT | 48 | 280 | 30.5 | $2.2M | +1.5% | #305 of 538 |
| 1Barre, VT | 44 | 78 | 30.2 | $2.3M | −0.2% | #342 of 538 |
| 2Rutland, VT | 32 | 85 | 33.6 | $1.9M | −1.4% | #441 of 538 |
| 3Brattleboro, VT | 30 | 72 | 36.4 | $1.8M | −1.4% | #454 of 538 |
| 4Bennington, VT | 26 | 64 | 42.7 | $1.5M | −1.8% | #475 of 538 |
Other business types in the Brattleboro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores30
- Grocery stores28
- Convenience stores43
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in the Brattleboro, VT area?
The Brattleboro area has 72 grocery and convenience stores on map listings as of September 2026. 21 of them (29%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 29 businesses with payroll classed as grocery and convenience stores in 2023, unchanged from 2019.
How much do households in the Brattleboro, VT area spend on groceries?
About $129.8M a year, or $6,560 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 72 grocery and convenience stores on map listings, it comes to $1.8M per store. It is estimated from the incomes of the 19,784 households in the Brattleboro area and national spending patterns by income.
How does the Brattleboro, VT area compare with the U.S. for grocery and convenience stores?
The Brattleboro area has 36.4 grocery and convenience stores per 10,000 households, 95% above the U.S. rate of 18.7. Spending per store is $1.8M, 47% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Brattleboro area would have about 38, against 72 on map listings. There is one business with payroll in the industry for every 682 households, against one for every 1,293 across the U.S. The official count held level from 2019 to 2023, against +7.2% for the U.S.
How fast is the Brattleboro, VT area growing?
Population estimates put the Brattleboro area at 45,204 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 19,784 households. Median household income in the Brattleboro area is $72,217, 11% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Brattleboro area scores 30 for grocery and convenience stores (lower middle), #454 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Brattleboro area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in the Brattleboro area
Screening a site or an acquisition in the Brattleboro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Brattleboro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.