Clothing and laundry · County · Missouri
Clothing, shoe and laundry businesses in Morgan County, MO
How Morgan County, MO compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 65 out of 100: Upper middle
Ranked #532 of 2,210 scored counties
#19 of 79 scored counties in Missouri
- Listings
- 11
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $15M
- On clothing, shoes and related services · $1,726 a household
- Spending per listing
- $1.4M
- 55% above the U.S.
- Listings per 10k households
- 12.6
- 46% below the U.S.
- Population, 2025
- 22,418
- +6.8% since 2020
See the clothing, shoe and laundry businesses around any address in Morgan County
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Morgan County spend about $15M a year on clothing, shoes and related services, or $1,726 per household, 16% below the U.S. average. That works out to $1.4M per business, 55% above the U.S. figure of $880K.
There are 11 clothing, shoe and laundry businesses on map listings in Morgan County as of September 2026. None of them are chain locations, against 37% across the U.S. That is 12.6 per 10,000 households, 46% below the U.S. rate of 23.3.
Official counts don’t publish a figure for clothing and shoe stores, laundromats and dry cleaners in Morgan County, since they leave out counts under 3. Official counts also show 15 one-person businesses without payroll.
Between 2020 and 2025, the population of Morgan County grew 6.8%, faster than the U.S. (+3.1%). For clothing, shoe and laundry businesses, Morgan County has a Groundwork market score of 65 (upper middle): #532 of 2,210 scored counties and #19 of 79 scored counties in Missouri. That puts it in the top quarter of counties.
How Morgan County compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morgan County | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.6 | 20.6 | 23.3 |
| Spending per listing | $1.4M | $940K | $880K |
| Households per official establishment | n/a | 1,241 | 1,008 |
| Official establishment growth, 2019–2023 | n/a | −13.6% | −12.0% |
| Population growth, 2020–2025 | +6.8% | +1.9% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,726 | $1,939 | $2,055 |
| Median household income | $53,412 | $70,702 | $80,734 |
| Groundwork market score | 65 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 15Businesses with no payroll
- Map listings, September 2026
- 110 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Morgan County
- Population, 2025 estimate
- 22,418+6.8% since 2020
- Households
- 8,699
- Median age
- 42.9
- Homes lived in by their owners
- 80%
- Vehicles per household
- 1.9
- Land area
- 598 sq. mi.
- People per square mile
- 36
- Median household income
- $53,412+36.9% vs. 2015–2019, before inflation
- Average household income
- $79,664
- Median home value
- $194,400
- Jobs located here
- 4,715
- Daytime population
- 19,301Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morgan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Missouri
Every Missouri market ranked →The highest-scoring counties in Missouri for clothing, shoe and laundry businesses, numbered among those based in Missouri, with Morgan County marked.
Top counties in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lincoln County, MO | 91 | 24 | 10.5 | $1.9M | +11.4% | #16 of 2,210 |
| 2Warren County, MO | 89 | 13 | 9.4 | $2.1M | +9.2% | #29 of 2,210 |
| 3Cass County, MO | 85 | 47 | 10.9 | $1.9M | +7.1% | #74 of 2,210 |
| 4Jefferson County, MO | 81 | 91 | 10.3 | $1.9M | +2.7% | #119 of 2,210 |
| 5Christian County, MO | 79 | 53 | 15.1 | $1.3M | +8.3% | #162 of 2,210 |
| 6Stone County, MO | 76 | 10 | 7.4 | $2.4M | +4.1% | #203 of 2,210 |
| 7Lafayette County, MO | 76 | 14 | 11.1 | $1.8M | +1.4% | #212 of 2,210 |
| 8Ray County, MO | 74 | 6 | 6.6 | $2.9M | +1.1% | #253 of 2,210 |
| 9Franklin County, MO | 74 | 53 | 12.3 | $1.6M | +3.1% | #271 of 2,210 |
| 10Clay County, MO | 73 | 143 | 14.0 | $1.5M | +4.3% | #294 of 2,210 |
| 19Morgan County, MO | 65 | 11 | 12.6 | $1.4M | +6.8% | #532 of 2,210 |
Other business types in Morgan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry65
- Clothing and shoe stores65
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in Morgan County, MO?
As of September 2026, map listings count 11 clothing, shoe and laundry businesses in Morgan County. None of them are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in Morgan County: counts under 3 are left out. Official counts list 15 one-person businesses without payroll.
How much do households in Morgan County, MO spend on clothing, shoes and related services?
About $15M a year, or $1,726 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 11 clothing, shoe and laundry businesses on map listings, it comes to $1.4M per business. It is estimated from the incomes of the 8,699 households in Morgan County and national spending patterns by income.
How does Morgan County, MO compare with the U.S. for clothing, shoe and laundry businesses?
Morgan County has 12.6 clothing, shoe and laundry businesses per 10,000 households, 46% below the U.S. rate of 23.3. Spending per business is $1.4M, 55% above the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, Morgan County would have about 17, against 11 on map listings.
How fast is Morgan County, MO growing?
Population estimates put Morgan County at 22,418 people in 2025, up 6.8% since 2020, faster than the U.S. (+3.1%). It has 8,699 households. The median household income in Morgan County is $53,412 a year, 34% below the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County scores 65 for clothing, shoe and laundry businesses (upper middle), #532 of 2,210 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morgan County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Morgan County
Screening a site or an acquisition in Morgan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.