Groundwork

Health care · Metro area · Wisconsin

Chiropractors in the Sheboygan, WI metro area

Competitor counts, household spending and official business counts for chiropractors in the Sheboygan, WI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #364 of 386 scored metro areas
#12 of 13 scored metro areas based in Wisconsin

Listings
45
0 chain locations (0%)
Official establishments
24
0.0% since 2019
Household spending a year
$69.1M
On medical and dental services · $1,389 a household
Spending per listing
$1.5M
36% below the U.S.
Listings per 10k households
9.0
67% above the U.S.
Population, 2025
118,047
0.0% since 2020

See the chiropractors around any address in the Sheboygan metro area

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sheboygan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Sheboygan metro area scores 26 (lower middle) on the Groundwork market score for chiropractors, ranking #364 of 386 scored metro areas and #12 of 13 scored metro areas based in Wisconsin. That puts it in the bottom quarter of metro areas.

At $1,389 per household (8% above the U.S. average), households in the Sheboygan metro area spend about $69.1M a year on medical and dental services. That is about $1.5M of household spending for each practice on map listings, 36% below the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only chiropractors.

There are 45 chiropractors on map listings in the Sheboygan metro area as of September 2026. None of them are chain locations, against 8% across the U.S. That is 9.0 per 10,000 households, 67% above the U.S. rate of 5.4.

In 2023, official counts showed 24 businesses with payroll in the Sheboygan metro area classed as offices of chiropractors, unchanged from 2019. That is one for every 2,072 households, against one for every 3,237 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $559K have gone to businesses classed as offices of chiropractors in the Sheboygan metro area. Between 2020 and 2025, the population of the Sheboygan metro area held about level, against +3.1% for the U.S.

How the Sheboygan metro area compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Sheboygan, WI metro area compared with Wisconsin and the U.S.
MeasureSheboygan metro areaWisconsinU.S.
Listings per 10k households9.07.35.4
Spending per listing$1.5M$2M$2.4M
Households per official establishment2,0722,2983,237
Official establishment growth, 2019–20230.0%+0.8%+0.8%
Population growth, 2020–20250.0%+1.3%+3.1%
Spending per household on medical and dental services$1,389$1,435$1,288
Median household income$73,094$77,485$80,734
Groundwork market score2640

Official counts and lending

Businesses

Official establishments, 2019 to 2023
240.0% over the period
Employees, 2023
128
Annual payroll, 2023
$5.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
450 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$559K

SBA-backed loans to businesses classed as offices of chiropractors in the Sheboygan metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Sheboygan metro area

Population, 2025 estimate
118,0470.0% since 2020
Households
49,725
Median age
42.3
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
512 sq. mi.
People per square mile
231
Median household income
$73,094+20.4% vs. 2015–2019, before inflation
Average household income
$93,780
Median home value
$232,700
Jobs located here
58,857
Daytime population
120,358Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sheboygan metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of the Sheboygan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Chiropractors across Wisconsin

Every Wisconsin market ranked →

The highest-scoring metro areas in Wisconsin for chiropractors, numbered among those based in Wisconsin (a market based in another state is listed without a number), with the Sheboygan metro area marked.

Top metro areas in Wisconsin

Metro areas in Wisconsin ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Racine-Mount Pleasant, WI57435.3$2.7M+0.4%#141 of 386
2Janesville-Beloit, WI56334.9$2.8M+1.7%#149 of 386
3Kenosha, WI54344.9$3M−0.4%#163 of 386
Duluth, MN-WI47685.6$2.4M+0.2%#208 of 386
4Madison, WI462317.7$2M+4.1%#218 of 386
5Milwaukee-Waukesha, WI444446.8$2.2M0.0%#231 of 386
6Wausau, WI40417.1$2M+1.0%#272 of 386
7Appleton, WI40767.6$2M+2.7%#273 of 386
8Fond du Lac, WI39276.2$2.2M+0.5%#282 of 386
9Oshkosh-Neenah, WI38517.0$2M+1.4%#289 of 386
12Sheboygan, WI26459.0$1.5M0.0%#364 of 386

Other business types in the Sheboygan metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in the Sheboygan, WI metro area?

As of September 2026, map listings count 45 chiropractors in the Sheboygan metro area. None of them are chain locations. The listings count chiropractors. Official counts show 24 businesses with payroll classed as offices of chiropractors in 2023, unchanged from 2019.

How much do households in the Sheboygan, WI metro area spend on medical and dental services?

About $69.1M a year, or $1,389 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 45 chiropractors on map listings, it comes to $1.5M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 49,725 households in the Sheboygan metro area and national spending patterns by income.

How does the Sheboygan, WI metro area compare with the U.S. for chiropractors?

The Sheboygan metro area has 9.0 chiropractors per 10,000 households, 67% above the U.S. rate of 5.4. Spending per practice is $1.5M, 36% below the U.S. figure of $2.4M. At the U.S. ratio of chiropractors to household spending, the Sheboygan metro area would have about 29, against 45 on map listings. There is one business with payroll in the industry for every 2,072 households, against one for every 3,237 across the U.S. The official count held level from 2019 to 2023, against +0.8% for the U.S.

How fast is the Sheboygan, WI metro area growing?

Population estimates put the Sheboygan metro area at 118,047 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 49,725 households. The median household income in the Sheboygan metro area is $73,094 a year, 9% below the U.S. median of $80,734. That rose 20.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sheboygan metro area scores 26 for chiropractors (lower middle), #364 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sheboygan metro area. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in the Sheboygan metro area

Screening a site or an acquisition in the Sheboygan metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sheboygan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.