Groundwork

Child care · County · Virginia

Child care centers and preschools in Roanoke County, VA

How Roanoke County, VA compares with other counties and the U.S. for child care centers and preschools: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #254 of 1,611 scored counties
#20 of 61 scored counties in Virginia

Listings
15
4 chain locations (27%)
Official establishments
17
Businesses with payroll, 2023
Household spending a year
$19.7M
On child care and other personal services · $495 a household
Spending per listing
$1.3M
31% above the U.S.
Listings per 10k households
3.8
34% below the U.S.
Population, 2025
97,150
+0.2% since 2020

See the child care centers and preschools around any address in Roanoke County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Roanoke County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $495 per household (15% below the U.S. average), households in Roanoke County spend about $19.7M a year on child care and other personal services. That works out to $1.3M per center, 31% above the U.S. figure of $1M.

There are 15 child care centers and preschools on map listings in Roanoke County as of September 2026. Chain locations make up 27% of them, against 12% across the U.S. That is 3.8 per 10,000 households, 34% below the U.S. rate of 5.8.

In 2023, official counts showed 17 businesses with payroll in Roanoke County classed as child care services. That is one for every 2,337 households, against one for every 1,573 across the U.S. Official counts also show 76 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $692K has gone to businesses classed as child care services in Roanoke County.

Population estimates show Roanoke County grew 0.2% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for child care centers and preschools in Roanoke County is 70 (upper middle), #254 of 1,611 scored counties and #20 of 61 scored counties in Virginia. That puts it in the top quarter of counties.

How Roanoke County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Roanoke County, VA compared with Virginia and the U.S.
MeasureRoanoke CountyVirginiaU.S.
Listings per 10k households3.85.95.8
Spending per listing$1.3M$1M$1M
Households per official establishment2,3371,7021,573
Official establishment growth, 2019–2023n/a+0.4%+5.7%
Population growth, 2020–2025+0.2%+2.8%+3.1%
Spending per household on child care and other personal services$495$602$581
Median household income$83,709$93,170$80,734
Groundwork market score7062

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 17
Employees, 2023
205
Annual payroll, 2023
$4.5M
One-person businesses, 2023
76Businesses with no payroll
Map listings, September 2026
154 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$692K

SBA-backed loans to businesses classed as child care services in Roanoke County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Roanoke County

Population, 2025 estimate
97,150+0.2% since 2020
Households
39,725
Median age
44.1
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
251 sq. mi.
People per square mile
387
Median household income
$83,709+21.4% vs. 2015–2019, before inflation
Average household income
$108,750
Median home value
$286,000
Jobs located here
38,065
Daytime population
88,794Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Roanoke County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Roanoke County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Child care and preschools across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for child care centers and preschools, numbered among those based in Virginia, with Roanoke County marked.

Top counties in Virginia

Counties in Virginia ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Frederick County, VA93123.4$1.7M+8.8%#4 of 1,611
2Culpeper County, VA9173.7$1.5M+9.3%#12 of 1,611
3Louisa County, VA8753.2$1.6M+13.6%#25 of 1,611
4Suffolk city, VA86154.0$1.4M+10.4%#34 of 1,611
5Bedford County, VA8551.5$3.1M+4.4%#36 of 1,611
6Orange County, VA8574.7$1.2M+10.1%#42 of 1,611
7Fauquier County, VA82155.6$1.4M+4.8%#64 of 1,611
8James City County, VA78154.7$1.4M+6.2%#114 of 1,611
9Richmond city, VA78413.9$1.1M+4.6%#120 of 1,611
10Franklin County, VA7762.6$1.6M+1.9%#127 of 1,611
20Roanoke County, VA70153.8$1.3M+0.2%#254 of 1,611

Other business types in Roanoke County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Roanoke County, VA?

As of September 2026, map listings count 15 child care centers and preschools in Roanoke County. 4 of them (27%) are chain locations. The listings count day care centers and preschools. Official counts show 17 businesses with payroll classed as child care services in 2023. Another 76 one-person businesses have no payroll, by official counts.

How much do households in Roanoke County, VA spend on child care and other personal services?

About $19.7M a year, or $495 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 15 child care centers and preschools on map listings, it comes to $1.3M per center. It is estimated from the incomes of the 39,725 households in Roanoke County and national spending patterns by income.

How does Roanoke County, VA compare with the U.S. for child care centers and preschools?

Roanoke County has 3.8 child care centers and preschools per 10,000 households, 34% below the U.S. rate of 5.8. Spending per center is $1.3M, 31% above the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Roanoke County would have about 20, against 15 on map listings. There is one business with payroll in the industry for every 2,337 households, against one for every 1,573 across the U.S.

How fast is Roanoke County, VA growing?

Population estimates put Roanoke County at 97,150 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 39,725 households. Median household income in Roanoke County is $83,709, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Roanoke County scores 70 for child care centers and preschools (upper middle), #254 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Roanoke County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Roanoke County

Screening a site or an acquisition in Roanoke County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Roanoke County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.