County profile · California
Fresno County, CA market data
How Fresno County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 1,035,456
- +2.6% since 2020
- Households
- 324,702
- Median household income
- $74,201
- +37.5% vs. 2015–2019, before inflation
- Median home value
- $388,800
- Jobs located here
- 413,154
- Highest market score
- 83
- Pet grooming and boarding, #33 of 1,461 scored counties
A site report maps the competitors on map listings around any address in Fresno County by name and distance, and the households and spending within reach. Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Fresno County has an estimated 1,035,456 people and 324,702 households. Population estimates show Fresno County grew 2.6% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Fresno County is $74,201, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.5%, before inflation.
Relative to the U.S., household spending in Fresno County runs highest on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and lowest on clothing, shoes and related services (86).
Of the business types scored in Fresno County, pet grooming and boarding businesses (83), veterinarians (83) and pet businesses (82) have the highest Groundwork market scores. For pet grooming and boarding businesses, that ranks #33 of 1,461 scored counties.
Fresno County is part of the Fresno metro area. Against the U.S., map listings per household run highest for grocery stores (51% above the U.S. rate) and lowest for dry cleaners (54% below the U.S. rate).
All 56 business types in Fresno County
Highest Groundwork market score first. Each score compares Fresno County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Pet grooming and boarding | 83 | #33 of 1,461 | 70 | 2.2 | $4.4M | 173 | 43 |
| Veterinarians | 83 | #54 of 1,485 | 76 | 2.3 | $4.1M | 149 | 56 |
| Pet businesses | 82 | #45 of 2,200 | 212 | 6.5 | $1.5M | 166 | 117 |
| Pet stores | 79 | #60 of 974 | 49 | 1.5 | $6.3M | 139 | 18 |
| Child care and preschools | 79 | #99 of 1,611 | 158 | 4.9 | $1.3M | 134 | 139 |
| Gyms | 74 | #145 of 1,792 | 199 | 6.1 | $1.7M | 132 | 86 |
| Home inspectors | 73 | #41 of 415 | 10 | 0.3 | Index only | 217 | 16 |
| Yoga, Pilates and fitness studios | 73 | #58 of 777 | 51 | 1.6 | $6.7M | 166 | 86 |
| Landscaping and lawn care | 73 | #170 of 1,493 | 78 | 2.4 | $5.3M | 182 | 207 |
| Oil change and quick lube | 71 | #63 of 479 | 21 | 0.6 | $16.8M | 122 | 18 |
| Martial arts and dance studios | 70 | #169 of 1,334 | 150 | 4.6 | $2.3M | 113 | 63 |
| Optometrists and eye care | 70 | #202 of 1,302 | 109 | 3.4 | $3.8M | 120 | 39 |
| Gyms, studios and classes | 70 | #250 of 2,088 | 400 | 12.3 | $857K | 129 | 149 |
| Chiropractors | 69 | #244 of 1,490 | 126 | 3.9 | $3.2M | 136 | 75 |
| Physical therapy | 68 | #255 of 1,422 | 118 | 3.6 | $3.5M | 144 | 105 |
| Funeral homes | 67 | #303 of 1,472 | 50 | 1.5 | $882K | 130 | 29 |
| HVAC and plumbing | 66 | #303 of 1,707 | 171 | 5.3 | $5.2M | 110 | 229 |
| Roofing and gutters | 65 | #238 of 1,177 | 55 | 1.7 | $16.2M | 192 | 71 |
| Home repair trades | 65 | #358 of 2,057 | 292 | 9.0 | $3.1M | 126 | 508 |
| Hair salons | 65 | #463 of 2,339 | 676 | 20.8 | $471K | 109 | 112 |
| Dry cleaners | 62 | #134 of 507 | 19 | 0.6 | $30.1M | 192 | 29 |
| Lawn, cleaning and pest control | 62 | #421 of 1,771 | 197 | 6.1 | $2.1M | 126 | 442 |
| Electricians | 61 | #327 of 1,160 | 66 | 2.0 | $13.5M | 113 | 208 |
| Collision repair and body shops | 61 | #416 of 1,327 | 104 | 3.2 | $3.4M | 110 | 89 |
| Car washes and detailing | 60 | #466 of 1,451 | 137 | 4.2 | $2.6M | 102 | 57 |
| Gas stations | 60 | #762 of 2,358 | 422 | 13.0 | $2.1M | 89 | 251 |
| Convenience stores | 59 | #792 of 2,261 | 258 | 7.9 | $7.5M | 95 | 110 |
| Urgent care and walk-in clinics | 58 | #114 of 325 | 13 | 0.4 | $31.4M | 128 | 29 |
| Barbershops | 55 | #579 of 1,356 | 210 | 6.5 | $1.5M | 80 | 14 |
| Spas and skin care | 55 | #711 of 1,769 | 326 | 10.0 | $976K | 111 | 65 |
| Real estate agents and brokers | 52 | #954 of 2,176 | 820 | 25.3 | Index only | 127 | 302 |
| House cleaning | 51 | #395 of 847 | 68 | 2.1 | $6.1M | 95 | 164 |
| Pizza | 51 | #975 of 2,090 | 246 | 7.6 | $5.1M | 100 | 798 |
| Tire shops | 50 | #786 of 1,530 | 177 | 5.5 | $2M | 79 | 69 |
| Primary care and pediatrics | 49 | #862 of 1,656 | 204 | 6.3 | $2M | 113 | 699 |
| Sit-down restaurants | 49 | #1,245 of 2,405 | 2,039 | 62.8 | $611K | 92 | 520 |
| Salons, barbers and spas | 48 | #1,288 of 2,385 | 1,425 | 43.9 | $223K | 105 | 313 |
| Auto repair shops | 48 | #1,301 of 2,378 | 871 | 26.8 | $404K | 91 | 387 |
| Laundromats | 47 | #424 of 785 | 61 | 1.9 | $9.4M | 75 | 16 |
| Nail salons | 47 | #778 of 1,328 | 179 | 5.5 | $1.8M | 106 | 115 |
| Auto repair and car care | 47 | #1,339 of 2,401 | 1,423 | 43.8 | $247K | 92 | 563 |
| Coffee shops and cafes | 46 | #1,174 of 2,063 | 346 | 10.7 | $3.6M | 97 | 246 |
| Clothing and shoe stores | 46 | #1,193 of 2,087 | 437 | 13.5 | $1.3M | 103 | 216 |
| Real estate | 46 | #1,304 of 2,229 | 1,117 | 34.4 | Index only | 118 | 673 |
| Property management | 44 | #560 of 910 | 128 | 3.9 | Index only | 80 | 205 |
| Restaurants and cafes | 44 | #1,465 of 2,405 | 3,548 | 109.3 | $351K | 95 | 1,571 |
| Mortgage brokers and lenders | 43 | #570 of 887 | 159 | 4.9 | Index only | 92 | 87 |
| Clothing, shoes and laundry | 43 | #1,379 of 2,210 | 635 | 19.6 | $901K | 102 | 261 |
| Grocery and convenience stores | 43 | #1,476 of 2,402 | 747 | 23.0 | $2.6M | 76 | 359 |
| Fast food and sandwich shops | 41 | #1,468 of 2,222 | 506 | 15.6 | $2.5M | 81 | 798 |
| Doctors, dentists and clinics | 41 | #1,624 of 2,394 | 2,295 | 70.7 | $178K | 117 | 1,376 |
| Bakeries and dessert shops | 39 | #1,328 of 1,889 | 360 | 11.1 | $3.5M | 83 | 270 |
| Pest control | 37 | #521 of 699 | 51 | 1.6 | $8.1M | 80 | 71 |
| Insurance agencies | 37 | #1,582 of 2,272 | 607 | 18.7 | $1M | 83 | 351 |
| Grocery stores | 34 | #1,542 of 2,070 | 335 | 10.3 | $5.7M | 62 | 249 |
| Dentists and orthodontists | 32 | #1,588 of 1,886 | 467 | 14.4 | $875K | 89 | 429 |
Household spending in Fresno County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $352.1M | $1,084 | 113 |
| Gasoline and other fuels | $896.7M | $2,762 | 106 |
| Food away from home | $1.2B | $3,835 | 94 |
| Groceries | $1.9B | $5,932 | 94 |
| Personal care products and services | $318.3M | $980 | 98 |
| Child care and other personal services | $212.1M | $653 | 112 |
| Memberships, classes and admissions | $342.8M | $1,056 | 107 |
| Medical and dental services | $408.8M | $1,259 | 98 |
| Pets | $308.6M | $950 | 105 |
| Clothing, shoes and related services | $572.3M | $1,762 | 86 |
| Vehicle insurance | $632.1M | $1,947 | 99 |
| Home repairs, maintenance and insurance | $891.7M | $2,746 | 91 |
| Lawn care, cleaning and other household services | $415.1M | $1,278 | 90 |
| Rent and homeowner costs | $5.7B | $17,544 | 105 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Fresno County
- Population, 2025 estimate
- 1,035,456+2.6% since 2020
- Households
- 324,702
- Median age
- 34.3
- Homes lived in by their owners
- 56%
- Vehicles per household
- 2.0
- Land area
- 5,959 sq. mi.
- People per square mile
- 171
- Median household income
- $74,201+37.5% vs. 2015–2019, before inflation
- Average household income
- $100,641
- Median home value
- $388,800
- Jobs located here
- 413,154
- Daytime population
- 1,017,627Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fresno County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Fresno County, CA growing?
Population estimates put Fresno County at 1,035,456 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 324,702 households. Median household income rose 37.5% from the 2015–2019 survey, before inflation.
How much do households in Fresno County, CA spend?
Households in Fresno County spend about $5.7B a year on rent and homeowner costs, $1.9B on groceries and $1.2B on food away from home. Set against the U.S., households in Fresno County spend the most on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and the least on clothing, shoes and related services (86).
Which business types have the highest market scores in Fresno County, CA?
The highest Groundwork market scores in Fresno County are for pet grooming and boarding businesses (83), veterinarians (83) and pet businesses (82). Fresno County ranks #33 of 1,461 scored counties for pet grooming and boarding businesses.
How does Fresno County, CA compare with the U.S.?
The median household income in Fresno County is $74,201 a year, 8% below the U.S. median of $80,734. The population rose 2.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $388,800, against $332,700 for the U.S. For its number of households, Fresno County has the most map listings, relative to the U.S., for grocery stores (51% above the U.S. rate) and the fewest for dry cleaners (54% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Fresno County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fresno County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Fresno County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.