Groundwork

Beauty and personal care · County · California

Hair salons in Fresno County, CA

Competitor counts, household spending and official business counts for hair salons in Fresno County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #463 of 2,339 scored counties
#20 of 55 scored counties in California

Listings
676
100 chain locations (15%)
Official establishments
112
+14.3% since 2019
Household spending a year
$318.3M
On personal care products and services · $980 a household
Spending per listing
$471K
9% above the U.S.
Listings per 10k households
20.8
11% below the U.S.
Population, 2025
1,035,456
+2.6% since 2020

See the hair salons around any address in Fresno County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Fresno County spend about $318.3M a year on personal care products and services, or $980 per household, 2% below the U.S. average. Spread across 676 hair salons, that is $471K per salon, 9% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

Fresno County has 676 hair salons on map listings as of September 2026. 100 of them (15%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 20.8, 11% below the U.S. rate of 23.4.

In 2023, official counts showed 112 businesses with payroll in Fresno County classed as beauty salons, up 14.3% from 2019. That is one for every 2,899 households, against one for every 1,535 across the U.S. Official counts also show 2,144 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $2.3M have gone to businesses classed as beauty salons in Fresno County.

Population estimates show Fresno County grew 2.6% from 2020 to 2025, slower than the U.S. (+3.1%). Fresno County scores 65 (upper middle) on the Groundwork market score for hair salons, ranking #463 of 2,339 scored counties and #20 of 55 scored counties in California. That puts it in the top quarter of counties.

How Fresno County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Fresno County, CA compared with California and the U.S.
MeasureFresno CountyCaliforniaU.S.
Listings per 10k households20.824.023.4
Spending per listing$471K$479K$430K
Households per official establishment2,8991,5511,535
Official establishment growth, 2019–2023+14.3%+8.3%+6.0%
Population growth, 2020–2025+2.6%−0.4%+3.1%
Spending per household on personal care products and services$980$1,149$1,005
Median household income$74,201$99,122$80,734
Groundwork market score6554

Official counts and lending

Businesses

Official establishments, 2019 to 2023
98 → 112+14.3% over the period
Employees, 2023
488
Annual payroll, 2023
$12.8M
One-person businesses, 2023
2,144Businesses with no payroll
Map listings, September 2026
676100 chain locations
Listings at the U.S. rate for this spending
740The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$2.3M

SBA-backed loans to businesses classed as beauty salons in Fresno County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Fresno County

Population, 2025 estimate
1,035,456+2.6% since 2020
Households
324,702
Median age
34.3
Homes lived in by their owners
56%
Vehicles per household
2.0
Land area
5,959 sq. mi.
People per square mile
171
Median household income
$74,201+37.5% vs. 2015–2019, before inflation
Average household income
$100,641
Median home value
$388,800
Jobs located here
413,154
Daytime population
1,017,627Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Fresno County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with Fresno County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
20Fresno County, CA6567620.8$471K+2.6%#463 of 2,339

Other business types in Fresno County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Fresno County, CA?

Map listings as of September 2026 show 676 hair salons in Fresno County. 100 of them (15%) are chain locations. The listings count hair and beauty salons. Official counts show 112 businesses with payroll classed as beauty salons in 2023, up 14.3% from 2019. Another 2,144 one-person businesses have no payroll, by official counts.

How much do households in Fresno County, CA spend on personal care products and services?

About $318.3M a year, or $980 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 676 hair salons on map listings, it comes to $471K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 324,702 households in Fresno County and national spending patterns by income.

How does Fresno County, CA compare with the U.S. for hair salons?

Fresno County has 20.8 hair salons per 10,000 households, 11% below the U.S. rate of 23.4. Spending per salon is $471K, 9% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Fresno County would have about 740, against 676 on map listings. There is one business with payroll in the industry for every 2,899 households, against one for every 1,535 across the U.S. The official count rose 14.3% from 2019 to 2023, against +6.0% for the U.S.

How fast is Fresno County, CA growing?

Population estimates put Fresno County at 1,035,456 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 324,702 households. Median household income in Fresno County is $74,201, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Fresno County scores 65 for hair salons (upper middle), #463 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Fresno County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Fresno County

Screening a site or an acquisition in Fresno County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.