Groundwork

Beauty and personal care · County · California

Nail salons in Fresno County, CA

Competitor counts, household spending and official business counts for nail salons in Fresno County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #778 of 1,328 scored counties
#24 of 46 scored counties in California

Listings
179
44 chain locations (25%)
Official establishments
115
+47.4% since 2019
Household spending a year
$318.3M
On personal care products and services · $980 a household
Spending per listing
$1.8M
6% above the U.S.
Listings per 10k households
5.5
8% below the U.S.
Population, 2025
1,035,456
+2.6% since 2020

See the nail salons around any address in Fresno County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Fresno County spend about $318.3M a year on personal care products and services, or $980 per household, 2% below the U.S. average. That works out to $1.8M per salon, 6% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Fresno County has 179 nail salons on map listings as of September 2026. 44 of them (25%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 5.5, 8% below the U.S. rate of 6.0.

Official counts show 115 businesses with payroll classed as nail salons in Fresno County in 2023, up 47.4% from 2019. That is one for every 2,823 households, against one for every 3,754 across the U.S. Official counts also show 450 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $93K has gone to businesses classed as nail salons in Fresno County.

Population estimates show Fresno County grew 2.6% from 2020 to 2025, slower than the U.S. (+3.1%). For nail salons, Fresno County has a Groundwork market score of 47 (lower middle): #778 of 1,328 scored counties and #24 of 46 scored counties in California.

How Fresno County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Fresno County, CA compared with California and the U.S.
MeasureFresno CountyCaliforniaU.S.
Listings per 10k households5.56.96.0
Spending per listing$1.8M$1.7M$1.7M
Households per official establishment2,8232,0073,754
Official establishment growth, 2019–2023+47.4%+27.0%+23.2%
Population growth, 2020–2025+2.6%−0.4%+3.1%
Spending per household on personal care products and services$980$1,149$1,005
Median household income$74,201$99,122$80,734
Groundwork market score4734

Official counts and lending

Businesses

Official establishments, 2019 to 2023
78 → 115+47.4% over the period
Employees, 2023
689
Annual payroll, 2023
$17.2M
One-person businesses, 2023
450Businesses with no payroll
Map listings, September 2026
17944 chain locations
Listings at the U.S. rate for this spending
191The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$93K

SBA-backed loans to businesses classed as nail salons in Fresno County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Fresno County

Population, 2025 estimate
1,035,456+2.6% since 2020
Households
324,702
Median age
34.3
Homes lived in by their owners
56%
Vehicles per household
2.0
Land area
5,959 sq. mi.
People per square mile
171
Median household income
$74,201+37.5% vs. 2015–2019, before inflation
Average household income
$100,641
Median home value
$388,800
Jobs located here
413,154
Daytime population
1,017,627Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Fresno County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across California

Every California market ranked →

The highest-scoring counties in California for nail salons, numbered among those based in California, with Fresno County marked.

Top counties in California

Counties in California ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA8662.1$4.6M+8.2%#15 of 1,328
2Merced County, CA69333.8$2.4M+5.1%#174 of 1,328
3San Benito County, CA67104.9$2.5M+8.6%#209 of 1,328
4Calaveras County, CA6794.9$2.1M+2.8%#218 of 1,328
5Tuolumne County, CA6552.2$4.5M−4.0%#256 of 1,328
6Nevada County, CA64153.5$3.1M−0.4%#284 of 1,328
7Madera County, CA64214.6$2.1M+7.4%#301 of 1,328
8Humboldt County, CA63152.7$3.3M−3.4%#313 of 1,328
9Imperial County, CA62193.8$2.3M+1.1%#343 of 1,328
10Santa Cruz County, CA61353.6$3.4M−4.7%#358 of 1,328
24Fresno County, CA471795.5$1.8M+2.6%#778 of 1,328

Other business types in Fresno County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Fresno County, CA?

Map listings as of September 2026 show 179 nail salons in Fresno County. 44 of them (25%) are chain locations. The listings count nail salons. Official counts show 115 businesses with payroll classed as nail salons in 2023, up 47.4% from 2019. Another 450 one-person businesses have no payroll, by official counts.

How much do households in Fresno County, CA spend on personal care products and services?

About $318.3M a year, or $980 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 179 nail salons on map listings, it comes to $1.8M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 324,702 households in Fresno County and national spending patterns by income.

How does Fresno County, CA compare with the U.S. for nail salons?

Fresno County has 5.5 nail salons per 10,000 households, 8% below the U.S. rate of 6.0. Spending per salon is $1.8M, 6% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Fresno County would have about 191, against 179 on map listings. There is one business with payroll in the industry for every 2,823 households, against one for every 3,754 across the U.S. The official count rose 47.4% from 2019 to 2023, against +23.2% for the U.S.

How fast is Fresno County, CA growing?

Population estimates put Fresno County at 1,035,456 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 324,702 households. Median household income in Fresno County is $74,201, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Fresno County scores 47 for nail salons (lower middle), #778 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Fresno County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Fresno County

Screening a site or an acquisition in Fresno County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Fresno County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.