Beauty and personal care · County · Virginia
Barbershops in Richmond city, VA
How Richmond city, VA compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 33 out of 100: Lower middle
Ranked #1,053 of 1,356 scored counties
#37 of 56 scored counties in Virginia
- Listings
- 66
- 6 chain locations (9%)
- Official establishments
- 12
- Businesses with payroll, 2023
- Household spending a year
- $90M
- On personal care products and services · $863 a household
- Spending per listing
- $1.4M
- 28% below the U.S.
- Listings per 10k households
- 6.3
- 19% above the U.S.
- Population, 2025
- 237,257
- +4.6% since 2020
See the barbershops around any address in Richmond city
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Richmond city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for barbershops in Richmond city is 33 (lower middle), #1,053 of 1,356 scored counties and #37 of 56 scored counties in Virginia. That puts it in the bottom quarter of counties.
Household spending on personal care products and services in Richmond city comes to about $90M a year: $863 per household, 14% below the U.S. average. That works out to $1.4M per shop, 28% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
There are 66 barbershops on map listings in Richmond city as of September 2026. 6 of them (9%) are chain locations, against 12% across the U.S. That is 6.3 per 10,000 households, 19% above the U.S. rate of 5.3.
Official counts show 12 businesses with payroll classed as barber shops in Richmond city in 2023. That is one for every 8,693 households, against one for every 16,589 across the U.S. Population estimates show Richmond city grew 4.6% from 2020 to 2025, faster than the U.S. (+3.1%).
How Richmond city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Richmond city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.3 | 4.7 | 5.3 |
| Spending per listing | $1.4M | $2.2M | $1.9M |
| Households per official establishment | 8,693 | 12,945 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +30.7% | +28.5% |
| Population growth, 2020–2025 | +4.6% | +2.8% | +3.1% |
| Spending per household on personal care products and services | $863 | $1,023 | $1,005 |
| Median household income | $64,587 | $93,170 | $80,734 |
| Groundwork market score | 33 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9 → 12
- Employees, 2023
- 54
- Annual payroll, 2023
- $2.2M
- One-person businesses, 2023
- 140Businesses with no payroll
- Map listings, September 2026
- 666 chain locations
- Listings at the U.S. rate for this spending
- 48The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Richmond city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Richmond city
- Population, 2025 estimate
- 237,257+4.6% since 2020
- Households
- 104,321
- Median age
- 36.4
- Homes lived in by their owners
- 44%
- Vehicles per household
- 1.5
- Land area
- 60 sq. mi.
- People per square mile
- 3,827
- Median household income
- $64,587+36.7% vs. 2015–2019, before inflation
- Average household income
- $97,266
- Median home value
- $353,000
- Jobs located here
- 174,706
- Daytime population
- 296,295Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Richmond city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Richmond city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for barbershops, numbered among those based in Virginia, with Richmond city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Albemarle County, VA | 89 | 9 | 2.0 | $5.5M | +5.1% | #15 of 1,356 |
| 2James City County, VA | 89 | 8 | 2.5 | $4.3M | +6.2% | #18 of 1,356 |
| 3Culpeper County, VA | 89 | 5 | 2.6 | $3.9M | +9.3% | #19 of 1,356 |
| 4Frederick County, VA | 86 | 11 | 3.1 | $3.3M | +8.8% | #32 of 1,356 |
| 5Suffolk city, VA | 83 | 12 | 3.2 | $3.1M | +10.4% | #48 of 1,356 |
| 6Orange County, VA | 83 | 5 | 3.4 | $3M | +10.1% | #49 of 1,356 |
| 7Chesterfield County, VA | 83 | 55 | 3.9 | $2.7M | +8.7% | #53 of 1,356 |
| 8Bedford County, VA | 77 | 7 | 2.1 | $4.3M | +4.4% | #98 of 1,356 |
| 9Isle of Wight County, VA | 76 | 6 | 3.8 | $2.6M | +6.7% | #126 of 1,356 |
| 10Gloucester County, VA | 71 | 5 | 3.3 | $2.9M | +3.6% | #200 of 1,356 |
| 37Richmond city, VA | 33 | 66 | 6.3 | $1.4M | +4.6% | #1,053 of 1,356 |
Other business types in Richmond city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas31
- Hair salons30
- Barbershops33
- Nail salons69
- Spas and skin care39
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Richmond city, VA?
As of September 2026, map listings count 66 barbershops in Richmond city. 6 of them (9%) are chain locations. The listings count barbershops. Official counts show 12 businesses with payroll classed as barber shops in 2023. Official counts also show 140 one-person businesses without payroll.
How much do households in Richmond city, VA spend on personal care products and services?
About $90M a year, or $863 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 66 barbershops on map listings, it comes to $1.4M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 104,321 households in Richmond city and national spending patterns by income.
How does Richmond city, VA compare with the U.S. for barbershops?
Richmond city has 6.3 barbershops per 10,000 households, 19% above the U.S. rate of 5.3. Spending per shop is $1.4M, 28% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Richmond city would have about 48, against 66 on map listings. There is one business with payroll in the industry for every 8,693 households, against one for every 16,589 across the U.S.
How fast is Richmond city, VA growing?
Population estimates put Richmond city at 237,257 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 104,321 households. The median household income in Richmond city is $64,587 a year, 20% below the U.S. median of $80,734. That rose 36.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Richmond city scores 33 for barbershops (lower middle), #1,053 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Richmond city. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Richmond city
Screening a site or an acquisition in Richmond city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Richmond city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.