Groundwork

Beauty and personal care · County · Virginia

Barbershops in Suffolk city, VA

Competitor counts, household spending and official business counts for barbershops in Suffolk city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 83 out of 100: High

Ranked #48 of 1,356 scored counties
#5 of 56 scored counties in Virginia

Listings
12
2 chain locations (17%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$37.5M
On personal care products and services · $988 a household
Spending per listing
$3.1M
66% above the U.S.
Listings per 10k households
3.2
40% below the U.S.
Population, 2025
104,699
+10.4% since 2020

See the barbershops around any address in Suffolk city

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for barbershops in Suffolk city is 83 (high), #48 of 1,356 scored counties and #5 of 56 scored counties in Virginia. That puts it in the top 10% of counties for barbershops.

As of September 2026, map listings count 12 barbershops in Suffolk city. Of those, 2 are chain locations, or 17%, against 12% across the U.S. That comes to 3.2 for every 10,000 households, 40% below the U.S. rate of 5.3.

At $988 per household (2% below the U.S. average), households in Suffolk city spend about $37.5M a year on personal care products and services. Spread across 12 barbershops, that is $3.1M per shop, 66% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Suffolk city: counts under 3 aren’t published. Population estimates put the population change in Suffolk city from 2020 to 2025 at +10.4%, faster than the U.S. (+3.1%).

How Suffolk city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Suffolk city, VA compared with Virginia and the U.S.
MeasureSuffolk cityVirginiaU.S.
Listings per 10k households3.24.75.3
Spending per listing$3.1M$2.2M$1.9M
Households per official establishmentn/a12,94516,589
Official establishment growth, 2019–2023n/a+30.7%+28.5%
Population growth, 2020–2025+10.4%+2.8%+3.1%
Spending per household on personal care products and services$988$1,023$1,005
Median household income$92,666$93,170$80,734
Groundwork market score8346

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
68Businesses with no payroll
Map listings, September 2026
122 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Suffolk city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Suffolk city

Population, 2025 estimate
104,699+10.4% since 2020
Households
37,908
Median age
39.1
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
399 sq. mi.
People per square mile
248
Median household income
$92,666+23.8% vs. 2015–2019, before inflation
Average household income
$116,720
Median home value
$347,400
Jobs located here
32,634
Daytime population
88,435Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Suffolk city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for barbershops, numbered among those based in Virginia, with Suffolk city marked.

Top counties in Virginia

Counties in Virginia ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Albemarle County, VA8992.0$5.5M+5.1%#15 of 1,356
2James City County, VA8982.5$4.3M+6.2%#18 of 1,356
3Culpeper County, VA8952.6$3.9M+9.3%#19 of 1,356
4Frederick County, VA86113.1$3.3M+8.8%#32 of 1,356
5Suffolk city, VA83123.2$3.1M+10.4%#48 of 1,356
6Orange County, VA8353.4$3M+10.1%#49 of 1,356
7Chesterfield County, VA83553.9$2.7M+8.7%#53 of 1,356
8Bedford County, VA7772.1$4.3M+4.4%#98 of 1,356
9Isle of Wight County, VA7663.8$2.6M+6.7%#126 of 1,356
10Gloucester County, VA7153.3$2.9M+3.6%#200 of 1,356

Other business types in Suffolk city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Suffolk city, VA?

Suffolk city has 12 barbershops on map listings as of September 2026. 2 of them (17%) are chain locations. The listings count barbershops. No official count is published for barber shops in Suffolk city: counts under 3 are left out. Official counts list 68 one-person businesses without payroll.

How much do households in Suffolk city, VA spend on personal care products and services?

About $37.5M a year, or $988 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 12 barbershops on map listings, it comes to $3.1M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 37,908 households in Suffolk city and national spending patterns by income.

How does Suffolk city, VA compare with the U.S. for barbershops?

Suffolk city has 3.2 barbershops per 10,000 households, 40% below the U.S. rate of 5.3. Spending per shop is $3.1M, 66% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Suffolk city would have about 20, against 12 on map listings.

How fast is Suffolk city, VA growing?

Population estimates put Suffolk city at 104,699 people in 2025, up 10.4% since 2020, faster than the U.S. (+3.1%). It has 37,908 households. Median household income in Suffolk city is $92,666, 15% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Suffolk city scores 83 for barbershops (high), #48 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Suffolk city. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Suffolk city

Screening a site or an acquisition in Suffolk city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.