Groundwork

Beauty and personal care · County · Virginia

Barbershops in Isle of Wight County, VA

Competitor counts, household spending and official business counts for barbershops in Isle of Wight County, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 76 out of 100: High

Ranked #126 of 1,356 scored counties
#9 of 56 scored counties in Virginia

Listings
6
1 chain location (17%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$15.6M
On personal care products and services · $993 a household
Spending per listing
$2.6M
38% above the U.S.
Listings per 10k households
3.8
28% below the U.S.
Population, 2025
41,321
+6.7% since 2020

See the barbershops around any address in Isle of Wight County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Isle of Wight County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for barbershops in Isle of Wight County is 76 (high), #126 of 1,356 scored counties and #9 of 56 scored counties in Virginia. That puts it in the top 10% of counties for barbershops.

As of September 2026, map listings count 6 barbershops in Isle of Wight County. One of them (17%) is a chain location, against 12% across the U.S. Per 10,000 households, that is 3.8, 28% below the U.S. rate of 5.3.

Household spending on personal care products and services in Isle of Wight County comes to about $15.6M a year: $993 per household, in line with the U.S. average. That works out to $2.6M per shop, 38% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Isle of Wight County: counts under 3 aren’t published. Population estimates put the population change in Isle of Wight County from 2020 to 2025 at +6.7%, faster than the U.S. (+3.1%).

How Isle of Wight County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Isle of Wight County, VA compared with Virginia and the U.S.
MeasureIsle of Wight CountyVirginiaU.S.
Listings per 10k households3.84.75.3
Spending per listing$2.6M$2.2M$1.9M
Households per official establishmentn/a12,94516,589
Official establishment growth, 2019–2023n/a+30.7%+28.5%
Population growth, 2020–2025+6.7%+2.8%+3.1%
Spending per household on personal care products and services$993$1,023$1,005
Median household income$95,241$93,170$80,734
Groundwork market score7646

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
16Businesses with no payroll
Map listings, September 2026
61 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Isle of Wight County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Isle of Wight County

Population, 2025 estimate
41,321+6.7% since 2020
Households
15,756
Median age
44.1
Homes lived in by their owners
80%
Vehicles per household
2.2
Land area
316 sq. mi.
People per square mile
127
Median household income
$95,241+28.7% vs. 2015–2019, before inflation
Average household income
$117,279
Median home value
$356,500
Jobs located here
10,181
Daytime population
32,768Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Isle of Wight County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Isle of Wight County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for barbershops, numbered among those based in Virginia, with Isle of Wight County marked.

Top counties in Virginia

Counties in Virginia ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Albemarle County, VA8992.0$5.5M+5.1%#15 of 1,356
2James City County, VA8982.5$4.3M+6.2%#18 of 1,356
3Culpeper County, VA8952.6$3.9M+9.3%#19 of 1,356
4Frederick County, VA86113.1$3.3M+8.8%#32 of 1,356
5Suffolk city, VA83123.2$3.1M+10.4%#48 of 1,356
6Orange County, VA8353.4$3M+10.1%#49 of 1,356
7Chesterfield County, VA83553.9$2.7M+8.7%#53 of 1,356
8Bedford County, VA7772.1$4.3M+4.4%#98 of 1,356
9Isle of Wight County, VA7663.8$2.6M+6.7%#126 of 1,356
10Gloucester County, VA7153.3$2.9M+3.6%#200 of 1,356

Other business types in Isle of Wight County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Isle of Wight County, VA?

Isle of Wight County has 6 barbershops on map listings as of September 2026. One of them (17%) is a chain location. The listings count barbershops. No official count is published for barber shops in Isle of Wight County: counts under 3 are left out. Official counts also show 16 one-person businesses without payroll.

How much do households in Isle of Wight County, VA spend on personal care products and services?

About $15.6M a year, or $993 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 6 barbershops on map listings, it comes to $2.6M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 15,756 households in Isle of Wight County and national spending patterns by income.

How does Isle of Wight County, VA compare with the U.S. for barbershops?

Isle of Wight County has 3.8 barbershops per 10,000 households, 28% below the U.S. rate of 5.3. Spending per shop is $2.6M, 38% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Isle of Wight County would have about 8, against 6 on map listings.

How fast is Isle of Wight County, VA growing?

Population estimates put Isle of Wight County at 41,321 people in 2025, up 6.7% since 2020, faster than the U.S. (+3.1%). It has 15,756 households. Median household income in Isle of Wight County is $95,241, 18% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Isle of Wight County scores 76 for barbershops (high), #126 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Isle of Wight County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Isle of Wight County

Screening a site or an acquisition in Isle of Wight County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Isle of Wight County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.