Groundwork

Beauty and personal care · Metro area · North Carolina

Barbershops in the Durham-Chapel Hill, NC metro area

Competitor counts, household spending and official business counts for barbershops in the Durham-Chapel Hill, NC metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #31 of 387 scored metro areas
#1 of 15 scored metro areas based in North Carolina

Listings
126
17 chain locations (13%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$244.2M
On personal care products and services · $984 a household
Spending per listing
$1.9M
3% above the U.S.
Listings per 10k households
5.1
4% below the U.S.
Population, 2025
625,485
+7.5% since 2020

See the barbershops around any address in the Durham-Chapel Hill metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Durham-Chapel Hill metro area scores 73 (upper middle) on the Groundwork market score for barbershops, ranking #31 of 387 scored metro areas and #1 of 15 scored metro areas based in North Carolina. That puts it in the top 10% of metro areas for barbershops.

As of September 2026, map listings count 126 barbershops in the Durham-Chapel Hill metro area. Of those, 17 are chain locations, or 13%, against 12% across the U.S. That comes to 5.1 for every 10,000 households, 4% below the U.S. rate of 5.3.

Households in the Durham-Chapel Hill metro area spend about $244.2M a year on personal care products and services, or $984 per household, 2% below the U.S. average. Spread across 126 barbershops, that is $1.9M per shop, 3% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in the Durham-Chapel Hill metro area classed as barber shops. That is one for every 49,651 households, against one for every 16,589 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $348K have gone to businesses classed as barber shops in the Durham-Chapel Hill metro area. Population estimates show the Durham-Chapel Hill metro area grew 7.5% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Durham-Chapel Hill metro area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Durham-Chapel Hill, NC metro area compared with North Carolina and the U.S.
MeasureDurham-Chapel Hill metro areaNorth CarolinaU.S.
Listings per 10k households5.15.65.3
Spending per listing$1.9M$1.6M$1.9M
Households per official establishment49,65122,07416,589
Official establishment growth, 2019–2023n/a+33.8%+28.5%
Population growth, 2020–2025+7.5%+7.2%+3.1%
Spending per household on personal care products and services$984$897$1,005
Median household income$83,500$72,388$80,734
Groundwork market score7342

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
12
Annual payroll, 2023
$458K
One-person businesses, 2023
189Businesses with no payroll
Map listings, September 2026
12617 chain locations
Listings at the U.S. rate for this spending
130The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$348K

SBA-backed loans to businesses classed as barber shops in the Durham-Chapel Hill metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Durham-Chapel Hill metro area

Population, 2025 estimate
625,485+7.5% since 2020
Households
248,256
Median age
39.9
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
1,759 sq. mi.
People per square mile
342
Median household income
$83,500
Average household income
$120,978
Median home value
$396,100
Jobs located here
363,261
Daytime population
696,157Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Durham-Chapel Hill metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across North Carolina

Every North Carolina market ranked →

The highest-scoring metro areas in North Carolina for barbershops, numbered among those based in North Carolina, with the Durham-Chapel Hill metro area marked.

Top metro areas in North Carolina

Metro areas in North Carolina ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Durham-Chapel Hill, NC731265.1$1.9M+7.5%#31 of 387
2Asheville, NC70523.2$2.8M+3.6%#50 of 387
3Wilmington, NC69794.0$2.3M+15.9%#60 of 387
4Winston-Salem, NC601344.8$1.8M+5.3%#116 of 387
5Raleigh-Cary, NC573235.6$1.9M+12.6%#135 of 387
6Pinehurst-Southern Pines, NC52265.9$1.6M+10.3%#181 of 387
7Hickory-Lenoir-Morganton, NC50644.3$1.9M+3.2%#193 of 387
8Charlotte-Concord-Gastonia, NC-SC476375.9$1.6M+10.1%#225 of 387
9Greensboro-High Point, NC461896.0$1.4M+4.1%#240 of 387
10Burlington, NC45344.9$1.7M+8.5%#249 of 387

Other business types in the Durham-Chapel Hill metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Durham-Chapel Hill, NC metro area?

The Durham-Chapel Hill metro area has 126 barbershops on map listings as of September 2026. 17 of them (13%) are chain locations. The listings count barbershops. Official counts show 5 businesses with payroll classed as barber shops in 2023. Official counts also show 189 one-person businesses without payroll.

How much do households in the Durham-Chapel Hill, NC metro area spend on personal care products and services?

About $244.2M a year, or $984 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 126 barbershops on map listings, it comes to $1.9M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 248,256 households in the Durham-Chapel Hill metro area and national spending patterns by income.

How does the Durham-Chapel Hill, NC metro area compare with the U.S. for barbershops?

The Durham-Chapel Hill metro area has 5.1 barbershops per 10,000 households, 4% below the U.S. rate of 5.3. Spending per shop is $1.9M, 3% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Durham-Chapel Hill metro area would have about 130, against 126 on map listings. There is one business with payroll in the industry for every 49,651 households, against one for every 16,589 across the U.S.

How fast is the Durham-Chapel Hill, NC metro area growing?

Population estimates put the Durham-Chapel Hill metro area at 625,485 people in 2025, up 7.5% since 2020, faster than the U.S. (+3.1%). It has 248,256 households. Median household income in the Durham-Chapel Hill metro area is $83,500, 3% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Durham-Chapel Hill metro area scores 73 for barbershops (upper middle), #31 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Durham-Chapel Hill metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Durham-Chapel Hill metro area

Screening a site or an acquisition in the Durham-Chapel Hill metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.