Groundwork

Clothing and laundry · Metro area · North Carolina

Clothing and shoe stores in the Durham-Chapel Hill, NC metro area

Competitor counts, household spending and official business counts for clothing and shoe stores in the Durham-Chapel Hill, NC metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 80 out of 100: High

Ranked #22 of 387 scored metro areas
#1 of 15 scored metro areas based in North Carolina

Listings
295
147 chain locations (50%)
Official establishments
157
−18.8% since 2019
Household spending a year
$518.7M
On clothing, shoes and related services · $2,089 a household
Spending per listing
$1.8M
38% above the U.S.
Listings per 10k households
11.9
27% below the U.S.
Population, 2025
625,485
+7.5% since 2020

See the clothing and shoe stores around any address in the Durham-Chapel Hill metro area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Durham-Chapel Hill metro area scores 80 (high) on the Groundwork market score for clothing and shoe stores, ranking #22 of 387 scored metro areas and #1 of 15 scored metro areas based in North Carolina. That puts it in the top 10% of metro areas for clothing and shoe stores.

Households in the Durham-Chapel Hill metro area spend about $518.7M a year on clothing, shoes and related services, or $2,089 per household, 2% above the U.S. average. Spread across 295 clothing and shoe stores, that is $1.8M per store, 38% above the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

The Durham-Chapel Hill metro area has 295 clothing and shoe stores on map listings as of September 2026. Of those, 147 are chain locations, or 50%, against 44% across the U.S. That comes to 11.9 for every 10,000 households, 27% below the U.S. rate of 16.2.

In 2023, official counts showed 157 businesses with payroll in the Durham-Chapel Hill metro area classed as clothing and shoe stores, down 18.8% from 2019. That is one for every 1,581 households, against one for every 1,273 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.1M have gone to businesses classed as clothing and shoe stores in the Durham-Chapel Hill metro area. Between 2020 and 2025, the population of the Durham-Chapel Hill metro area grew 7.5%, faster than the U.S. (+3.1%).

How the Durham-Chapel Hill metro area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Durham-Chapel Hill, NC metro area compared with North Carolina and the U.S.
MeasureDurham-Chapel Hill metro areaNorth CarolinaU.S.
Listings per 10k households11.915.416.2
Spending per listing$1.8M$1.2M$1.3M
Households per official establishment1,5811,2971,273
Official establishment growth, 2019–2023−18.8%−8.1%−12.2%
Population growth, 2020–2025+7.5%+7.2%+3.1%
Spending per household on clothing, shoes and related services$2,089$1,894$2,055
Median household income$83,500$72,388$80,734
Groundwork market score8047

Official counts and lending

Businesses

Official establishments, 2019 to 2023
157−18.8% over the period
Employees, 2023
2,467
Annual payroll, 2023
$49.4M
One-person businesses, 2023
321Businesses with no payroll
Map listings, September 2026
295147 chain locations
Listings at the U.S. rate for this spending
408The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.1M

SBA-backed loans to businesses classed as clothing and shoe stores in the Durham-Chapel Hill metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Durham-Chapel Hill metro area

Population, 2025 estimate
625,485+7.5% since 2020
Households
248,256
Median age
39.9
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
1,759 sq. mi.
People per square mile
342
Median household income
$83,500
Average household income
$120,978
Median home value
$396,100
Jobs located here
363,261
Daytime population
696,157Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Durham-Chapel Hill metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across North Carolina

Every North Carolina market ranked →

The highest-scoring metro areas in North Carolina for clothing and shoe stores, numbered among those based in North Carolina (a market based in another state is listed without a number), with the Durham-Chapel Hill metro area marked.

Top metro areas in North Carolina

Metro areas in North Carolina ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Durham-Chapel Hill, NC8029511.9$1.8M+7.5%#22 of 387
2Raleigh-Cary, NC7388515.4$1.4M+12.6%#48 of 387
3Charlotte-Concord-Gastonia, NC-SC591,73416.1$1.3M+10.1%#142 of 387
4Winston-Salem, NC5637713.4$1.3M+5.3%#167 of 387
5Pinehurst-Southern Pines, NC547116.1$1.2M+10.3%#183 of 387
6Hickory-Lenoir-Morganton, NC5319212.8$1.3M+3.2%#187 of 387
7Jacksonville, NC5210413.8$1.3M+6.0%#195 of 387
Virginia Beach-Chesapeake-Norfolk, VA-NC451,10215.6$1.3M+0.9%#233 of 387
8Wilmington, NC4436418.3$1M+15.9%#238 of 387
9Greensboro-High Point, NC4350716.0$1.1M+4.1%#246 of 387

Other business types in the Durham-Chapel Hill metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Durham-Chapel Hill, NC metro area?

Map listings as of September 2026 show 295 clothing and shoe stores in the Durham-Chapel Hill metro area. 147 of them (50%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 157 businesses with payroll classed as clothing and shoe stores in 2023, down 18.8% from 2019. Official counts also show 321 one-person businesses without payroll.

How much do households in the Durham-Chapel Hill, NC metro area spend on clothing, shoes and related services?

About $518.7M a year, or $2,089 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 295 clothing and shoe stores on map listings, it comes to $1.8M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 248,256 households in the Durham-Chapel Hill metro area and national spending patterns by income.

How does the Durham-Chapel Hill, NC metro area compare with the U.S. for clothing and shoe stores?

The Durham-Chapel Hill metro area has 11.9 clothing and shoe stores per 10,000 households, 27% below the U.S. rate of 16.2. Spending per store is $1.8M, 38% above the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, the Durham-Chapel Hill metro area would have about 408, against 295 on map listings. There is one business with payroll in the industry for every 1,581 households, against one for every 1,273 across the U.S. The official count fell 18.8% from 2019 to 2023, against −12.2% for the U.S.

How fast is the Durham-Chapel Hill, NC metro area growing?

Population estimates put the Durham-Chapel Hill metro area at 625,485 people in 2025, up 7.5% since 2020, faster than the U.S. (+3.1%). It has 248,256 households. Median household income in the Durham-Chapel Hill metro area is $83,500, 3% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Durham-Chapel Hill metro area scores 80 for clothing and shoe stores (high), #22 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Durham-Chapel Hill metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Durham-Chapel Hill metro area

Screening a site or an acquisition in the Durham-Chapel Hill metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Durham-Chapel Hill metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.