Beauty and personal care · Metro area · Georgia
Barbershops in the Rome, GA metro area
How the Rome, GA metro area compares with other metro areas and the U.S. for barbershops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 34 out of 100: Lower middle
Ranked #312 of 387 scored metro areas
#8 of 14 scored metro areas based in Georgia
- Listings
- 19
- 3 chain locations (16%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $30.9M
- On personal care products and services · $839 a household
- Spending per listing
- $1.6M
- 14% below the U.S.
- Listings per 10k households
- 5.2
- 2% below the U.S.
- Population, 2025
- 101,378
- +2.8% since 2020
See the barbershops around any address in the Rome metro area
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Rome metro area scores 34 (lower middle) on the Groundwork market score for barbershops, ranking #312 of 387 scored metro areas and #8 of 14 scored metro areas based in Georgia. That puts it in the bottom quarter of metro areas.
At $839 per household (16% below the U.S. average), households in the Rome metro area spend about $30.9M a year on personal care products and services. That is about $1.6M of household spending for each shop on map listings, 14% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
The Rome metro area has 19 barbershops on map listings as of September 2026. Of those, 3 are chain locations, or 16%, against 12% across the U.S. Per 10,000 households, that is 5.2, 2% below the U.S. rate of 5.3.
Official counts don’t publish a figure for barber shops in the Rome metro area, since they leave out counts under 3. Between 2020 and 2025, the population of the Rome metro area grew 2.8%, in step with the U.S. (+3.1%).
How the Rome metro area compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rome metro area | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.2 | 6.3 | 5.3 |
| Spending per listing | $1.6M | $1.5M | $1.9M |
| Households per official establishment | n/a | 19,219 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +52.5% | +28.5% |
| Population growth, 2020–2025 | +2.8% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $839 | $926 | $1,005 |
| Median household income | $65,565 | $77,353 | $80,734 |
| Groundwork market score | 34 | 34 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 39Businesses with no payroll
- Map listings, September 2026
- 193 chain locations
- Listings at the U.S. rate for this spending
- 16The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in the Rome metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Rome metro area
- Population, 2025 estimate
- 101,378+2.8% since 2020
- Households
- 36,856
- Median age
- 38.8
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.8
- Land area
- 510 sq. mi.
- People per square mile
- 196
- Median household income
- $65,565+35.6% vs. 2015–2019, before inflation
- Average household income
- $89,695
- Median home value
- $217,900
- Jobs located here
- 43,876
- Daytime population
- 99,603Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Rome metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of the Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Georgia
Every Georgia market ranked →The highest-scoring metro areas in Georgia for barbershops, numbered among those based in Georgia (a market based in another state is listed without a number), with the Rome metro area marked.
Top metro areas in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gainesville, GA | 58 | 33 | 4.5 | $2.1M | +11.4% | #128 of 387 |
| Chattanooga, TN-GA | 56 | 114 | 4.9 | $1.8M | +5.3% | #142 of 387 |
| 2Athens-Clarke County, GA | 52 | 28 | 3.3 | $2.6M | +3.9% | #175 of 387 |
| 3Warner Robins, GA | 52 | 44 | 5.9 | $1.5M | +8.2% | #182 of 387 |
| 4Atlanta-Sandy Springs-Roswell, GA | 45 | 1,643 | 7.1 | $1.4M | +5.9% | #251 of 387 |
| 5Brunswick-St. Simons, GA | 39 | 25 | 5.3 | $1.6M | +4.4% | #287 of 387 |
| 6Savannah, GA | 39 | 110 | 6.8 | $1.3M | +8.1% | #289 of 387 |
| 7Augusta-Richmond County, GA-SC | 39 | 157 | 6.8 | $1.3M | +4.7% | #291 of 387 |
| 8Rome, GA | 34 | 19 | 5.2 | $1.6M | +2.8% | #312 of 387 |
| 9Hinesville, GA | 31 | 20 | 6.6 | $1.2M | +12.6% | #327 of 387 |
Other business types in the Rome metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas42
- Hair salons42
- Barbershops34
- Nail salons42
- Spas and skin care36
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in the Rome, GA metro area?
Map listings as of September 2026 show 19 barbershops in the Rome metro area. 3 of them (16%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Rome metro area: counts under 3 are left out. Official counts also show 39 one-person businesses without payroll.
How much do households in the Rome, GA metro area spend on personal care products and services?
About $30.9M a year, or $839 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 19 barbershops on map listings, it comes to $1.6M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 36,856 households in the Rome metro area and national spending patterns by income.
How does the Rome, GA metro area compare with the U.S. for barbershops?
The Rome metro area has 5.2 barbershops per 10,000 households, 2% below the U.S. rate of 5.3. Spending per shop is $1.6M, 14% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Rome metro area would have about 16, against 19 on map listings.
How fast is the Rome, GA metro area growing?
Population estimates put the Rome metro area at 101,378 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 36,856 households. The median household income in the Rome metro area is $65,565 a year, 19% below the U.S. median of $80,734. That rose 35.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rome metro area scores 34 for barbershops (lower middle), #312 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Rome metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in the Rome metro area
Screening a site or an acquisition in the Rome metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Rome metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.