Groundwork

Beauty and personal care · County · Connecticut

Barbershops in the Naugatuck Valley Planning Region, CT

How the Naugatuck Valley Planning Region, CT compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #324 of 1,356 scored counties
#4 of 9 scored counties in Connecticut

Listings
112
12 chain locations (11%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$189.9M
On personal care products and services · $1,054 a household
Spending per listing
$1.7M
10% below the U.S.
Listings per 10k households
6.2
17% above the U.S.
Population, 2025
463,349
+3.2% since 2020

See the barbershops around any address in the Naugatuck Valley Planning Region

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 112 barbershops in the Naugatuck Valley Planning Region. Of those, 12 are chain locations, or 11%, against 12% across the U.S. That is 6.2 per 10,000 households, 17% above the U.S. rate of 5.3.

Households in the Naugatuck Valley Planning Region spend about $189.9M a year on personal care products and services, or $1,054 per household, 5% above the U.S. average. That is about $1.7M of household spending for each shop on map listings, 10% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

The official count of businesses with payroll classed as barber shops in the Naugatuck Valley Planning Region was 5 in 2023. That is one for every 36,023 households, against one for every 16,589 across the U.S. Another 214 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the Naugatuck Valley Planning Region from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). The Naugatuck Valley Planning Region scores 66 (upper middle) on the Groundwork market score for barbershops, ranking #324 of 1,356 scored counties and #4 of 9 scored counties in Connecticut. That puts it in the top quarter of counties.

How the Naugatuck Valley Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Naugatuck Valley Planning Region, CT compared with Connecticut and the U.S.
MeasureNaugatuck Valley Planning RegionConnecticutU.S.
Listings per 10k households6.26.35.3
Spending per listing$1.7M$1.8M$1.9M
Households per official establishment36,02318,15216,589
Official establishment growth, 2019–2023n/a−5.9%+28.5%
Population growth, 2020–2025+3.2%+3.0%+3.1%
Spending per household on personal care products and services$1,054$1,124$1,005
Median household income$86,191$95,781$80,734
Groundwork market score6646

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
8
Annual payroll, 2023
$311K
One-person businesses, 2023
214Businesses with no payroll
Map listings, September 2026
11212 chain locations
Listings at the U.S. rate for this spending
101The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Naugatuck Valley Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Naugatuck Valley Planning Region

Population, 2025 estimate
463,349+3.2% since 2020
Households
180,116
Median age
42.6
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
413 sq. mi.
People per square mile
1,102
Median household income
$86,191
Average household income
$114,324
Median home value
$317,700
Jobs located here
164,434
Daytime population
395,318Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Naugatuck Valley Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Connecticut

Every Connecticut market ranked →

The highest-scoring counties in Connecticut for barbershops, numbered among those based in Connecticut, with the Naugatuck Valley Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northwest Hills Planning Region, CT77173.6$3.1M+2.2%#106 of 1,356
2Northeastern Connecticut Planning Region, CT71174.3$2.5M+3.0%#207 of 1,356
3Lower Connecticut River Valley Planning Region, CT70364.9$2.4M+2.3%#240 of 1,356
4Naugatuck Valley Planning Region, CT661126.2$1.7M+3.2%#324 of 1,356
5South Central Connecticut Planning Region, CT641406.1$1.8M+2.5%#373 of 1,356
6Western Connecticut Planning Region, CT581516.4$2M+3.5%#494 of 1,356
7Capitol Planning Region, CT562847.3$1.5M+3.1%#553 of 1,356
8Greater Bridgeport Planning Region, CT54766.4$1.8M+4.1%#603 of 1,356
9Southeastern Connecticut Planning Region, CT53766.6$1.6M+2.0%#631 of 1,356

Other business types in the Naugatuck Valley Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Naugatuck Valley Planning Region, CT?

The Naugatuck Valley Planning Region has 112 barbershops on map listings as of September 2026. 12 of them (11%) are chain locations. The listings count barbershops. Official counts show 5 businesses with payroll classed as barber shops in 2023. Official counts list 214 one-person businesses without payroll.

How much do households in the Naugatuck Valley Planning Region, CT spend on personal care products and services?

About $189.9M a year, or $1,054 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 112 barbershops on map listings, it comes to $1.7M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 180,116 households in the Naugatuck Valley Planning Region and national spending patterns by income.

How does the Naugatuck Valley Planning Region, CT compare with the U.S. for barbershops?

The Naugatuck Valley Planning Region has 6.2 barbershops per 10,000 households, 17% above the U.S. rate of 5.3. Spending per shop is $1.7M, 10% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Naugatuck Valley Planning Region would have about 101, against 112 on map listings. There is one business with payroll in the industry for every 36,023 households, against one for every 16,589 across the U.S.

How fast is the Naugatuck Valley Planning Region, CT growing?

Population estimates put the Naugatuck Valley Planning Region at 463,349 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 180,116 households. Median household income in the Naugatuck Valley Planning Region is $86,191, 7% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Naugatuck Valley Planning Region scores 66 for barbershops (upper middle), #324 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Naugatuck Valley Planning Region. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Naugatuck Valley Planning Region

Screening a site or an acquisition in the Naugatuck Valley Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.