Groundwork

Beauty and personal care · County · Connecticut

Hair salons in the Naugatuck Valley Planning Region, CT

How the Naugatuck Valley Planning Region, CT compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #641 of 2,339 scored counties
#4 of 9 scored counties in Connecticut

Listings
393
42 chain locations (11%)
Official establishments
106
Businesses with payroll, 2023
Household spending a year
$189.9M
On personal care products and services · $1,054 a household
Spending per listing
$483K
12% above the U.S.
Listings per 10k households
21.8
7% below the U.S.
Population, 2025
463,349
+3.2% since 2020

See the hair salons around any address in the Naugatuck Valley Planning Region

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,054 per household (5% above the U.S. average), households in the Naugatuck Valley Planning Region spend about $189.9M a year on personal care products and services. That is about $483K of household spending for each salon on map listings, 12% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 393 hair salons on map listings in the Naugatuck Valley Planning Region as of September 2026. 42 of them (11%) are chain locations, against 14% across the U.S. That comes to 21.8 for every 10,000 households, 7% below the U.S. rate of 23.4.

Official counts show 106 businesses with payroll classed as beauty salons in the Naugatuck Valley Planning Region in 2023. That is one for every 1,699 households, against one for every 1,535 across the U.S. Official counts also show 926 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $75K have gone to businesses classed as beauty salons in the Naugatuck Valley Planning Region.

Population estimates show the Naugatuck Valley Planning Region grew 3.2% from 2020 to 2025, in step with the U.S. (+3.1%). The Groundwork market score for hair salons in the Naugatuck Valley Planning Region is 61 (upper middle), #641 of 2,339 scored counties and #4 of 9 scored counties in Connecticut.

How the Naugatuck Valley Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Naugatuck Valley Planning Region, CT compared with Connecticut and the U.S.
MeasureNaugatuck Valley Planning RegionConnecticutU.S.
Listings per 10k households21.826.523.4
Spending per listing$483K$425K$430K
Households per official establishment1,6991,3671,535
Official establishment growth, 2019–2023n/a−8.6%+6.0%
Population growth, 2020–2025+3.2%+3.0%+3.1%
Spending per household on personal care products and services$1,054$1,124$1,005
Median household income$86,191$95,781$80,734
Groundwork market score6148

Official counts and lending

Businesses

Official establishments, 2019 to 2023
106
Employees, 2023
575
Annual payroll, 2023
$17.1M
One-person businesses, 2023
926Businesses with no payroll
Map listings, September 2026
39342 chain locations
Listings at the U.S. rate for this spending
441The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$75K

SBA-backed loans to businesses classed as beauty salons in the Naugatuck Valley Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Naugatuck Valley Planning Region

Population, 2025 estimate
463,349+3.2% since 2020
Households
180,116
Median age
42.6
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
413 sq. mi.
People per square mile
1,102
Median household income
$86,191
Average household income
$114,324
Median home value
$317,700
Jobs located here
164,434
Daytime population
395,318Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Naugatuck Valley Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Connecticut

Every Connecticut market ranked →

The highest-scoring counties in Connecticut for hair salons, numbered among those based in Connecticut, with the Naugatuck Valley Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northeastern Connecticut Planning Region, CT727819.8$541K+3.0%#243 of 2,339
2Northwest Hills Planning Region, CT7110121.1$524K+2.2%#265 of 2,339
3Lower Connecticut River Valley Planning Region, CT6116322.0$529K+2.3%#636 of 2,339
4Naugatuck Valley Planning Region, CT6139321.8$483K+3.2%#641 of 2,339
5Greater Bridgeport Planning Region, CT6030325.3$439K+4.1%#693 of 2,339
6Southeastern Connecticut Planning Region, CT5924721.3$490K+2.0%#740 of 2,339
7Western Connecticut Planning Region, CT5070830.1$433K+3.5%#1,187 of 2,339
8Capitol Planning Region, CT481,10828.3$389K+3.1%#1,296 of 2,339
9South Central Connecticut Planning Region, CT4469430.1$358K+2.5%#1,493 of 2,339

Other business types in the Naugatuck Valley Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Naugatuck Valley Planning Region, CT?

As of September 2026, map listings count 393 hair salons in the Naugatuck Valley Planning Region. 42 of them (11%) are chain locations. The listings count hair and beauty salons. Official counts show 106 businesses with payroll classed as beauty salons in 2023. Another 926 one-person businesses have no payroll, by official counts.

How much do households in the Naugatuck Valley Planning Region, CT spend on personal care products and services?

About $189.9M a year, or $1,054 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 393 hair salons on map listings, it comes to $483K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 180,116 households in the Naugatuck Valley Planning Region and national spending patterns by income.

How does the Naugatuck Valley Planning Region, CT compare with the U.S. for hair salons?

The Naugatuck Valley Planning Region has 21.8 hair salons per 10,000 households, 7% below the U.S. rate of 23.4. Spending per salon is $483K, 12% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Naugatuck Valley Planning Region would have about 441, against 393 on map listings. There is one business with payroll in the industry for every 1,699 households, against one for every 1,535 across the U.S.

How fast is the Naugatuck Valley Planning Region, CT growing?

Population estimates put the Naugatuck Valley Planning Region at 463,349 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 180,116 households. Median household income in the Naugatuck Valley Planning Region is $86,191, 7% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Naugatuck Valley Planning Region scores 61 for hair salons (upper middle), #641 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Naugatuck Valley Planning Region. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Naugatuck Valley Planning Region

Screening a site or an acquisition in the Naugatuck Valley Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Naugatuck Valley Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.