Groundwork

Beauty and personal care · County · Connecticut

Barbershops in the Western Connecticut Planning Region, CT

Competitor counts, household spending and official business counts for barbershops in the Western Connecticut Planning Region, CT, set against other counties and the U.S.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #494 of 1,356 scored counties
#6 of 9 scored counties in Connecticut

Listings
151
15 chain locations (10%)
Official establishments
21
Businesses with payroll, 2023
Household spending a year
$306.5M
On personal care products and services · $1,302 a household
Spending per listing
$2M
8% above the U.S.
Listings per 10k households
6.4
21% above the U.S.
Population, 2025
640,482
+3.5% since 2020

See the barbershops around any address in the Western Connecticut Planning Region

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Western Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Western Connecticut Planning Region spend about $306.5M a year on personal care products and services, or $1,302 per household, 30% above the U.S. average. That works out to $2M per shop, 8% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Western Connecticut Planning Region has 151 barbershops on map listings as of September 2026. Chain locations make up 10% of them, against 12% across the U.S. That is 6.4 per 10,000 households, 21% above the U.S. rate of 5.3.

In 2023, official counts showed 21 businesses with payroll in the Western Connecticut Planning Region classed as barber shops. That is one for every 11,209 households, against one for every 16,589 across the U.S. Official counts list 208 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $310K have gone to businesses classed as barber shops in the Western Connecticut Planning Region.

Between 2020 and 2025, the population of the Western Connecticut Planning Region grew 3.5%, in step with the U.S. (+3.1%). The Western Connecticut Planning Region scores 58 (upper middle) on the Groundwork market score for barbershops, ranking #494 of 1,356 scored counties and #6 of 9 scored counties in Connecticut.

How the Western Connecticut Planning Region compares

The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Western Connecticut Planning Region, CT compared with Connecticut and the U.S.
MeasureWestern Connecticut Planning RegionConnecticutU.S.
Listings per 10k households6.46.35.3
Spending per listing$2M$1.8M$1.9M
Households per official establishment11,20918,15216,589
Official establishment growth, 2019–2023n/a−5.9%+28.5%
Population growth, 2020–2025+3.5%+3.0%+3.1%
Spending per household on personal care products and services$1,302$1,124$1,005
Median household income$128,188$95,781$80,734
Groundwork market score5846

Official counts and lending

Businesses

Official establishments, 2019 to 2023
21
Employees, 2023
92
Annual payroll, 2023
$2.9M
One-person businesses, 2023
208Businesses with no payroll
Map listings, September 2026
15115 chain locations
Listings at the U.S. rate for this spending
163The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$310K

SBA-backed loans to businesses classed as barber shops in the Western Connecticut Planning Region, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Western Connecticut Planning Region

Population, 2025 estimate
640,482+3.5% since 2020
Households
235,379
Median age
42.2
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
532 sq. mi.
People per square mile
1,178
Median household income
$128,188
Average household income
$214,675
Median home value
$652,900
Jobs located here
282,077
Daytime population
636,160Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Western Connecticut Planning Region?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Western Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Connecticut

Every Connecticut market ranked →

The highest-scoring counties in Connecticut for barbershops, numbered among those based in Connecticut, with the Western Connecticut Planning Region marked.

Top counties in Connecticut

Counties in Connecticut ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Northwest Hills Planning Region, CT77173.6$3.1M+2.2%#106 of 1,356
2Northeastern Connecticut Planning Region, CT71174.3$2.5M+3.0%#207 of 1,356
3Lower Connecticut River Valley Planning Region, CT70364.9$2.4M+2.3%#240 of 1,356
4Naugatuck Valley Planning Region, CT661126.2$1.7M+3.2%#324 of 1,356
5South Central Connecticut Planning Region, CT641406.1$1.8M+2.5%#373 of 1,356
6Western Connecticut Planning Region, CT581516.4$2M+3.5%#494 of 1,356
7Capitol Planning Region, CT562847.3$1.5M+3.1%#553 of 1,356
8Greater Bridgeport Planning Region, CT54766.4$1.8M+4.1%#603 of 1,356
9Southeastern Connecticut Planning Region, CT53766.6$1.6M+2.0%#631 of 1,356

Other business types in the Western Connecticut Planning Region

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Western Connecticut Planning Region, CT?

Map listings as of September 2026 show 151 barbershops in the Western Connecticut Planning Region. 15 of them (10%) are chain locations. The listings count barbershops. Official counts show 21 businesses with payroll classed as barber shops in 2023. Official counts also show 208 one-person businesses without payroll.

How much do households in the Western Connecticut Planning Region, CT spend on personal care products and services?

About $306.5M a year, or $1,302 per household. That is 30% above the U.S. average (an index of 130, where 100 is the U.S. average). Spread across the 151 barbershops on map listings, it comes to $2M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 235,379 households in the Western Connecticut Planning Region and national spending patterns by income.

How does the Western Connecticut Planning Region, CT compare with the U.S. for barbershops?

The Western Connecticut Planning Region has 6.4 barbershops per 10,000 households, 21% above the U.S. rate of 5.3. Spending per shop is $2M, 8% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Western Connecticut Planning Region would have about 163, against 151 on map listings. There is one business with payroll in the industry for every 11,209 households, against one for every 16,589 across the U.S.

How fast is the Western Connecticut Planning Region, CT growing?

Population estimates put the Western Connecticut Planning Region at 640,482 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 235,379 households. The median household income in the Western Connecticut Planning Region is $128,188 a year, 59% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Western Connecticut Planning Region scores 58 for barbershops (upper middle), #494 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Western Connecticut Planning Region. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Western Connecticut Planning Region

Screening a site or an acquisition in the Western Connecticut Planning Region?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Western Connecticut Planning Region. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.