Groundwork

Auto · Metro area · Massachusetts

Auto repair shops in the Worcester, MA metro area

Competitor counts, household spending and official business counts for auto repair shops in the Worcester, MA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #302 of 387 scored metro areas
#4 of 6 scored metro areas based in Massachusetts

Listings
759
107 chain locations (14%)
Official establishments
427
−1.6% since 2019
Household spending a year
$305.1M
On vehicle maintenance and repairs · $909 a household
Spending per listing
$402K
10% below the U.S.
Listings per 10k households
22.6
5% above the U.S.
Population, 2025
888,502
+3.7% since 2020

See the auto repair shops around any address in the Worcester metro area

The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Worcester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for auto repair shops in the Worcester metro area is 35 (lower middle), #302 of 387 scored metro areas and #4 of 6 scored metro areas based in Massachusetts. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 759 auto repair shops in the Worcester metro area. Of those, 107 are chain locations, or 14%, against 16% across the U.S. That is 22.6 per 10,000 households, 5% above the U.S. rate of 21.5.

Household spending on vehicle maintenance and repairs in the Worcester metro area comes to about $305.1M a year: $909 per household, 5% below the U.S. average. Spread across 759 auto repair shops, that is $402K per shop, 10% below the U.S. figure of $445K. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade.

In 2023, official counts showed 427 businesses with payroll in the Worcester metro area classed as mechanical, body and glass repair, down 1.6% from 2019. That is one for every 786 households, against one for every 955 across the U.S. Since fiscal 2022, 33 SBA-backed loans worth $11.8M have gone to businesses classed as mechanical, body and glass repair in the Worcester metro area. Between 2020 and 2025, the population of the Worcester metro area grew 3.7%, faster than the U.S. (+3.1%).

How the Worcester metro area compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair shops in Worcester, MA metro area compared with Massachusetts and the U.S.
MeasureWorcester metro areaMassachusettsU.S.
Listings per 10k households22.619.521.5
Spending per listing$402K$431K$445K
Households per official establishment786887955
Official establishment growth, 2019–2023−1.6%−4.4%+2.1%
Population growth, 2020–2025+3.7%+2.4%+3.1%
Spending per household on vehicle maintenance and repairs$909$841$958
Median household income$95,939$103,960$80,734
Groundwork market score3532

Official counts and lending

Businesses

Official establishments, 2019 to 2023
427−1.6% over the period
Employees, 2023
2,035
Annual payroll, 2023
$112.7M
One-person businesses, 2023
526Businesses with no payroll
Map listings, September 2026
759107 chain locations
Listings at the U.S. rate for this spending
686The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
33
Amount
$11.8M

SBA-backed loans to businesses classed as mechanical, body and glass repair in the Worcester metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Worcester metro area

Population, 2025 estimate
888,502+3.7% since 2020
Households
335,826
Median age
41.3
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
1,511 sq. mi.
People per square mile
574
Median household income
$95,939
Average household income
$124,653
Median home value
$423,700
Jobs located here
355,505
Daytime population
797,239Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Worcester metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.

Or open the report at the center of the Worcester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair shops across Massachusetts

Every Massachusetts market ranked →

The highest-scoring metro areas in Massachusetts for auto repair shops, numbered among those based in Massachusetts (a market based in another state is listed without a number), with the Worcester metro area marked.

Top metro areas in Massachusetts

Metro areas in Massachusetts ranked for auto repair shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Amherst Town-Northampton, MA5411618.7$465K+10.4%#166 of 387
2Barnstable Town, MA4520819.7$477K+2.4%#246 of 387
3Boston-Cambridge-Newton, MA-NH353,82219.7$427K+2.3%#299 of 387
4Worcester, MA3575922.6$402K+3.7%#302 of 387
Providence-Warwick, RI-MA311,37120.3$423K+2.1%#324 of 387
5Springfield, MA2338821.0$373K+0.2%#359 of 387
6Pittsfield, MA1811720.3$387K−1.2%#371 of 387

Other business types in the Worcester metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair shops are in the Worcester, MA metro area?

The Worcester metro area has 759 auto repair shops on map listings as of September 2026. 107 of them (14%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 427 businesses with payroll classed as mechanical, body and glass repair in 2023, down 1.6% from 2019. Another 526 one-person businesses have no payroll, by official counts.

How much do households in the Worcester, MA metro area spend on vehicle maintenance and repairs?

About $305.1M a year, or $909 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 759 auto repair shops on map listings, it comes to $402K per shop. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops. It is estimated from the incomes of the 335,826 households in the Worcester metro area and national spending patterns by income.

How does the Worcester, MA metro area compare with the U.S. for auto repair shops?

The Worcester metro area has 22.6 auto repair shops per 10,000 households, 5% above the U.S. rate of 21.5. Spending per shop is $402K, 10% below the U.S. figure of $445K. At the national ratio of auto repair shops to household spending, the Worcester metro area would have about 686, against 759 on map listings. There is one business with payroll in the industry for every 786 households, against one for every 955 across the U.S. The official count fell 1.6% from 2019 to 2023, against +2.1% for the U.S.

How fast is the Worcester, MA metro area growing?

Population estimates put the Worcester metro area at 888,502 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 335,826 households. The median household income in the Worcester metro area is $95,939 a year, 19% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Worcester metro area scores 35 for auto repair shops (lower middle), #302 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Worcester metro area. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair shops · All 56 business types in the Worcester metro area

Screening a site or an acquisition in the Worcester metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Worcester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.