County profile · Washington
Benton County, WA market data
Population, household spending and competition for 56 business types in Benton County, each scored against other counties.
- Population, 2025
- 221,722
- +6.9% since 2020
- Households
- 78,046
- Median household income
- $89,874
- +30.2% vs. 2015–2019, before inflation
- Median home value
- $407,800
- Jobs located here
- 96,177
- Highest market score
- 88
- Veterinarians, #23 of 1,485 scored counties
A site report maps the competitors on map listings around any address in Benton County by name and distance, and the households and spending within reach. Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 221,722 people live in Benton County, in 78,046 households. Population estimates show Benton County grew 6.9% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Benton County is $89,874 a year, 11% above the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Benton County spend the most on child care and other personal services (an index of 128, where 100 is the U.S. average) and the least on clothing, shoes and related services (92).
The highest Groundwork market scores in Benton County are for veterinarians (88), collision repair and body shops (87) and auto repair shops (81). Benton County ranks #23 of 1,485 scored counties for veterinarians.
Benton County is part of the Kennewick-Richland metro area. For its number of households, Benton County has the most map listings, relative to the U.S., for urgent care and walk-in clinics (3 times the U.S. rate) and the fewest for funeral homes (38% below the U.S. rate).
All 56 business types in Benton County
Highest Groundwork market score first. Each score compares Benton County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Veterinarians | 88 | #23 of 1,485 | 22 | 2.8 | $3.7M | 136 | 16 |
| Collision repair and body shops | 87 | #25 of 1,327 | 16 | 2.1 | $5.6M | 182 | 16 |
| Auto repair shops | 81 | #103 of 2,378 | 136 | 17.4 | $660K | 148 | 71 |
| Convenience stores | 81 | #154 of 2,261 | 59 | 7.6 | $8.3M | 105 | 14 |
| Tire shops | 79 | #113 of 1,530 | 24 | 3.1 | $3.7M | 149 | 13 |
| Auto repair and car care | 78 | #163 of 2,401 | 237 | 30.4 | $379K | 141 | 111 |
| Gas stations | 78 | #195 of 2,358 | 75 | 9.6 | $3M | 126 | 57 |
| Barbershops | 77 | #118 of 1,356 | 37 | 4.7 | $2.2M | 119 | 3 |
| Laundromats | 76 | #92 of 785 | 7 | 0.9 | $21.2M | 169 | 4 |
| HVAC and plumbing | 76 | #99 of 1,707 | 36 | 4.6 | $6.4M | 135 | 65 |
| Pizza | 76 | #155 of 2,090 | 49 | 6.3 | $6.7M | 131 | 148 |
| Pet stores | 75 | #102 of 974 | 15 | 1.9 | $5.4M | 120 | 7 |
| Funeral homes | 75 | #141 of 1,472 | 10 | 1.3 | $1.1M | 159 | 6 |
| Grocery and convenience stores | 75 | #299 of 2,402 | 139 | 17.8 | $3.5M | 104 | 46 |
| Pet businesses | 72 | #230 of 2,200 | 94 | 12.0 | $869K | 99 | 44 |
| Child care and preschools | 70 | #256 of 1,611 | 45 | 5.8 | $1.3M | 128 | 63 |
| Landscaping and lawn care | 68 | #282 of 1,493 | 33 | 4.2 | $3.3M | 111 | 77 |
| Fast food and sandwich shops | 68 | #447 of 2,222 | 102 | 13.1 | $3.2M | 105 | 148 |
| Grocery stores | 68 | #466 of 2,070 | 52 | 6.7 | $9.4M | 101 | 32 |
| Yoga, Pilates and fitness studios | 67 | #123 of 777 | 15 | 1.9 | $6.3M | 154 | 36 |
| Pest control | 66 | #148 of 699 | 10 | 1.3 | $10.7M | 105 | Under 3 |
| Property management | 66 | #186 of 910 | 19 | 2.4 | Index only | 138 | 49 |
| Home repair trades | 66 | #337 of 2,057 | 86 | 11.0 | $2.7M | 111 | 147 |
| Martial arts and dance studios | 65 | #261 of 1,334 | 45 | 5.8 | $2.1M | 104 | 26 |
| Gyms | 65 | #362 of 1,792 | 66 | 8.5 | $1.4M | 109 | 36 |
| Gyms, studios and classes | 64 | #457 of 2,088 | 126 | 16.1 | $746K | 113 | 62 |
| Dry cleaners | 63 | #128 of 507 | 6 | 0.8 | $24.7M | 158 | 10 |
| Electricians | 62 | #315 of 1,160 | 21 | 2.7 | $11M | 92 | 59 |
| Hair salons | 62 | #609 of 2,339 | 187 | 24.0 | $444K | 103 | 46 |
| Home inspectors | 60 | #123 of 415 | 9 | 1.2 | Index only | 62 | 4 |
| Sit-down restaurants | 60 | #757 of 2,405 | 444 | 56.9 | $737K | 111 | 154 |
| Car washes and detailing | 59 | #494 of 1,451 | 37 | 4.7 | $2.4M | 96 | 19 |
| Roofing and gutters | 58 | #412 of 1,177 | 29 | 3.7 | $8M | 94 | 23 |
| Pet grooming and boarding | 58 | #537 of 1,461 | 45 | 5.8 | $1.8M | 71 | 21 |
| Oil change and quick lube | 56 | #206 of 479 | 9 | 1.2 | $10M | 73 | 7 |
| Physical therapy | 56 | #567 of 1,422 | 48 | 6.2 | $2.2M | 92 | 35 |
| Lawn, cleaning and pest control | 56 | #648 of 1,771 | 67 | 8.6 | $1.6M | 95 | 145 |
| Bakeries and dessert shops | 55 | #742 of 1,889 | 72 | 9.2 | $4.5M | 110 | 100 |
| Optometrists and eye care | 54 | #595 of 1,302 | 37 | 4.7 | $2.9M | 91 | 19 |
| Spas and skin care | 53 | #788 of 1,769 | 99 | 12.7 | $839K | 96 | 20 |
| Primary care and pediatrics | 51 | #817 of 1,656 | 70 | 9.0 | $1.5M | 85 | 142 |
| Clothing, shoes and laundry | 51 | #1,112 of 2,210 | 154 | 19.7 | $963K | 109 | 78 |
| Mortgage brokers and lenders | 50 | #453 of 887 | 50 | 6.4 | Index only | 75 | 17 |
| Nail salons | 50 | #707 of 1,328 | 50 | 6.4 | $1.7M | 99 | 41 |
| Chiropractors | 50 | #740 of 1,490 | 52 | 6.7 | $2M | 85 | 38 |
| Clothing and shoe stores | 50 | #1,061 of 2,087 | 122 | 15.6 | $1.2M | 96 | 64 |
| Restaurants and cafes | 50 | #1,206 of 2,405 | 951 | 121.9 | $344K | 93 | 397 |
| Insurance agencies | 49 | #1,158 of 2,272 | 133 | 17.0 | $1.2M | 95 | 75 |
| Salons, barbers and spas | 49 | #1,234 of 2,385 | 382 | 48.9 | $217K | 102 | 112 |
| Doctors, dentists and clinics | 44 | #1,494 of 2,394 | 685 | 87.8 | $154K | 101 | 351 |
| Real estate agents and brokers | 43 | #1,441 of 2,176 | 299 | 38.3 | Index only | 90 | 161 |
| Real estate | 43 | #1,484 of 2,229 | 377 | 48.3 | Index only | 89 | 256 |
| Coffee shops and cafes | 40 | #1,408 of 2,063 | 137 | 17.6 | $2.4M | 64 | 91 |
| Dentists and orthodontists | 39 | #1,340 of 1,886 | 130 | 16.7 | $813K | 83 | 100 |
| House cleaning | 38 | #640 of 847 | 24 | 3.1 | $4.5M | 70 | 68 |
| Urgent care and walk-in clinics | 31 | #275 of 325 | 12 | 1.5 | $8.8M | 36 | 17 |
Household spending in Benton County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $89.7M | $1,150 | 120 |
| Gasoline and other fuels | $225.5M | $2,890 | 111 |
| Food away from home | $327.1M | $4,191 | 103 |
| Groceries | $489.4M | $6,270 | 99 |
| Personal care products and services | $83M | $1,064 | 106 |
| Child care and other personal services | $57.8M | $741 | 128 |
| Memberships, classes and admissions | $94M | $1,205 | 123 |
| Medical and dental services | $105.7M | $1,354 | 105 |
| Pets | $81.7M | $1,047 | 115 |
| Clothing, shoes and related services | $148.3M | $1,900 | 92 |
| Vehicle insurance | $158.6M | $2,032 | 104 |
| Home repairs, maintenance and insurance | $231.6M | $2,967 | 98 |
| Lawn care, cleaning and other household services | $107.3M | $1,375 | 97 |
| Rent and homeowner costs | $1.5B | $18,702 | 112 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Benton County
- Population, 2025 estimate
- 221,722+6.9% since 2020
- Households
- 78,046
- Median age
- 37.1
- Homes lived in by their owners
- 68%
- Vehicles per household
- 2.0
- Land area
- 1,700 sq. mi.
- People per square mile
- 125
- Median household income
- $89,874+30.2% vs. 2015–2019, before inflation
- Average household income
- $113,863
- Median home value
- $407,800
- Jobs located here
- 96,177
- Daytime population
- 214,376Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Benton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Washington 8
- Franklin County, WA98,902 people
- Walla Walla County, WA62,161 people
- Adams County, WA20,800 people
- Yakima County, WA257,152 people
- Columbia County, WA4,014 people
- Grant County, WA101,799 people
- Garfield County, WA2,353 people
- Kittitas County, WA47,172 people
Questions
How fast is Benton County, WA growing?
Population estimates put Benton County at 221,722 people in 2025, up 6.9% since 2020, faster than the U.S. (+3.1%). It has 78,046 households. Against the 2015–2019 survey, median household income rose 30.2%, before inflation.
How much do households in Benton County, WA spend?
Households in Benton County spend about $1.5B a year on rent and homeowner costs, $489.4M on groceries and $327.1M on food away from home. Relative to the U.S., household spending in Benton County runs highest on child care and other personal services (an index of 128, where 100 is the U.S. average) and lowest on clothing, shoes and related services (92).
Which business types have the highest market scores in Benton County, WA?
Of the business types scored in Benton County, veterinarians (88), collision repair and body shops (87) and auto repair shops (81) have the highest Groundwork market scores. For veterinarians, that ranks #23 of 1,485 scored counties.
How does Benton County, WA compare with the U.S.?
Median household income in Benton County is $89,874, 11% above the U.S. median of $80,734. The population rose 6.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $407,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for urgent care and walk-in clinics (3 times the U.S. rate) and lowest for funeral homes (38% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Benton County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Benton County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Washington · Every U.S. market · How we measure
Screening a site or an acquisition in Benton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.