Groundwork

Pets · Small-town market · Oregon

Veterinarians in the Hermiston-Pendleton, OR area

Competitor counts, household spending and official business counts for veterinarians in the Hermiston-Pendleton, OR area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #51 of 398 scored small-town markets
#3 of 10 scored small-town markets based in Oregon

Listings
14
1 chain location (7%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$29M
On pets · $878 a household
Spending per listing
$2.1M
24% below the U.S.
Listings per 10k households
4.2
27% above the U.S.
Population, 2025
93,721
+1.8% since 2020

See the veterinarians around any address in the Hermiston-Pendleton area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hermiston-Pendleton area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Hermiston-Pendleton area spend about $29M a year on pets, or $878 per household, 3% below the U.S. average. That is about $2.1M of household spending for each clinic on map listings, 24% below the U.S. figure of $2.7M. The spending figure covers all pets, not only veterinarians.

There are 14 veterinarians on map listings in the Hermiston-Pendleton area as of September 2026. One of them (7%) is a chain location, against 19% across the U.S. That is 4.2 per 10,000 households, 27% above the U.S. rate of 3.3.

In 2023, official counts showed 7 businesses with payroll in the Hermiston-Pendleton area classed as veterinary services. That is one for every 4,719 households, against one for every 3,767 across the U.S.

Population estimates show the Hermiston-Pendleton area grew 1.8% from 2020 to 2025, slower than the U.S. (+3.1%). The Hermiston-Pendleton area scores 72 (upper middle) on the Groundwork market score for veterinarians, ranking #51 of 398 scored small-town markets and #3 of 10 scored small-town markets based in Oregon. That puts it in the top quarter of small-town markets.

How the Hermiston-Pendleton area compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Hermiston-Pendleton, OR area compared with Oregon and the U.S.
MeasureHermiston-Pendleton areaOregonU.S.
Listings per 10k households4.23.93.3
Spending per listing$2.1M$2.6M$2.7M
Households per official establishment4,7193,0693,767
Official establishment growth, 2019–2023n/a−0.9%+6.8%
Population growth, 2020–2025+1.8%+0.7%+3.1%
Spending per household on pets$878$1,014$909
Median household income$68,427$83,011$80,734
Groundwork market score7245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
95
Annual payroll, 2023
$4.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
141 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Hermiston-Pendleton area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Hermiston-Pendleton area

Population, 2025 estimate
93,721+1.8% since 2020
Households
33,033
Median age
37.4
Homes lived in by their owners
68%
Vehicles per household
2.2
Land area
5,246 sq. mi.
People per square mile
18
Median household income
$68,427+25.2% vs. 2015–2019, before inflation
Average household income
$86,719
Median home value
$275,100
Jobs located here
38,176
Daytime population
90,680Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hermiston-Pendleton area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Hermiston-Pendleton area. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across Oregon

Every Oregon market ranked →

The highest-scoring small-town markets in Oregon for veterinarians, numbered among those based in Oregon, with the Hermiston-Pendleton area marked.

Top small-town markets in Oregon

Small-town markets in Oregon ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Newport, OR8162.6$3.3M+0.3%#15 of 398
2Roseburg, OR73153.2$2.6M+0.6%#39 of 398
3Hermiston-Pendleton, OR72144.2$2.1M+1.8%#51 of 398
4Astoria, OR6452.8$3.3M−0.6%#95 of 398
5Coos Bay-North Bend, OR61103.5$2.4M−1.5%#117 of 398
6Ontario, OR-ID49105.0$1.6M+5.0%#215 of 398
7Klamath Falls, OR45134.5$1.8M+0.9%#240 of 398
8Hood River, OR3966.7$1.6M−0.7%#276 of 398
9La Grande, OR3965.5$1.6M−1.0%#278 of 398
10The Dalles, OR3665.7$1.5M−1.1%#301 of 398

Other business types in the Hermiston-Pendleton area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Hermiston-Pendleton, OR area?

As of September 2026, map listings count 14 veterinarians in the Hermiston-Pendleton area. One of them (7%) is a chain location. The listings count veterinary clinics and animal hospitals. Official counts show 7 businesses with payroll classed as veterinary services in 2023.

How much do households in the Hermiston-Pendleton, OR area spend on pets?

About $29M a year, or $878 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 14 veterinarians on map listings, it comes to $2.1M per clinic. That spending covers all pets, which veterinarians share with other businesses in the trade. It is estimated from the incomes of the 33,033 households in the Hermiston-Pendleton area and national spending patterns by income.

How does the Hermiston-Pendleton, OR area compare with the U.S. for veterinarians?

The Hermiston-Pendleton area has 4.2 veterinarians per 10,000 households, 27% above the U.S. rate of 3.3. Spending per clinic is $2.1M, 24% below the U.S. figure of $2.7M. At the U.S. ratio of veterinarians to household spending, the Hermiston-Pendleton area would have about 11, against 14 on map listings. There is one business with payroll in the industry for every 4,719 households, against one for every 3,767 across the U.S.

How fast is the Hermiston-Pendleton, OR area growing?

Population estimates put the Hermiston-Pendleton area at 93,721 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 33,033 households. Median household income in the Hermiston-Pendleton area is $68,427, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hermiston-Pendleton area scores 72 for veterinarians (upper middle), #51 of 398 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hermiston-Pendleton area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Hermiston-Pendleton area

Screening a site or an acquisition in the Hermiston-Pendleton area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hermiston-Pendleton area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.