Groundwork

Pets · Small-town market · Kentucky

Veterinarians in the Franklin, KY area

The veterinarians in the Franklin, KY area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #264 of 398 scored small-town markets
#9 of 12 scored small-town markets based in Kentucky

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.2M
On pets · $772 a household
Spending per listing
$1.2M
54% below the U.S.
Listings per 10k households
6.2
88% above the U.S.
Population, 2025
20,788
+5.9% since 2020

See the veterinarians around any address in the Franklin area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Franklin area spend about $6.2M a year on pets, or $772 per household, 15% below the U.S. average. That is about $1.2M of household spending for each clinic on map listings, 54% below the U.S. figure of $2.7M. The spending figure covers all pets, not only veterinarians.

There are 5 veterinarians on map listings in the Franklin area as of September 2026. One of them (20%) is a chain location, against 19% across the U.S. That comes to 6.2 for every 10,000 households, 88% above the U.S. rate of 3.3.

Official counts don’t publish a figure for veterinary services in the Franklin area, since they leave out counts under 3.

Between 2020 and 2025, the population of the Franklin area grew 5.9%, faster than the U.S. (+3.1%). For veterinarians, the Franklin area has a Groundwork market score of 41 (lower middle): #264 of 398 scored small-town markets and #9 of 12 scored small-town markets based in Kentucky.

How the Franklin area compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Franklin, KY area compared with Kentucky and the U.S.
MeasureFranklin areaKentuckyU.S.
Listings per 10k households6.23.73.3
Spending per listing$1.2M$2.2M$2.7M
Households per official establishmentn/a3,2993,767
Official establishment growth, 2019–2023n/a+3.4%+6.8%
Population growth, 2020–2025+5.9%+2.2%+3.1%
Spending per household on pets$772$824$909
Median household income$59,858$63,726$80,734
Groundwork market score4130

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as veterinary services in the Franklin area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Franklin area

Population, 2025 estimate
20,788+5.9% since 2020
Households
8,025
Median age
39.5
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
234 sq. mi.
People per square mile
85
Median household income
$59,858
Average household income
$75,938
Median home value
$229,400
Jobs located here
9,389
Daytime population
20,592Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Franklin area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Veterinarians across Kentucky

Every Kentucky market ranked →

The highest-scoring small-town markets in Kentucky for veterinarians, numbered among those based in Kentucky, with the Franklin area marked.

Top small-town markets in Kentucky

Small-town markets in Kentucky ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Frankfort, KY73103.1$2.7M+3.1%#38 of 398
2Corbin, KY67132.3$3M+0.1%#79 of 398
3Somerset, KY6383.1$2.4M+3.5%#103 of 398
4Richmond-Berea, KY56214.2$1.9M+7.0%#153 of 398
5Pikeville, KY53112.8$2.4M−5.4%#177 of 398
6Henderson, KY5293.8$2M−0.9%#194 of 398
7Mount Sterling, KY5084.4$1.7M+3.1%#207 of 398
8Mayfield, KY4675.0$1.5M+1.4%#238 of 398
9Franklin, KY4156.2$1.2M+5.9%#264 of 398
10Murray, KY3985.2$1.4M+4.9%#279 of 398

Other business types in the Franklin area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Franklin, KY area?

As of September 2026, map listings count 5 veterinarians in the Franklin area. One of them (20%) is a chain location. The listings count veterinary clinics and animal hospitals. No official count is published for veterinary services in the Franklin area: counts under 3 are left out.

How much do households in the Franklin, KY area spend on pets?

About $6.2M a year, or $772 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 5 veterinarians on map listings, it comes to $1.2M per clinic. That spending covers all pets, which veterinarians share with other businesses in the trade. It is estimated from the incomes of the 8,025 households in the Franklin area and national spending patterns by income.

How does the Franklin, KY area compare with the U.S. for veterinarians?

The Franklin area has 6.2 veterinarians per 10,000 households, 88% above the U.S. rate of 3.3. Spending per clinic is $1.2M, 54% below the U.S. figure of $2.7M. At the U.S. ratio of veterinarians to household spending, the Franklin area would have about 2, against 5 on map listings.

How fast is the Franklin, KY area growing?

Population estimates put the Franklin area at 20,788 people in 2025, up 5.9% since 2020, faster than the U.S. (+3.1%). It has 8,025 households. Median household income in the Franklin area is $59,858, 26% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Franklin area scores 41 for veterinarians (lower middle), #264 of 398 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Franklin area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Franklin area

Screening a site or an acquisition in the Franklin area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.