Groundwork

Pets · Small-town market · Kentucky

Pet stores in the Franklin, KY area

The pet stores in the Franklin, KY area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
1 chain location (100%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.2M
On pets · $772 a household
Spending per listing
$6.2M
Too few listings to compare
Listings per 10k households
1.2
Too few listings to compare
Population, 2025
20,788
+5.9% since 2020

See the pet stores around any address in the Franklin area

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 pet store in the Franklin area. That is 1.2 per 10,000 households.

Households in the Franklin area spend about $6.2M a year on pets, or $772 per household, 15% below the U.S. average. That works out to $6.2M per store. That spending covers all pets, which pet stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet and pet supplies stores in the Franklin area: counts under 3 aren’t published.

Population estimates put the population change in the Franklin area from 2020 to 2025 at +5.9%, faster than the U.S. (+3.1%). With 1 pet store on map listings, the Franklin area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Franklin area compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Franklin, KY area compared with Kentucky and the U.S.
MeasureFranklin areaKentuckyU.S.
Listings per 10k households1.22.02.0
Spending per listing$6.2M$4.2M$4.5M
Households per official establishmentn/a15,37713,024
Official establishment growth, 2019–2023n/a+11.3%−1.6%
Population growth, 2020–2025+5.9%+2.2%+3.1%
Spending per household on pets$772$824$909
Median household income$59,858$63,726$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
11 chain location
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in the Franklin area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Franklin area

Population, 2025 estimate
20,788+5.9% since 2020
Households
8,025
Median age
39.5
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
234 sq. mi.
People per square mile
85
Median household income
$59,858
Average household income
$75,938
Median home value
$229,400
Jobs located here
9,389
Daytime population
20,592Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Franklin area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Kentucky

Every Kentucky market ranked →

The highest-scoring small-town markets in Kentucky for pet stores, numbered among those based in Kentucky, with the Franklin area marked.

Top small-town markets in Kentucky

Small-town markets in Kentucky ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Richmond-Berea, KY79102.0$3.9M+7.0%#17 of 220
2Frankfort, KY7482.5$3.4M+3.1%#24 of 220
3Corbin, KY6981.4$4.8M+0.1%#33 of 220
4Glasgow, KY5752.3$3.2M+2.6%#74 of 220
5Danville, KY5262.8$2.7M+3.6%#101 of 220
6Pikeville, KY4661.5$4.4M−5.4%#116 of 220
7Murray, KY3963.9$1.9M+4.9%#165 of 220
8Madisonville, KY3552.7$2.7M−0.5%#174 of 220
Franklin, KYNot scored11.2$6.2M+5.9%

Other business types in the Franklin area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in the Franklin, KY area?

There is 1 pet store on map listings in the Franklin area as of September 2026. The listings count pet stores. No official count is published for pet and pet supplies stores in the Franklin area: counts under 3 are left out.

How much do households in the Franklin, KY area spend on pets?

About $6.2M a year, or $772 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 1 pet store on map listings, it comes to $6.2M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 8,025 households in the Franklin area and national spending patterns by income.

How does the Franklin, KY area compare with the U.S. for pet stores?

The Franklin area has 1 pet store on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of pet stores to household spending.

How fast is the Franklin, KY area growing?

Population estimates put the Franklin area at 20,788 people in 2025, up 5.9% since 2020, faster than the U.S. (+3.1%). It has 8,025 households. Median household income in the Franklin area is $59,858, 26% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Franklin area has no market score for pet stores: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Franklin area. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in the Franklin area

Screening a site or an acquisition in the Franklin area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Franklin area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.