County profile · Texas
Bexar County, TX market data
Population, household spending and competition for 56 business types in Bexar County, each scored against other counties.
- Population, 2025
- 2,160,088
- +7.2% since 2020
- Households
- 750,939
- Median household income
- $72,341
- +26.6% vs. 2015–2019, before inflation
- Median home value
- $262,200
- Jobs located here
- 956,308
- Highest market score
- 88
- Landscaping and lawn care, #16 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Bexar County by name and distance, and the households and spending within reach. Or open the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 2,160,088 people live in Bexar County, in 750,939 households. Between 2020 and 2025, the population of Bexar County grew 7.2%, faster than the U.S. (+3.1%). The median household income in Bexar County is $72,341 a year, 10% below the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Bexar County spend the most on vehicle insurance (an index of 120, where 100 is the U.S. average) and the least on memberships, classes and admissions (74).
The highest Groundwork market scores in Bexar County are for landscaping and lawn care companies (88); pet grooming and boarding businesses (81); and lawn care, cleaning and pest control companies (81). Bexar County ranks #16 of 1,493 scored counties for landscaping and lawn care companies.
Bexar County is part of the San Antonio-New Braunfels metro area. For its number of households, Bexar County has the most map listings, relative to the U.S., for barbershops (51% above the U.S. rate) and the fewest for funeral homes (52% below the U.S. rate).
All 56 business types in Bexar County
Highest Groundwork market score first. Each score compares Bexar County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 88 | #16 of 1,493 | 251 | 3.3 | $4.4M | 150 | 312 |
| Pet grooming and boarding | 81 | #51 of 1,461 | 201 | 2.7 | $3.3M | 131 | 123 |
| Lawn, cleaning and pest control | 81 | #55 of 1,771 | 519 | 6.9 | $2.1M | 127 | 708 |
| Grocery stores | 81 | #175 of 2,070 | 385 | 5.1 | $11.7M | 126 | 169 |
| Pet businesses | 79 | #87 of 2,200 | 621 | 8.3 | $1.1M | 123 | 342 |
| Electricians | 78 | #62 of 1,160 | 148 | 2.0 | $14.5M | 121 | 339 |
| Veterinarians | 78 | #125 of 1,485 | 236 | 3.1 | $2.8M | 104 | 157 |
| House cleaning | 75 | #71 of 847 | 149 | 2.0 | $7.4M | 116 | 317 |
| Chiropractors | 74 | #157 of 1,490 | 241 | 3.2 | $3.5M | 144 | 132 |
| Funeral homes | 74 | #160 of 1,472 | 77 | 1.0 | $1.2M | 171 | 46 |
| Pet stores | 71 | #156 of 974 | 125 | 1.7 | $5.4M | 119 | 62 |
| Gas stations | 71 | #375 of 2,358 | 779 | 10.4 | $2.7M | 112 | 590 |
| Grocery and convenience stores | 71 | #420 of 2,402 | 1,368 | 18.2 | $3.3M | 97 | 415 |
| HVAC and plumbing | 70 | #217 of 1,707 | 461 | 6.1 | $4.7M | 98 | 523 |
| Child care and preschools | 69 | #298 of 1,611 | 355 | 4.7 | $964K | 96 | 340 |
| Pest control | 67 | #130 of 699 | 119 | 1.6 | $9.3M | 91 | 79 |
| Home repair trades | 66 | #342 of 2,057 | 961 | 12.8 | $2.2M | 92 | 986 |
| Pizza | 64 | #502 of 2,090 | 457 | 6.1 | $6.2M | 121 | 1,673 |
| Home inspectors | 63 | #102 of 415 | 46 | 0.6 | Index only | 94 | 37 |
| Physical therapy | 62 | #394 of 1,422 | 324 | 4.3 | $2.6M | 107 | 219 |
| Convenience stores | 60 | #770 of 2,261 | 750 | 10.0 | $6M | 76 | 246 |
| Yoga, Pilates and fitness studios | 58 | #231 of 777 | 111 | 1.5 | $4.9M | 121 | 231 |
| Roofing and gutters | 58 | #419 of 1,177 | 352 | 4.7 | $6.1M | 72 | 124 |
| Tire shops | 54 | #688 of 1,530 | 355 | 4.7 | $1.8M | 73 | 93 |
| Coffee shops and cafes | 53 | #909 of 2,063 | 825 | 11.0 | $3.4M | 92 | 447 |
| Collision repair and body shops | 52 | #626 of 1,327 | 260 | 3.5 | $2.5M | 81 | 156 |
| Property management | 50 | #446 of 910 | 208 | 2.8 | Index only | 98 | 426 |
| Martial arts and dance studios | 50 | #685 of 1,334 | 351 | 4.7 | $1.6M | 77 | 161 |
| Clothing and shoe stores | 50 | #1,063 of 2,087 | 1,196 | 15.9 | $1.2M | 93 | 596 |
| Insurance agencies | 50 | #1,122 of 2,272 | 1,548 | 20.6 | $1.1M | 91 | 777 |
| Mortgage brokers and lenders | 49 | #461 of 887 | 306 | 4.1 | Index only | 95 | 144 |
| Fast food and sandwich shops | 49 | #1,191 of 2,222 | 1,125 | 15.0 | $2.5M | 82 | 1,673 |
| Nail salons | 48 | #769 of 1,328 | 538 | 7.2 | $1.2M | 74 | 120 |
| Bakeries and dessert shops | 47 | #1,051 of 1,889 | 845 | 11.3 | $3.3M | 80 | 484 |
| Auto repair and car care | 47 | #1,350 of 2,401 | 3,021 | 40.2 | $215K | 80 | 928 |
| Gyms | 46 | #1,071 of 1,792 | 594 | 7.9 | $921K | 71 | 231 |
| Auto repair shops | 46 | #1,416 of 2,378 | 1,904 | 25.4 | $341K | 77 | 602 |
| Clothing, shoes and laundry | 45 | #1,321 of 2,210 | 1,809 | 24.1 | $780K | 89 | 780 |
| Real estate agents and brokers | 45 | #1,339 of 2,176 | 2,123 | 28.3 | Index only | 98 | 807 |
| Car washes and detailing | 44 | #888 of 1,451 | 351 | 4.7 | $1.8M | 73 | 126 |
| Spas and skin care | 44 | #1,110 of 1,769 | 954 | 12.7 | $702K | 80 | 156 |
| Gyms, studios and classes | 44 | #1,360 of 2,088 | 1,056 | 14.1 | $518K | 78 | 392 |
| Urgent care and walk-in clinics | 43 | #205 of 325 | 42 | 0.6 | $19.8M | 81 | 93 |
| Optometrists and eye care | 43 | #853 of 1,302 | 379 | 5.0 | $2.2M | 70 | 138 |
| Real estate | 43 | #1,478 of 2,229 | 2,683 | 35.7 | Index only | 97 | 1,568 |
| Sit-down restaurants | 43 | #1,514 of 2,405 | 5,360 | 71.4 | $526K | 79 | 1,472 |
| Hair salons | 43 | #1,531 of 2,339 | 1,919 | 25.6 | $349K | 81 | 441 |
| Laundromats | 42 | #489 of 785 | 152 | 2.0 | $9.3M | 74 | 85 |
| Restaurants and cafes | 42 | #1,555 of 2,405 | 9,325 | 124.2 | $302K | 81 | 3,621 |
| Barbershops | 41 | #922 of 1,356 | 600 | 8.0 | $1.1M | 59 | 52 |
| Dry cleaners | 40 | #354 of 507 | 119 | 1.6 | $11.9M | 76 | 99 |
| Oil change and quick lube | 39 | #344 of 479 | 68 | 0.9 | $9.5M | 69 | 77 |
| Salons, barbers and spas | 37 | #1,879 of 2,385 | 4,103 | 54.6 | $163K | 77 | 784 |
| Primary care and pediatrics | 35 | #1,282 of 1,656 | 706 | 9.4 | $1.2M | 66 | 1,731 |
| Doctors, dentists and clinics | 34 | #1,946 of 2,394 | 6,526 | 86.9 | $128K | 84 | 3,118 |
| Dentists and orthodontists | 32 | #1,595 of 1,886 | 1,079 | 14.4 | $772K | 78 | 805 |
Household spending in Bexar County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $649.1M | $864 | 90 |
| Gasoline and other fuels | $2.1B | $2,761 | 106 |
| Food away from home | $2.8B | $3,752 | 92 |
| Groceries | $4.5B | $6,000 | 95 |
| Personal care products and services | $669.3M | $891 | 89 |
| Child care and other personal services | $342.1M | $456 | 78 |
| Memberships, classes and admissions | $547.2M | $729 | 74 |
| Medical and dental services | $833.1M | $1,109 | 86 |
| Pets | $670.5M | $893 | 98 |
| Clothing, shoes and related services | $1.4B | $1,879 | 91 |
| Vehicle insurance | $1.8B | $2,356 | 120 |
| Home repairs, maintenance and insurance | $2.2B | $2,864 | 95 |
| Lawn care, cleaning and other household services | $1.1B | $1,472 | 104 |
| Rent and homeowner costs | $11.3B | $15,057 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Bexar County
- Population, 2025 estimate
- 2,160,088+7.2% since 2020
- Households
- 750,939
- Median age
- 35.8
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.8
- Land area
- 1,241 sq. mi.
- People per square mile
- 1,667
- Median household income
- $72,341+26.6% vs. 2015–2019, before inflation
- Average household income
- $98,061
- Median home value
- $262,200
- Jobs located here
- 956,308
- Daytime population
- 2,121,878Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Bexar County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Bexar County, TX growing?
Population estimates put Bexar County at 2,160,088 people in 2025, up 7.2% since 2020, faster than the U.S. (+3.1%). It has 750,939 households. Against the 2015–2019 survey, median household income rose 26.6%, before inflation.
How much do households in Bexar County, TX spend?
Households in Bexar County spend about $11.3B a year on rent and homeowner costs, $4.5B on groceries and $2.8B on food away from home. Relative to the U.S., household spending in Bexar County runs highest on vehicle insurance (an index of 120, where 100 is the U.S. average) and lowest on memberships, classes and admissions (74).
Which business types have the highest market scores in Bexar County, TX?
Of the business types scored in Bexar County, landscaping and lawn care companies (88); pet grooming and boarding businesses (81); and lawn care, cleaning and pest control companies (81) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #16 of 1,493 scored counties.
How does Bexar County, TX compare with the U.S.?
Median household income in Bexar County is $72,341, 10% below the U.S. median of $80,734. The population rose 7.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $262,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for barbershops (51% above the U.S. rate) and lowest for funeral homes (52% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Bexar County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Bexar County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Bexar County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.