Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Bexar County, TX

How Bexar County, TX compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,879 of 2,385 scored counties
#113 of 162 scored counties in Texas

Listings
4,103
621 chain locations (15%)
Official establishments
784
+23.1% since 2019
Household spending a year
$669.3M
On personal care products and services · $891 a household
Spending per listing
$163K
23% below the U.S.
Listings per 10k households
54.6
16% above the U.S.
Population, 2025
2,160,088
+7.2% since 2020

See the salons, barbers and spas around any address in Bexar County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Bexar County is 37 (lower middle), #1,879 of 2,385 scored counties and #113 of 162 scored counties in Texas. That puts it in the bottom quarter of counties.

Household spending on personal care products and services in Bexar County comes to about $669.3M a year: $891 per household, 11% below the U.S. average. That is about $163K of household spending for each business on map listings, 23% below the U.S. figure of $213K.

Bexar County has 4,103 salons, barbers and spas on map listings as of September 2026. 621 of them (15%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 54.6, 16% above the U.S. rate of 47.2.

In 2023, official counts showed 784 businesses with payroll in Bexar County classed as personal care services, up 23.1% from 2019. That is one for every 958 households, against one for every 804 across the U.S. Since fiscal 2022, 35 SBA-backed loans worth $10.9M have gone to businesses classed as personal care services in Bexar County. Population estimates put the population change in Bexar County from 2020 to 2025 at +7.2%, faster than the U.S. (+3.1%).

How Bexar County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bexar County, TX compared with Texas and the U.S.
MeasureBexar CountyTexasU.S.
Listings per 10k households54.655.047.2
Spending per listing$163K$170K$213K
Households per official establishment958990804
Official establishment growth, 2019–2023+23.1%+30.1%+14.1%
Population growth, 2020–2025+7.2%+8.5%+3.1%
Spending per household on personal care products and services$891$937$1,005
Median household income$72,341$78,476$80,734
Groundwork market score3740

Official counts and lending

Businesses

Official establishments, 2019 to 2023
637 → 784+23.1% over the period
Employees, 2023
4,369
Annual payroll, 2023
$134.1M
One-person businesses, 2023
9,042Businesses with no payroll
Map listings, September 2026
4,103621 chain locations
Listings at the U.S. rate for this spending
3,147The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
35
Amount
$10.9M

SBA-backed loans to businesses classed as personal care services in Bexar County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bexar County

Population, 2025 estimate
2,160,088+7.2% since 2020
Households
750,939
Median age
35.8
Homes lived in by their owners
59%
Vehicles per household
1.8
Land area
1,241 sq. mi.
People per square mile
1,667
Median household income
$72,341+26.6% vs. 2015–2019, before inflation
Average household income
$98,061
Median home value
$262,200
Jobs located here
956,308
Daytime population
2,121,878Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bexar County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Bexar County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
113Bexar County, TX374,10354.6$163K+7.2%#1,879 of 2,385

Other business types in Bexar County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bexar County, TX?

Map listings as of September 2026 show 4,103 salons, barbers and spas in Bexar County. 621 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 784 businesses with payroll classed as personal care services in 2023, up 23.1% from 2019. Another 9,042 one-person businesses have no payroll, by official counts.

How much do households in Bexar County, TX spend on personal care products and services?

About $669.3M a year, or $891 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 4,103 salons, barbers and spas on map listings, it comes to $163K per business. It is estimated from the incomes of the 750,939 households in Bexar County and national spending patterns by income.

How does Bexar County, TX compare with the U.S. for salons, barbers and spas?

Bexar County has 54.6 salons, barbers and spas per 10,000 households, 16% above the U.S. rate of 47.2. Spending per business is $163K, 23% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Bexar County would have about 3,147, against 4,103 on map listings. There is one business with payroll in the industry for every 958 households, against one for every 804 across the U.S. The official count rose 23.1% from 2019 to 2023, against +14.1% for the U.S.

How fast is Bexar County, TX growing?

Population estimates put Bexar County at 2,160,088 people in 2025, up 7.2% since 2020, faster than the U.S. (+3.1%). It has 750,939 households. The median household income in Bexar County is $72,341 a year, 10% below the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bexar County scores 37 for salons, barbers and spas (lower middle), #1,879 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bexar County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bexar County

Screening a site or an acquisition in Bexar County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bexar County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.