Beauty and personal care · County · Virginia
Salons, barbers and spas in Orange County, VA
The salons, barbers and spas in Orange County, VA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 73 out of 100: Upper middle
Ranked #209 of 2,385 scored counties
#18 of 113 scored counties in Virginia
- Listings
- 38
- 10 chain locations (26%)
- Official establishments
- 15
- Businesses with payroll, 2023
- Household spending a year
- $14.9M
- On personal care products and services · $1,006 a household
- Spending per listing
- $393K
- 85% above the U.S.
- Listings per 10k households
- 25.6
- 46% below the U.S.
- Population, 2025
- 40,083
- +10.1% since 2020
See the salons, barbers and spas around any address in Orange County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for salons, barbers and spas in Orange County is 73 (upper middle), #209 of 2,385 scored counties and #18 of 113 scored counties in Virginia. That puts it in the top 10% of counties for salons, barbers and spas.
Household spending on personal care products and services in Orange County comes to about $14.9M a year: $1,006 per household, in line with the U.S. average. Spread across 38 salons, barbers and spas, that is $393K per business, 85% above the U.S. figure of $213K.
There are 38 salons, barbers and spas on map listings in Orange County as of September 2026. Of those, 10 are chain locations, or 26%, against 15% across the U.S. That is 25.6 per 10,000 households, 46% below the U.S. rate of 47.2.
In 2023, official counts showed 15 businesses with payroll in Orange County classed as personal care services. That is one for every 990 households, against one for every 804 across the U.S. Population estimates put the population change in Orange County from 2020 to 2025 at +10.1%, faster than the U.S. (+3.1%).
How Orange County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Orange County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 25.6 | 43.5 | 47.2 |
| Spending per listing | $393K | $235K | $213K |
| Households per official establishment | 990 | 708 | 804 |
| Official establishment growth, 2019–2023 | n/a | +13.1% | +14.1% |
| Population growth, 2020–2025 | +10.1% | +2.8% | +3.1% |
| Spending per household on personal care products and services | $1,006 | $1,023 | $1,005 |
| Median household income | $94,008 | $93,170 | $80,734 |
| Groundwork market score | 73 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 15
- Employees, 2023
- 55
- Annual payroll, 2023
- $1.8M
- One-person businesses, 2023
- 82Businesses with no payroll
- Map listings, September 2026
- 3810 chain locations
- Listings at the U.S. rate for this spending
- 70The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Orange County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Orange County
- Population, 2025 estimate
- 40,083+10.1% since 2020
- Households
- 14,856
- Median age
- 42.7
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.2
- Land area
- 341 sq. mi.
- People per square mile
- 111
- Median household income
- $94,008+31.4% vs. 2015–2019, before inflation
- Average household income
- $115,533
- Median home value
- $364,200
- Jobs located here
- 9,522
- Daytime population
- 31,111Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Orange County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Orange County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Goochland County, VA | 97 | 10 | 9.7 | $1.2M | +17.4% | #1 of 2,385 |
| 2Caroline County, VA | 90 | 21 | 17.5 | $547K | +11.3% | #10 of 2,385 |
| 3Fluvanna County, VA | 89 | 14 | 13.6 | $742K | +6.2% | #14 of 2,385 |
| 4Rockingham County, VA | 86 | 46 | 14.1 | $653K | +6.6% | #26 of 2,385 |
| 5Louisa County, VA | 85 | 27 | 17.4 | $552K | +13.6% | #31 of 2,385 |
| 6Clarke County, VA | 85 | 14 | 23.8 | $458K | +5.4% | #35 of 2,385 |
| 7New Kent County, VA | 85 | 24 | 25.9 | $430K | +21.2% | #37 of 2,385 |
| 8King George County, VA | 80 | 23 | 22.7 | $486K | +10.5% | #63 of 2,385 |
| 9Northumberland County, VA | 79 | 5 | 8.9 | $969K | +6.1% | #73 of 2,385 |
| 10Madison County, VA | 79 | 9 | 16.4 | $573K | +2.7% | #79 of 2,385 |
| 18Orange County, VA | 73 | 38 | 25.6 | $393K | +10.1% | #209 of 2,385 |
Other business types in Orange County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas73
- Hair salons77
- Barbershops83
- Nail salons77
- Spas and skin care78
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Orange County, VA?
As of September 2026, map listings count 38 salons, barbers and spas in Orange County. 10 of them (26%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 15 businesses with payroll classed as personal care services in 2023. Another 82 one-person businesses have no payroll, by official counts.
How much do households in Orange County, VA spend on personal care products and services?
About $14.9M a year, or $1,006 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 38 salons, barbers and spas on map listings, it comes to $393K per business. It is estimated from the incomes of the 14,856 households in Orange County and national spending patterns by income.
How does Orange County, VA compare with the U.S. for salons, barbers and spas?
Orange County has 25.6 salons, barbers and spas per 10,000 households, 46% below the U.S. rate of 47.2. Spending per business is $393K, 85% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Orange County would have about 70, against 38 on map listings. There is one business with payroll in the industry for every 990 households, against one for every 804 across the U.S.
How fast is Orange County, VA growing?
Population estimates put Orange County at 40,083 people in 2025, up 10.1% since 2020, faster than the U.S. (+3.1%). It has 14,856 households. The median household income in Orange County is $94,008 a year, 16% above the U.S. median of $80,734. That rose 31.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Orange County scores 73 for salons, barbers and spas (upper middle), #209 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Orange County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Orange County
Screening a site or an acquisition in Orange County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.