Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Lynchburg city, VA

Competitor counts, household spending and official business counts for salons, barbers and spas in Lynchburg city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 18 out of 100: Low

Ranked #2,324 of 2,385 scored counties
#106 of 113 scored counties in Virginia

Listings
241
36 chain locations (15%)
Official establishments
55
+22.2% since 2019
Household spending a year
$22.8M
On personal care products and services · $794 a household
Spending per listing
$95K
56% below the U.S.
Listings per 10k households
84.0
78% above the U.S.
Population, 2025
81,347
+3.0% since 2020

See the salons, barbers and spas around any address in Lynchburg city

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lynchburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Lynchburg city is 18 (low), #2,324 of 2,385 scored counties and #106 of 113 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 241 salons, barbers and spas in Lynchburg city. Of those, 36 are chain locations, or 15%, against 15% across the U.S. That is 84.0 per 10,000 households, 78% above the U.S. rate of 47.2.

Household spending on personal care products and services in Lynchburg city comes to about $22.8M a year: $794 per household, 21% below the U.S. average. That works out to $95K per business, 56% below the U.S. figure of $213K.

Official counts show 55 businesses with payroll classed as personal care services in Lynchburg city in 2023, up 22.2% from 2019. That is one for every 522 households, against one for every 804 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $257K have gone to businesses classed as personal care services in Lynchburg city. Population estimates put the population change in Lynchburg city from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%).

How Lynchburg city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Lynchburg city, VA compared with Virginia and the U.S.
MeasureLynchburg cityVirginiaU.S.
Listings per 10k households84.043.547.2
Spending per listing$95K$235K$213K
Households per official establishment522708804
Official establishment growth, 2019–2023+22.2%+13.1%+14.1%
Population growth, 2020–2025+3.0%+2.8%+3.1%
Spending per household on personal care products and services$794$1,023$1,005
Median household income$57,947$93,170$80,734
Groundwork market score1849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
45 → 55+22.2% over the period
Employees, 2023
207
Annual payroll, 2023
$6.1M
One-person businesses, 2023
312Businesses with no payroll
Map listings, September 2026
24136 chain locations
Listings at the U.S. rate for this spending
107The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$257K

SBA-backed loans to businesses classed as personal care services in Lynchburg city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lynchburg city

Population, 2025 estimate
81,347+3.0% since 2020
Households
28,701
Median age
33.0
Homes lived in by their owners
49%
Vehicles per household
1.6
Land area
49 sq. mi.
People per square mile
1,625
Median household income
$57,947+24.9% vs. 2015–2019, before inflation
Average household income
$79,031
Median home value
$229,800
Jobs located here
48,991
Daytime population
99,233Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lynchburg city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Lynchburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Lynchburg city marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
106Lynchburg city, VA1824184.0$95K+3.0%#2,324 of 2,385

Other business types in Lynchburg city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Lynchburg city, VA?

There are 241 salons, barbers and spas on map listings in Lynchburg city as of September 2026. 36 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 55 businesses with payroll classed as personal care services in 2023, up 22.2% from 2019. Official counts list 312 one-person businesses without payroll.

How much do households in Lynchburg city, VA spend on personal care products and services?

About $22.8M a year, or $794 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 241 salons, barbers and spas on map listings, it comes to $95K per business. It is estimated from the incomes of the 28,701 households in Lynchburg city and national spending patterns by income.

How does Lynchburg city, VA compare with the U.S. for salons, barbers and spas?

Lynchburg city has 84.0 salons, barbers and spas per 10,000 households, 78% above the U.S. rate of 47.2. Spending per business is $95K, 56% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Lynchburg city would have about 107, against 241 on map listings. There is one business with payroll in the industry for every 522 households, against one for every 804 across the U.S. The official count rose 22.2% from 2019 to 2023, against +14.1% for the U.S.

How fast is Lynchburg city, VA growing?

Population estimates put Lynchburg city at 81,347 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 28,701 households. Median household income in Lynchburg city is $57,947, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lynchburg city scores 18 for salons, barbers and spas (low), #2,324 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lynchburg city. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Lynchburg city

Screening a site or an acquisition in Lynchburg city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lynchburg city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.