Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Bell County, TX

Competitor counts, household spending and official business counts for salons, barbers and spas in Bell County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #2,013 of 2,385 scored counties
#126 of 162 scored counties in Texas

Listings
759
107 chain locations (14%)
Official establishments
151
+24.8% since 2019
Household spending a year
$119.9M
On personal care products and services · $843 a household
Spending per listing
$158K
26% below the U.S.
Listings per 10k households
53.3
13% above the U.S.
Population, 2025
402,248
+8.0% since 2020

See the salons, barbers and spas around any address in Bell County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For salons, barbers and spas, Bell County has a Groundwork market score of 34 (lower middle): #2,013 of 2,385 scored counties and #126 of 162 scored counties in Texas. That puts it in the bottom quarter of counties.

Households in Bell County spend about $119.9M a year on personal care products and services, or $843 per household, 16% below the U.S. average. That is about $158K of household spending for each business on map listings, 26% below the U.S. figure of $213K.

There are 759 salons, barbers and spas on map listings in Bell County as of September 2026. Of those, 107 are chain locations, or 14%, against 15% across the U.S. That is 53.3 per 10,000 households, 13% above the U.S. rate of 47.2.

Official counts show 151 businesses with payroll classed as personal care services in Bell County in 2023, up 24.8% from 2019. That is one for every 942 households, against one for every 804 across the U.S. Since fiscal 2022, 14 SBA-backed loans worth $4.4M have gone to businesses classed as personal care services in Bell County. Population estimates put the population change in Bell County from 2020 to 2025 at +8.0%, faster than the U.S. (+3.1%).

How Bell County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bell County, TX compared with Texas and the U.S.
MeasureBell CountyTexasU.S.
Listings per 10k households53.355.047.2
Spending per listing$158K$170K$213K
Households per official establishment942990804
Official establishment growth, 2019–2023+24.8%+30.1%+14.1%
Population growth, 2020–2025+8.0%+8.5%+3.1%
Spending per household on personal care products and services$843$937$1,005
Median household income$68,865$78,476$80,734
Groundwork market score3440

Official counts and lending

Businesses

Official establishments, 2019 to 2023
121 → 151+24.8% over the period
Employees, 2023
743
Annual payroll, 2023
$22.4M
One-person businesses, 2023
2,012Businesses with no payroll
Map listings, September 2026
759107 chain locations
Listings at the U.S. rate for this spending
564The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
14
Amount
$4.4M

SBA-backed loans to businesses classed as personal care services in Bell County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bell County

Population, 2025 estimate
402,248+8.0% since 2020
Households
142,305
Median age
34.0
Homes lived in by their owners
57%
Vehicles per household
1.9
Land area
1,054 sq. mi.
People per square mile
367
Median household income
$68,865+25.5% vs. 2015–2019, before inflation
Average household income
$89,513
Median home value
$241,000
Jobs located here
118,827
Daytime population
363,152Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bell County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Bell County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
126Bell County, TX3475953.3$158K+8.0%#2,013 of 2,385

Other business types in Bell County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bell County, TX?

As of September 2026, map listings count 759 salons, barbers and spas in Bell County. 107 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 151 businesses with payroll classed as personal care services in 2023, up 24.8% from 2019. Official counts also show 2,012 one-person businesses without payroll.

How much do households in Bell County, TX spend on personal care products and services?

About $119.9M a year, or $843 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 759 salons, barbers and spas on map listings, it comes to $158K per business. It is estimated from the incomes of the 142,305 households in Bell County and national spending patterns by income.

How does Bell County, TX compare with the U.S. for salons, barbers and spas?

Bell County has 53.3 salons, barbers and spas per 10,000 households, 13% above the U.S. rate of 47.2. Spending per business is $158K, 26% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Bell County would have about 564, against 759 on map listings. There is one business with payroll in the industry for every 942 households, against one for every 804 across the U.S. The official count rose 24.8% from 2019 to 2023, against +14.1% for the U.S.

How fast is Bell County, TX growing?

Population estimates put Bell County at 402,248 people in 2025, up 8.0% since 2020, faster than the U.S. (+3.1%). It has 142,305 households. The median household income in Bell County is $68,865 a year, 15% below the U.S. median of $80,734. That rose 25.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bell County scores 34 for salons, barbers and spas (lower middle), #2,013 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bell County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bell County

Screening a site or an acquisition in Bell County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bell County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.