Groundwork

Beauty and personal care · Metro area · North Dakota

Salons, barbers and spas in the Grand Forks, ND-MN metro area

Competitor counts, household spending and official business counts for salons, barbers and spas in the Grand Forks, ND-MN metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #64 of 387 scored metro areas
#1 of 4 scored metro areas based in North Dakota

Listings
160
33 chain locations (21%)
Official establishments
35
+6.1% since 2019
Household spending a year
$41.7M
On personal care products and services · $955 a household
Spending per listing
$261K
22% above the U.S.
Listings per 10k households
36.7
22% below the U.S.
Population, 2025
105,046
+0.8% since 2020

See the salons, barbers and spas around any address in the Grand Forks metro area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Grand Forks metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Grand Forks metro area comes to about $41.7M a year: $955 per household, 5% below the U.S. average. Spread across 160 salons, barbers and spas, that is $261K per business, 22% above the U.S. figure of $213K.

The Grand Forks metro area has 160 salons, barbers and spas on map listings as of September 2026. Chain locations make up 21% of them, against 15% across the U.S. Per 10,000 households, that is 36.7, 22% below the U.S. rate of 47.2.

In 2023, official counts showed 35 businesses with payroll in the Grand Forks metro area classed as personal care services, up 6.1% from 2019. That is one for every 1,247 households, against one for every 804 across the U.S. Official counts list 229 one-person businesses without payroll.

Population estimates show the Grand Forks metro area grew 0.8% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for salons, barbers and spas in the Grand Forks metro area is 63 (upper middle), #64 of 387 scored metro areas and #1 of 4 scored metro areas based in North Dakota. That puts it in the top quarter of metro areas.

How the Grand Forks metro area compares

The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Grand Forks, ND-MN metro area compared with North Dakota and the U.S.
MeasureGrand Forks metro areaNorth DakotaU.S.
Listings per 10k households36.742.447.2
Spending per listing$261K$236K$213K
Households per official establishment1,247802804
Official establishment growth, 2019–2023+6.1%+15.4%+14.1%
Population growth, 2020–2025+0.8%+2.5%+3.1%
Spending per household on personal care products and services$955$1,002$1,005
Median household income$69,836$76,657$80,734
Groundwork market score6347

Official counts and lending

Businesses

Official establishments, 2019 to 2023
35+6.1% over the period
Employees, 2023
173
Annual payroll, 2023
$5.3M
One-person businesses, 2023
229Businesses with no payroll
Map listings, September 2026
16033 chain locations
Listings at the U.S. rate for this spending
196The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Grand Forks metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Grand Forks metro area

Population, 2025 estimate
105,046+0.8% since 2020
Households
43,655
Median age
35.2
Homes lived in by their owners
57%
Vehicles per household
1.8
Land area
3,407 sq. mi.
People per square mile
30
Median household income
$69,836+25.6% vs. 2015–2019, before inflation
Average household income
$91,932
Median home value
$242,500
Jobs located here
49,856
Daytime population
105,384Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Grand Forks metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Grand Forks metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Dakota

Every North Dakota market ranked →

The highest-scoring metro areas in North Dakota for salons, barbers and spas, numbered among those based in North Dakota, with the Grand Forks metro area marked.

Top metro areas in North Dakota

Metro areas in North Dakota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Grand Forks, ND-MN6316036.7$261K+0.8%#64 of 387
2Bismarck, ND5126347.0$224K+4.5%#184 of 387
3Fargo, ND-MN4952347.4$212K+7.7%#209 of 387
4Minot, ND4713542.5$238K−2.4%#225 of 387

Other business types in the Grand Forks metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Grand Forks, ND-MN metro area?

Map listings as of September 2026 show 160 salons, barbers and spas in the Grand Forks metro area. 33 of them (21%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 35 businesses with payroll classed as personal care services in 2023, up 6.1% from 2019. Official counts also show 229 one-person businesses without payroll.

How much do households in the Grand Forks, ND-MN metro area spend on personal care products and services?

About $41.7M a year, or $955 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 160 salons, barbers and spas on map listings, it comes to $261K per business. It is estimated from the incomes of the 43,655 households in the Grand Forks metro area and national spending patterns by income.

How does the Grand Forks, ND-MN metro area compare with the U.S. for salons, barbers and spas?

The Grand Forks metro area has 36.7 salons, barbers and spas per 10,000 households, 22% below the U.S. rate of 47.2. Spending per business is $261K, 22% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Grand Forks metro area would have about 196, against 160 on map listings. There is one business with payroll in the industry for every 1,247 households, against one for every 804 across the U.S. The official count rose 6.1% from 2019 to 2023, against +14.1% for the U.S.

How fast is the Grand Forks, ND-MN metro area growing?

Population estimates put the Grand Forks metro area at 105,046 people in 2025, up 0.8% since 2020, slower than the U.S. (+3.1%). It has 43,655 households. The median household income in the Grand Forks metro area is $69,836 a year, 13% below the U.S. median of $80,734. That rose 25.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Grand Forks metro area scores 63 for salons, barbers and spas (upper middle), #64 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Grand Forks metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Grand Forks metro area

Screening a site or an acquisition in the Grand Forks metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Grand Forks metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.