Beauty and personal care · County · New York
Salons, barbers and spas in Queens County, NY
The salons, barbers and spas in Queens County, NY, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 40 out of 100: Lower middle
Ranked #1,714 of 2,385 scored counties
#50 of 61 scored counties in New York
- Listings
- 3,529
- 188 chain locations (5%)
- Official establishments
- 1,950
- −0.8% since 2019
- Household spending a year
- $885.7M
- On personal care products and services · $1,053 a household
- Spending per listing
- $251K
- 18% above the U.S.
- Listings per 10k households
- 42.0
- 11% below the U.S.
- Population, 2025
- 2,358,182
- −1.1% since 2020
See the salons, barbers and spas around any address in Queens County
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 3,529 salons, barbers and spas in Queens County. 188 of them (5%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 42.0, 11% below the U.S. rate of 47.2.
Household spending on personal care products and services in Queens County comes to about $885.7M a year: $1,053 per household, 5% above the U.S. average. Spread across 3,529 salons, barbers and spas, that is $251K per business, 18% above the U.S. figure of $213K.
In 2023, official counts showed 1,950 businesses with payroll in Queens County classed as personal care services, down 0.8% from 2019. That is one for every 431 households, against one for every 804 across the U.S. Official counts also show 10,969 one-person businesses without payroll. Since fiscal 2022, 41 SBA-backed loans worth $6.9M have gone to businesses classed as personal care services in Queens County.
Population estimates show Queens County declined 1.1% from 2020 to 2025, against +3.1% for the U.S. For salons, barbers and spas, Queens County has a Groundwork market score of 40 (lower middle): #1,714 of 2,385 scored counties and #50 of 61 scored counties in New York.
How Queens County compares
The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Queens County | New York | U.S. |
|---|---|---|---|
| Listings per 10k households | 42.0 | 46.8 | 47.2 |
| Spending per listing | $251K | $228K | $213K |
| Households per official establishment | 431 | 506 | 804 |
| Official establishment growth, 2019–2023 | −0.8% | +0.4% | +14.1% |
| Population growth, 2020–2025 | −1.1% | −0.6% | +3.1% |
| Spending per household on personal care products and services | $1,053 | $1,070 | $1,005 |
| Median household income | $86,136 | $85,974 | $80,734 |
| Groundwork market score | 40 | 31 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 1,965 → 1,950−0.8% over the period
- Employees, 2023
- 5,231
- Annual payroll, 2023
- $102.8M
- One-person businesses, 2023
- 10,969Businesses with no payroll
- Map listings, September 2026
- 3,529188 chain locations
- Listings at the U.S. rate for this spending
- 4,164The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 41
- Amount
- $6.9M
SBA-backed loans to businesses classed as personal care services in Queens County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Queens County
- Population, 2025 estimate
- 2,358,182−1.1% since 2020
- Households
- 841,003
- Median age
- 41.6
- Homes lived in by their owners
- 45%
- Vehicles per household
- 0.9
- Land area
- 109 sq. mi.
- People per square mile
- 21,371
- Median household income
- $86,136+25.4% vs. 2015–2019, before inflation
- Average household income
- $115,404
- Median home value
- $723,800
- Jobs located here
- 728,428
- Daytime population
- 2,069,814Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Queens County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across New York
Every New York market ranked →The highest-scoring counties in New York for salons, barbers and spas, numbered among those based in New York, with Queens County marked.
Top counties in New York
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sullivan County, NY | 76 | 77 | 24.5 | $400K | +2.7% | #137 of 2,385 |
| 2Delaware County, NY | 75 | 35 | 18.2 | $494K | +0.2% | #164 of 2,385 |
| 3Yates County, NY | 73 | 22 | 23.2 | $411K | −0.8% | #207 of 2,385 |
| 4Wayne County, NY | 71 | 86 | 22.4 | $421K | +0.1% | #248 of 2,385 |
| 5Washington County, NY | 71 | 55 | 22.5 | $412K | −2.9% | #250 of 2,385 |
| 6Franklin County, NY | 69 | 43 | 22.0 | $402K | −1.6% | #308 of 2,385 |
| 7Schoharie County, NY | 68 | 36 | 28.0 | $333K | +1.4% | #340 of 2,385 |
| 8Allegany County, NY | 68 | 47 | 26.5 | $324K | +0.9% | #343 of 2,385 |
| 9Otsego County, NY | 68 | 80 | 34.5 | $268K | +3.8% | #357 of 2,385 |
| 10Columbia County, NY | 67 | 62 | 23.3 | $451K | −2.1% | #364 of 2,385 |
| 50Queens County, NY | 40 | 3,529 | 42.0 | $251K | −1.1% | #1,714 of 2,385 |
Other business types in Queens County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas40
- Hair salons50
- Barbershops35
- Nail salons34
- Spas and skin care42
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Queens County, NY?
There are 3,529 salons, barbers and spas on map listings in Queens County as of September 2026. 188 of them (5%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 1,950 businesses with payroll classed as personal care services in 2023, down 0.8% from 2019. Another 10,969 one-person businesses have no payroll, by official counts.
How much do households in Queens County, NY spend on personal care products and services?
About $885.7M a year, or $1,053 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 3,529 salons, barbers and spas on map listings, it comes to $251K per business. It is estimated from the incomes of the 841,003 households in Queens County and national spending patterns by income.
How does Queens County, NY compare with the U.S. for salons, barbers and spas?
Queens County has 42.0 salons, barbers and spas per 10,000 households, 11% below the U.S. rate of 47.2. Spending per business is $251K, 18% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Queens County would have about 4,164, against 3,529 on map listings. There is one business with payroll in the industry for every 431 households, against one for every 804 across the U.S. The official count fell 0.8% from 2019 to 2023, against +14.1% for the U.S.
How fast is Queens County, NY growing?
Population estimates put Queens County at 2,358,182 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 841,003 households. Median household income in Queens County is $86,136, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Queens County scores 40 for salons, barbers and spas (lower middle), #1,714 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Queens County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Queens County
Screening a site or an acquisition in Queens County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Queens County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.